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Yen Efawati
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INDONESIA
International Journal Administration, Business & Organization
Published by Asosiasi Ahli Administrasi Indonesia
ISSN : 27215652     EISSN : 27215652     DOI : https://doi.org/10.61242/ijabo.xx.xxx
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
International Journal Administration Business and Organization (IJABO) is an international peer-reviewed scientific journal with open access, publishing high quality conceptual and measure development articles in the areas of management, business administration, and related disciplines. IJABO publishing interesting articles in a highly readable format in English or Indonesian (bilingual). First published in 2020 for an online version and receive original research articles and any review papers. The aims of IJABO are disseminate research results and to improve the productivity of scientific publications for worldwide audience . IJABO is published four monthly (3 issues per year) with the scope and focus of the research areas that covers a wide variety of topics in management (but not limited to): Business Administration, Organization and Behavior, Marketing, Retail, Small Business, Entrepreneurship, Human Resources, Management Finance, Public Administration, Education Administration, Public Policy, and Organization.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 6 Documents
 1 
Search results for , issue "Vol 2 No 2 (2021): IJABO" : 6 Documents clear
Analisis Minat Beli Konsumen E-Commerce Shopee Selama Masa Pandemi Covid-19: Studi pada Konsumen di Kota Bandung, Indonesia Ilham Nur Ramadan
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (218.929 KB) | DOI: 10.61242/ijabo.21.176

Abstract

Buying interest is how likely consumers buy a brand and services or how likely consumers switch from one brand to another brand. Consumer buying interest is crucial in buying interest due to a company because interest in buying is done step that consumers before planning to buy a product. The phenomenon of this research is about how much buying interest of Shopee E-Commerce consumers during the covid-19 pandemic around Bandung. The research method is using quantitative descriptive to describe a phenomenon, event, symptom, and incident that occurs factually, systematically, and accurately. Quantitative research methods are used on the data obtained from the results of the questionnaire answers that have been distributed and carried out to analyze data in the form of numbers and calculations using statistical methods. The sample used was 112 Shopee E-Commerce consumers around the City of Bandung at random, data testing was carried out including validity, reliability, and descriptive tests using a formula based on average. The results of the descriptive study reveal that the buying interest of Shopee E-Commerce consumers during the covid-19 pandemic around Bandung City was appertain high.
Dampak Promosi Gratis Ongkos Kirim Terhadap Keputusan Pembelian Produk di E-Commerce Shopee Pada Masa Pandemi Covid-19 Batrisyia, Quandizza; Sinari Maydena
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (219.695 KB) | DOI: 10.61242/ijabo.21.177

Abstract

This study aims to determine how much influence the free shipping promo provided by Shopee ecommerce on purchasing decisions by Bandung State Polytechnic Students. The population in this study were all Shopee users who were Bandung State Polytechnic students, with a sample of this study amounting to 100 respondents. The data analysis technique used is simple regression analysis. The results showed that free promo shipping (X) had a positive influence and contributed 53% to the purchase decision (Y) of products in e-commerce Shopee
Analisis Kualitas Pelayanan Nanostore Pada Masa Pandemi Covid-19 Purnama, Tiana Chandra
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (308.755 KB) | DOI: 10.61242/ijabo.21.178

Abstract

This study aims to determine how the quality of nanostore services provided to customers and to determine the highest and lowest dimensions of service quality during the Covid-19 period in Sumedang Regency. The research method used is descriptive analysis with a quantitative approach where the results of the analysis are the calculation of the mean, standard deviation, maximum value and minimum value. Data collection was carried out by distributing questionnaires to 120 respondents. The results of the study stated that the quality of services provided by nanostores to customers during the Covid-19 period in Sumedang Regency was in the good category. The dimension that has the highest value is the emphaty dimension, while the one with the lowest value is the tangibles dimension. From each dimension, there are indicators that need to be improved, namely the appearance of the officers, the use of tools, and the ability of the officers to use tools.
Analisis Perilaku Konsumen terhadap Keputusan Pembelian E-commerce Shopee selama pandemi Covid-19 Sari, Yovita; Yohana Helena
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (431.864 KB) | DOI: 10.61242/ijabo.21.179

Abstract

As technology develops today, human life is made easier. During the Pandemic era that was hitting the world, technology played an important role in people's lives. The influence of the pandemic has also changed people's lifestyles, such as changes in consumer behavior who now prefer to use E-Commerce during the Pandemic. With E-Commerce, the process of business transactions is easier, more practical and safer.
Analisis Intensi Isolasi Diri terhadap Perilaku Pembelian Tidak Biasa selama Covid-19 pada Kasus E-Commerce Disya Intan; Afifah Hasna Auliya
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.841 KB) | DOI: 10.61242/ijabo.21.181

Abstract

During the Covid-19 pandemic, Indonesian were advised to carry out self-isolation intentions The purpose of this study is to find which led to everyone making unusual purchases. Through this background, the purpose of this study is to see the effect of self-isolation on unusual purchasing behavior in e-commerce in Indonesia during the Covid-19 pandemic. From the results of research conducted by researchers using descriptive methods with a quantitative approach, through distribution Questionnaire to 120 respondents, it can be seen that the isolation carried out has a significant effect on unusual purchases (panic buying). This research is expected to provide information, especially for e-commerce so that it can react better to situations in the future.
Pengaruh Kemudahan Penggunaan Aplikasi Shopee Terhadap Minat Beli Ulang: Perspektif Mahasiswa Sadiki, Turfa Najmi; Ivo Agesti Dwiyanti
International Journal Administration, Business & Organization Vol 2 No 2 (2021): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (429.151 KB) | DOI: 10.61242/ijabo.21.182

Abstract

At the time of Covid-19 pandemic, e-commerce was the best choice for consumers to purchase their needs. E-commerce most frequented in Indonesia was Shopee. This study aims to determine the effect of the ease of use of the shopee application on the repurchase interest of shopee e-commerce consumers during the Covid-19 pandemic (a case study of Bandung State Polytechnic students). This research is a quantitative study using associative methods. The sampling method in this study is the method nonprobability sampling with snowball sampling technique. In this study, the sample size was 138 respondents. Data processing use software SPSS (statistical program for social science) for windows. The test results show that the ease of using the Shopee application has an effect on consumer repurchase interest.

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