cover
Contact Name
Helviani
Contact Email
helvianianam@gmail.com
Phone
+6282291722662
Journal Mail Official
journalagribusiness@gmail.com
Editorial Address
Jl. Pemuda No. 339 Kolaka
Location
Kab. kolaka,
Sulawesi tenggara
INDONESIA
Agribusiness Journal
ISSN : 2548379X     EISSN : 25482211     DOI : https://doi.org/10.31327/aj
Core Subject : Agriculture,
Agribusiness Journal is oriented to reguler publishing of research in the areas of Agribusiness. Scope : Agribusiness, Agricultural Commodity Marketing, Agricultural Extension and Communication, Agricultural Production and Development, Agricultural Institutions and Finance, Agricultural Commodity Entrepreneurship, Agricultural Economics, Agricultural Commodity and Plantation Agribusiness Performance.
Articles 7 Documents
Search results for , issue "Vol 5, No 1 (2022): Agribusiness Journal" : 7 Documents clear
COMPARISON OF RICE FARMING INCOME WITH CORN AND WATERMELON FARMING IN SUBAK PANGYANGAN PANGYANGAN VILLAGE, PEKUTATAN DISTRICT Ni Luh Putu Sindi Asih; Made Antara; Gede Mekse Korri Arisena
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1010.46 KB) | DOI: 10.31327/aj.v5i1.1717

Abstract

Subak Pangyangan is one of the subaks that still rely on the cultivation of food crops to lift their family's economy, where rice plants are still a food crop that is widely cultivated compared to other crops including corn and watermelon, so the corn and watermelon plants in Subak Pangyangan are Opoortunity Cost or "cost" (as a lost benefit) of the product after making a choice. . The purpose of the study is: 1) analyzing the comparison of rice farming income with opportunity cost (corn and watermelon).   2) describe the obstacles faced by rice, corn and watermelon farmers in Subak Pangyangan, Pangyangan Village, Pekutatan District.  Sample collection is used census method that uses the entire population as a research sample. The first goal is analyzed with business income analysis, R/C ratio analysis and one-way anova test to find out the average revenue breakdown using SPSS 25 software, while the second goal is with descriptive analysis methods. The results of the study showed: 1) there is an average difference in nominal terms between the income of rice, corn and watermelon farmers per hectare in one growing season where each agricultural income is Rp 9.510.234.00, corn farming income of Rp 40,895,631.00, and watermelon farming income of Rp 32,526,710.00.  The lowest rice R/C ratio among the three types of farming is 2.00, while corn is 5.45 and watermelon is 2.82.  Statistical tests showed a marked difference between the three types of farming at a level of 5%.  The obstacles faced by farmers include an uncertain climate, pest and disease attacks, price changes, finance / capital and marketing. Keywords: income , rice farming, corn farming, watermelon farming, agricultural constraints
Factors Affecting Rice Quality in Kasumeeto Village, Pakue District, North Kolaka Regency Kartomo Kartomo; Nursalam Nursalam; Helviani Helviani; Masitah Masitah; Syahrir Syahrir
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (725.332 KB) | DOI: 10.31327/aj.v5i1.1677

Abstract

This study was aimed to determine factors that affect the quality of paddy in Kasumeeto Village, Pakue District, North Kolaka Regency. Discriminant analysis was used as the analytical tool  with a sample of 30 respondents. The results was obtained which was to determine the effect of the use of seeds, irrigation and fertilizer on the quality of lowland rice in Kusemeeto Village, Pakue District, North Kolaka Regency, can be conclude that quality of rice can be increase with increase the usage of high quality seeds and increase the usage of fertilizer. Lowland paddy is a commodity that has very promising prospects, so from the results of this study it is recommended that rice farmers should intensify the use of seeds and fertilizers because they can affect the quality of the paddy cultivated.
Analysis of Amed Salt Farming Income in Purwa Kerhti Village, Abang District, Karangasem Regency, Bali Ni Luh Puji Pratiwi; Gede Mekse Korri Arisena; I Ketut Suamba
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1113.843 KB) | DOI: 10.31327/aj.v5i1.1678

Abstract

This study aims to determine (1) To find out the analysis of amed salt farming in Purwa Kerthi Village, Abang District, Karangasem Regency, Bali Province in 2020 (2) To find out the marketing system of amed salt Bali area in Purwa Kerthi Village, Abang District, Karangasem Regency, Bali Province in 2020. This research was conducted from March to July 2021. The data collection technique used the snowball sampling method with primary and secondary data. The sample used in the study consisted of 29 respondents. The data analysis method in this research is quantitative and qualitative data analysis. The results of the 2020 research in one season show that the total income of Amed Salt farming is Rp 748,182,000 with an average farmer income of Rp 31,174,250, the R/C ratio is 4 which means that the farm is profitable and the profitability of 3.09% indicates that it deserves to be developed. The marketing institutions involved in marketing the Bali area are the MPIG Garam Amed Cooperative (a producer as well as a wholesaler) and retailers. There are two marketing channels that are efficient, channel I produces a farmer's share of 100%, marketing margin and marketing agency of 0. Channel II produces a farmer's share of 61%, marketing margin and marketing agency Rp 22,125 and 39%. Based on the results of this study, it is hoped that the Purwa Kerthi Village will pay more attention to the existence of Amed Salt and expand its marketing reach to national and international levels. 
Analysis of Income Level and Welfare of Lada Farmer Household (Piper Nigrum L.) in Bantilang Village, Towuti Subdistrict, East Luwu Regency Mais Ilsan; Farizah Dhaifina Amran
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (907.723 KB) | DOI: 10.31327/aj.v5i1.1686

