JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB)
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) has main objective which is to cater an intellectual platform for the international scholars. JHSSB aims to promote interdisciplinary studies in business and social science and become the leading journal in humanities, social science and business in the world. The JHSSB journal publishes research papers in the fields of management, marketing, finance, economics, banking, accounting, human resources management, international business, hotel and tourism, entrepreneurship development, business ethics, international relations, law, development studies, population studies, Social and political science, history, journalism and mass communication, corporate governance, cross-cultural studies, public administration, psychology, philosophy, sociology, women studies, religious studies, social welfare, anthropology, linguistics, Literature, Art, Anthropology, Ecology, Geography, Education, Governance, Public Administration. and so on. All manuscripts are double-blinded peer reviewed.
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<![CDATA[ANTECEDENTS OF WORK PERFORMANCE IN THE INDUSTRY AND ORGANIZATIONS REALM IN INDONESIA ]]>
<![CDATA[Marhaenis, Angelo Basario]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1191
<![CDATA[Work performance is a critical factor that employees can enhance through a strong sense of responsibility towards their duties. Evaluating employee job accountability involves assessing their work performance as a measure of their contributions and achievements within the company. This research aims to provide an overview of antecedents of work performance from an industrial and organizational psychology perspective. Conducted from September 2022, the literature review applied strict inclusion and exclusion criteria, analyzing 10 selected articles. Employee work performance thrives on positive stimuli that mitigate stress and motivate improved job performance. A significant finding highlights the role of positive stimuli, such as rewards, recognition, and growth opportunities, in enhancing employee performance. When employees feel valued and appreciated, they exhibit higher motivation and engagement, leading to enhanced overall performance.]]>
<![CDATA[THE EFFECTIVENESS OF SOCIAL MEDIA TWITTER @NETFLIXID ON THE MOTIVE TO USE THE PLATFORM NETFLIX VIDEO STREAMING PLATFORM ]]>
<![CDATA[Safari, Abdul Rizal]]>;
<![CDATA[Puspadarmaja, Nyoman]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1237
<![CDATA[The rapid development of the internet has facilitated easy two-way communication across distances, places, and times through social media platforms such as WhatsApp, Facebook, and Twitter. These platforms enable individuals to connect and communicate using an internet connection. The impact of the internet's development, particularly through social media, varies depending on the context and message delivery. This research aims to determine the effectiveness of messages delivered through tweets by the official Twitter account @NetflixID on the different motives of the audience for using the Netflix streaming platform. The scope of the research includes the effectiveness of tweets, motives for using streaming platforms, and the Uses and Gratification theory. The study sampled 90 followers of the official Twitter account @NetflixID, employing a descriptive quantitative approach with a positivist paradigm. Data was confirmed through Validity and Reliability Tests, and Simple Linear Analysis using IBM SPSS software. The findings indicate that the effectiveness of the @NetflixID Twitter account significantly impacts the motivations for using the Netflix streaming platform. The findings suggest that enhancing the effectiveness of social media communications, specifically through engaging and well-crafted tweets, can significantly influence user motivation and engagement with the Netflix streaming platform.]]>
<![CDATA[FOLLOWERS' PERCEPTIONS OF SPORTS CONTENT ON @ANDREADIANBIMO'S INSTAGRAM ACCOUNT ]]>
<![CDATA[Novira, Yestia]]>;
<![CDATA[Widiasanty, Gita]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1238
<![CDATA[This study aims to find out how followers of the @andreadianbimo Instagram account perceive the sports content they upload. The research method used is descriptive qualitative method which aims to explain certain events clearly and in detail. Data collection technique used is interview. There are 5 informants who are followers of the Instagram account @andreadianbimo. The results of this study found 3 main categories which became the subject of the answers from the five informants interviewed. First, the Instagram account @andreadiabimo motivates its followers to start exercising and living a healthy life. Second, @andreadianbimo's informative sports content so that his Instagram followers can get information about sports through his account. Third, sports content on the Instagram account @andreadianbimo is interesting so that informants keep following the @andreadianbimo account. The findings suggest that @andreadianbimo's Instagram account plays a pivotal role in motivating followers to adopt healthier lifestyles, providing valuable sports-related information, and maintaining follower engagement. These insights underscore the importance of influential social media figures in promoting health awareness and fostering community engagement among their followers.]]>
