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GENESIS SEMBIRING DEPARI
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Asian Journal of Management Analytics
Published by PT FORMOSA CENDEKIA GLOBAL
ISSN : -     EISSN : 29634547     DOI : https://doi.org/10.55927/ajma.v1i2
Core Subject : Science,
Decision Sciences, Operations Research & Management
The Asian Journal of Management Analytics (AJMA) is a journal focused on the theory and application of data analytics and its applications in contemporary business, economics, and management disciplines. These disciplines include accounting, finance, management, marketing, economics production/operations management, and supply chain management. The connectivity, interdisciplinary, and interface between data analytics and various business disciplines are of particular interest for this journal. Research methods that are expected to be implemented in this journal include, but are not limited to, empirical research, data analytics, big data analytics, data science, operations research, management science, decision science, and simulation modeling. AJMA journal publishes articles quarterly in January, April, July, and October.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 242 Documents
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The Impact of Entrepreneurship Education and Entrepreneurial Mindset on Entrepreneurial Intention: The Mediation Role of Digital Literacy Sholatiah, Dias Intan; Sudarmiatin, Sudarmiatin; Wulandari, Dwi
Asian Journal of Management Analytics Vol. 5 No. 1 (2026): January 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v5i1.15700

Abstract

This study examines the impact of entrepreneurship education and entrepreneurial mindset on entrepreneurial intention through digital literacy among vocational high school (SMK) students in the Praya Tengah area, Central of Lombok. Using the theory of planned behavior as a theoretical basis, this quantitative study involved 199 students selected through proportional random sampling. Data were collected through questionnaires and analyzed using SEM-PLS 4.0. The results showed that entrepreneurship education and entrepreneurial mindset had a significant effect on entrepreneurial intention, with digital literacy as a mediating variable. These findings indicate that strengthening digital literacy can improve students’ entrepreneurial readiness, thus requiring entrepreneurship education programs that are integrated with digital competencies in vocational students.
Designing an Elastic-Logistics-Oriented Fleet Management System for Petralog Using a Design Thinking Approach Setyawan, Fajar Irvan; Ghina, Astri
Asian Journal of Management Analytics Vol. 5 No. 1 (2026): January 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v5i1.15912

Abstract

The logistics sector in Indonesia contributes significantly to national GDP yet suffers from structural inefficiencies including low truck utilisation, manual fleet management, and fluctuating operational demand. Petralog, a regional logistics provider, faces similar issues, especially in coordinating internal and external fleets under elastic logistics practices. This study develops a high-fidelity Fleet Management System (FMS) prototype using the Design Thinking framework to address operational pain points and enhance efficiency. Qualitative insights were collected from six stakeholders, followed by prototype evaluation using the UEQ-S and Microsoft Clarity analytics. Results indicate high user acceptance, with a performance score of 84/100 and no rage clicks detected. UEQ-S benchmarking places the prototype within the “Excellent” category (top 10%), reflecting strong pragmatic quality (2.50) and hedonic quality (1.90).

Page 25 of 25 | Total Record : 242

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