Abstract

East Luwu Regency is one of the largest pepper centers in South Sulawesi Province. This study aims to: (1) know the production pepper farming, (2) analyze farmers’ income from pepper farming, (3) analyze the household income of pepper farmers and (4) analyze the level of welfare of pepper farmer households in Bantilang Village, Towuti District, East Luwu Regency. This research was conducted in Bantilang Village, Towuti District, East Luwu Regency from July to August 2021. The sample is 42 pepper farmers. The data was analysed using descriptive quantitative method. The results showed that (1) the level of pepper production in Bantilang Village, Towuti District, East Luwu Regency was quite high, that is 938.39 Kg/Ha. The income of pepper farmers is Rp. 4,353,953/month with the R/C-Ratio of 4.39, (2) household income of pepper farmers is relatively high, where their incomes are genterated from pepper farming, other farming, outside farming and income of household members, with the average household income of pepper farmers is Rp. 13,544,548/month, (3) the welfare of farmer households is high, where as many as 41 farmers are included in the prosperous category (97.62%).
The Influence of Brand Ambassador, Brand Image, Product Quality, and Price on Purchasing Decisions at Rumah Kopi Renon Kadek Githa Damayanti Wiputra; Gede Mekse Korri Arisena; A.A.A. Wulandira Sawitri Djelantik
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (911.559 KB) | DOI: 10.31327/aj.v5i1.1721

Abstract

The coffee shop businesses in Bali especially in the Denpasar area are growing rapidly, making competition fierce between coffee shops in this area. Therefore, every company has to be able to maximize its competitive advantage and choose the right marketing strategy. One of the coffee shops in the Denpasar area is Rumah Kopi Renon which is a coffee shop from the coffee brand Bali Coffee Banyuatis which has been established since the 1960s so that it has a broad image. In building and maintaining a positive image, Bali Coffee Banyuatis has used the services of a brand ambassador as a marketing communication strategy. This study aims to: 1) Identify the characteristics of visitors, 2) Analyze the value of each variable 3) Analyze the influence of brand ambassadors, brand image, product quality, and price on purchasing decisions. The data analysis method in this study used Structural Equation Modeling-Partial Least Square (SEM-PLS) with a sample of 96 respondents. The results showed that the characteristics of the majority of visitors to Rumah Kopi Renon were aged 21-25 years old, the gender was male, were student, and had incomes ranging from less than 3 million rupiahs per month. It was found that the brand ambassador, brand image, product quality, and price had a positive and significant effect as evidenced by the acquisition of the value of each variable 2,115; 2,164; 2,699 and 2.115 on purchasing decisions at Rumah Kopi Renon.Keywords: coffee shop, brand ambassador, SEM-PLS 
Fruit Consumption Patterns in The Community of Denpasar City Ni Luh Made Santi Dewi; Gede Mekse Korri Arisena; Ni Wayan Putu Artini
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (734.104 KB) | DOI: 10.31327/aj.v5i1.1672

Abstract

In general, fruit consumption in Bali Province shows a low level when compared to public consumption of other goods. Likewise with the City of Denpasar which is one of the areas with a fairly dense population so that the community's fruit consumption patterns are quite diverse. This study aims to determine and describe the pattern of fruit consumption in the community. The location of this research is Denpasar City. The sampling technique used is purposive and the sample used is housewives as many as 32 respondents. The data analysis technique used is descriptive analysis with data collection using observations, interviews, literature studies, and documentation. The research instrument used was a questionnaire. The results showed that the majority of people in Denpasar City (62.5%) consumed fruit as much as 150 grams/day in the sufficient category, and most (43.8%) people bought fruit/day for Rp 15.000,00/day. . There is a tendency that the greater the amount of income the respondent has, the more often the respondent buys fruit. The purpose of the people in Denpasar City to consume fruit is that most people (68.8%) use fruit for ordinary consumption/eaten and 31.3% for ceremonial facilities. The people's preference in Denpasar City in consuming fruit is that most people (81.3%) consume local fruit and 18.8% consume imported fruit.
Factors Affecting Rice Quality in Kasumeeto Village, Pakue District, North Kolaka Regency Kartomo Kartomo; Nursalam Nursalam; Helviani Helviani; Masitah Masitah; Syahrir Syahrir
Agribusiness Journal Vol 5, No 1 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v5i1.1677

Abstract

This study was aimed to determine factors that affect the quality of paddy in Kasumeeto Village, Pakue District, North Kolaka Regency. Discriminant analysis was used as the analytical tool  with a sample of 30 respondents. The results was obtained which was to determine the effect of the use of seeds, irrigation and fertilizer on the quality of lowland rice in Kusemeeto Village, Pakue District, North Kolaka Regency, can be conclude that quality of rice can be increase with increase the usage of high quality seeds and increase the usage of fertilizer. Lowland paddy is a commodity that has very promising prospects, so from the results of this study it is recommended that rice farmers should intensify the use of seeds and fertilizers because they can affect the quality of the paddy cultivated.

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