<![CDATA[THE ROLE OF THE HOST IN MAKING A DOCUMENTARY FILM ENTITLED "THE CULTURE OF BATAK TOBA" ]]>
<![CDATA[Chaerani, Chaerani]]>;
<![CDATA[Atmaja, Suhendra]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1253
<![CDATA[This study aims to explore and analyze the role of the host in the production of the documentary film titled "The Culture of Batak Toba" in supporting the tourism sector in Samosir Island. The main focus of this research is on how the host can effectively convey messages from the sources to the audience and how the local wisdom of Batak Toba culture can be promoted through this documentary film. The method used in this research is qualitative, with data collection techniques through observation and interviews. Observations were carried out by visiting the communities around Samosir Island and the sources, while interviews were conducted with key stakeholders directly involved in this film, including archaeologists, the Toba Caldera development coordinator (UNESCO), the Secretary of North Sumatra, and the deputy for systems and strategy at BNPB. The results of the research show that the role of the host is crucial in ensuring the smooth production of the documentary film. The host must have good communication skills, master the subject matter, and be able to build good relationships with the sources. This documentary film also successfully highlights the disaster-aware culture of the Batak Toba community, which is expected to raise awareness about the importance of environmental conservation and improve services to tourists. In conclusion, the host plays a vital role in the production of the documentary film, not only as a communicator between the sources and the audience but also in ensuring that the conveyed messages are well received.]]>
<![CDATA[CHARACTER DEVELOPMENT OF THE MAIN CHARACTER IN JOKER MOVIE ]]>
<![CDATA[Setiawan Negara, I Putu Gede]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1263
<![CDATA[A character has a close relationship to personality and can be changed by the personality that the person has. The change of the character is determined by the conflict they have which leads to the development of the character. This study was aimed to analyze the psychological conflict and the influence of the main character in Joker Movie 2019. To understand the character of the Joker in the 2019 film, this study employed two key theories: Lewin's theory of psychological conflict and Hurlock's theory of character development. Researchers gathered data by analyzing the movie and its script, utilizing documentation and note-taking techniques. The analysis itself was qualitative, applying the aforementioned theories to interpret the Joker's transformation. The finding show Joker express two kinds of psychological conflict which are approach-avoidance conflict and avoidance-avoidance one. The approach-avoidance conflict insists Joker to choose two options when the conflict occurred, they are positive and negative. Meanwhile, the avoidance–avoidance conflict make Joker choose between negative and negative choices in Joker’s conflict. That two kinds of conflict influenced Arthur’s character development. There are four determinant which affect Arthur’s character development. Physical determinant which was the appearance of Arthur made him being bullied, social determinant which Joker hard to interact with the others because of his mental illness, family determinant which Arthur realize he did not receive any love from his parents, and emotional determinant which Arthur realize his life was not a tragedy but comedy.]]>
<![CDATA[INQUEST ON THE CONCEPTION BY HOSPITALITY MANAGEMENT STUDENTS OF THE TERM SUSTAINABILITY IN A STATE UNIVERSITY IN DANAO, CEBU, PHILIPPINES ]]>
<![CDATA[Quiño, Looverville]]>;
<![CDATA[Polinar, Mark Anthony]]>;
<![CDATA[Delantar, Alexander Franco]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1266
<![CDATA[As people worldwide increasingly acknowledge the importance of sustainable practices to preserve resources and guarantee long-term environmental, economic, and social feasibility, it becomes imperative to understand how aspiring professionals in the hospitality industry perceive and interpret this concept. This study examines the understanding of the concept of sustainability among Hospitality Management students at a state university in Danao, Cebu. A descriptive-correlational approach was used to determine the respondents' demographic profile and degree of understanding regarding sustainability. Also, this study explores potential variations in student perceptions based on sex and academic strands. Forty-nine (49) first-year students were selected randomly to join the collection data and treated the data using frequency distribution, percentage, weighted mean, and ANOVA. The findings reveal that respondents perceived a high understanding of water and waste management. Also, there is a significant difference in how students from different genders and academic backgrounds conceptualize sustainability, particularly concerning energy and waste management practices. These results offer valuable insights into tailoring sustainability education within hospitality programs to address potential knowledge gaps and equip future professionals with a comprehensive understanding of sustainable practices in the industry.]]>
<![CDATA[IMPLEMENTATION OF A MACRO EXCEL-BASED ACCOUNTING INFORMATION SYSTEM FOR HOMESTAYS IN UNDISAN TOURISM VILLAGE BANGLI REGENCY ]]>
<![CDATA[Parwati, Ni Made Diah]]>;
<![CDATA[Rukmiyati, Ni Made Sri]]>;
<![CDATA[Tuwi, I Wayan]]>;
<![CDATA[Septiviari, Anak Agung Istri M.]]>;
<![CDATA[Sumariati, I Dewa Ayu Rai]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1271
<![CDATA[This research explores the development of an accounting information system application tailored for homestays, focusing on using Macro Excel. Through field research methods, this research shows that the development of this application can overcome the problems of manual practice in recording petty cash in the Undisan Bangli Tourism Village. Macro Excel was chosen as a solution to increase the efficiency and accuracy of homestay financial administration. The positive contribution can be seen in the ease and reliability of preparing petty cash financial reports and the efficiency of time and energy for homestay managers. Suggestions for future research include further testing of this application in various usage scenarios, integration of additional features, and expansion of the research to other locations. Hopefully, this research can become a basis for further innovation in modern and technology-based homestay management.]]>
<![CDATA[PUBLIC RELATIONS STRATEGIES OF THE INDONESIAN CHILDREN'S CANCER FOUNDATION IN INFLUENCING DONATION DECISIONS ]]>
<![CDATA[Sari, Putri Nopita]]>;
<![CDATA[Widiasanty, Gita]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1276
<![CDATA[Public Relations Strategy is a function of management's duties in carrying out communication, so the core objective is the communication goal to attract the public and companies to donate. There are many public relations strategies that can be done to get sympathy and attention from the public, one of which is by using social media. By using social media, companies can provide information and create posts that can attract the public and the company. Through this strategy, the Indonesian Child Cancer Foundation aims to touch the hearts of the community to donate. Carrying out this PR strategy can encourage decisions from the public and companies to make donations. The donor's decision to donate is the choice of each individual to choose where they will give their Public Relations funds to a company or voluntary foundation without expecting any feedback for them. This research aims to see the influence of Public Relations strategies on the decision to donate. This research uses quantitative data, namely by distributing questionnaires to donors of the Indonesian Child Cancer Foundation. This study had a population of 200 peoples and a sample of 67 peoples which was obtained from the Taro Yamane formula. This research uses simple regression analysis, validity test, reliability test, normality test and hypothesis test. The research results state that Public Relations strategies have a significant and positive influence on the decision to donate.]]>
<![CDATA[THE INFLUENCE OF ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) AND ORGANIZATIONAL COMMITMENT ON EMPLOYEE PERFORMANCE: (Study on Service Employees at PT. Pos Indonesia, Jombang Branch) ]]>
<![CDATA[Alfonso, Dekrito Neonatus]]>;
<![CDATA[Prasetyo, Deni Widyo]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1277
<![CDATA[The purpose of this study was to see how Organizational Citizenship Behavior and Organizational Commitment affected employee performance. The research was conducted using explanatory research methods. In this study, the population consisted of all employees who worked in the service department, and a saturated sample approach or census was utilized to select a research sample of 30 people from the overall population. According to the study's findings, Organizational Citizenship Behavior has a negative and significant effect on employee performance, but Organizational Commitment has a positive and substantial effect on the performance of Service Department employees PT. Pos Indonesia (Jombang Branch). The implications of this study indicate that increasing OCB and organizational commitment can improve employee performance. Therefore, companies need to encourage OCB behavior and increase employee organizational commitment through various programs and policies that support these two variables.]]>
<![CDATA[THE INFLUENCE OF WORKLOAD AND WORK ENVIRONMENT ON TURNOVER INTENTION : (Study on Employees of the Service Department of PT. Pos Indonesia Jombang Branch) ]]>
<![CDATA[Rahayu, Annisa Dwi]]>;
<![CDATA[Hidayati, Nurul]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 4 (2024): AUGUST ]]>
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DOI: 10.55047/jhssb.v3i4.1278
<![CDATA[The purpose of this study was to examine how the workload and work environment impact turnover intentions among employees at the service department of PT. Pos Indonesia Jombang Branch. Data was gathered through a questionnaire distributed to 30 employees. The research methodology employed was explanatory in nature. Findings revealed that workload was positively correlated with turnover intentions, whereas the work environment had a negative association with turnover intentions at the PT. Pos Indonesia Jombang Branch. These results imply that PT Pos Indonesia (Jombang Branch) should prioritize workload management and work environment improvements to boost employee retention rates. By addressing these issues, the organization could cultivate a more content and loyal workforce, ultimately reducing turnover and related expenses. Future studies could delve into other factors like job satisfaction, organizational culture, and job stress to deepen understanding of turnover intentions. ]]>
