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International Journal of Management and Business Economics
Published by CV putra publisher
ISSN : -     EISSN : 29649412     DOI : https://doi.org/10.58540/ijmebe.v1i1
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The International Journal of Management and Business Economics is a peer-reviewed journal that publishes scientific articles in the fields of operational management, human resource management, financial management, marketing management, Entrepreneurship, Administrative Management, Development Economics, Micro and Macroeconomics that are managed and published by Cv Putra Publisher The articles published in the IJMEBE Journal include the results of original scientific research (top priority) and new scientific review articles (not importance) from various academics and researchers that have not been published elsewhere.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 2 No. 2 (2024): February" : 5 Documents clear
Strategy In Improving Study Customers: Baktimakmur Indah Surabaya Rural Bank (BPRS) Qoriani, Hersa Farida
International Journal of Management and Business Economics Vol. 2 No. 2 (2024): February
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v2i1.206

Abstract

Sharia banking is currently viral and its name is soaring, including the Baktimakmur Indah Surabaya Rural Bank (BPRS). There are lots of products in BPRS that are of interest to the people of Surabaya. Therefore, so that customers in BPRS continue to grow and not run to other BPRS, there must be an effective strategy to increase customers. The importance of services at BPRS has an impact on increasing customers. With the strategy especially on service or service makes the customer increase. The purpose of this research is to find out and analyze the right service strategy at BPRS Baktimakmur Indah Surabaya. In this study, the research method used is a qualitative approach with a descriptive research type. Data collection techniques using observation techniques, interviews and documentation. The strategy in providing services must be further improved and provide extra services for customers who have long been members of BPRS Baktimakmur Indah Surabaya. BPRS uses strategies in carrying out services, namely the basic strategy which includes BPRS staff must be able to be friendly and communicative when serving customers, and neat appearance is a form of good service to customers and prospective customers. While the main service strategy includes excellent service, responsiveness, honesty, innovation, and credibility.
Analysis of the Impact of Insecurity on Youth Unemployment (1990-2020): Analysis of the Impact of Insecurity on Youth Unemployment Musa, Ibrahim
International Journal of Management and Business Economics Vol. 2 No. 2 (2024): February
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v2i1.225

Abstract

Using the ordinary least square estimation technique (OLS), this research examines the impact of insecurity on youth unemployment in Nigeria between 1990 and 2020. The study focuses on the relationship between the dependent variable, unemployment (UNE), and two independent variables, the National Terrorism Index (NTI) and Crime Rate (CR). The results reveal that NTI has a positive and statistically significant effect on UNE. Specifically, a unit increase in NTI leads to a 0.000827 rise in unemployment. Additionally, Nigerian CR demonstrates a significant and positive influence on UNE, with an increase in CR resulting in a 0.005653 increase in unemployment. Given that heightened insecurity directly contributes to unemployment, the study proposes several policy recommendations. Firstly, the government should consider reducing interest rates in commercial banks to enhance the availability of loans for small business owners, enabling them to hire more employees. Furthermore, addressing corruption in both public and private sectors, combating kidnappings, and establishing additional skill acquisition centers are crucial measures to tackle the issue of insecurity and promote employment opportunities.
Endorsement: Its Role In Buying Interest In Cosmetics Kurnia Khafidhatur Rafiah; Za’imah Humairah; Andreas Recki Prasetyo
International Journal of Management and Business Economics Vol. 2 No. 2 (2024): February
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v2i1.505

Abstract

The rapid development of technology has led to lifestyle changes, demanding humans to balance and adapt quickly. Likewise, for business practitioners, there are many modern marketing techniques emerging and proving effective in attracting consumer interest, tempting business practitioners to utilize them. Such as leveraging the opinions of others using social media to create consumer purchase interest. This research investigates the role of Instagram endorsements in stimulating consumer purchase interest in Somethinc cosmetic products. Attitude scale statements were provided to 105 respondents, who are Instagram users currently, previously, or planning to use Somethinc cosmetics, predominantly women aged 21-25 years old, to determine the extent to which Instagram endorsements play a role in arousing their purchase interest. The analysis method used is simple linear regression. The research results indicate a positive and significant role of Instagram endorsements in stimulating consumer purchase interest. Respondents revealed that the Endorsers' ability to convey product information is the most dominant factor that makes them want to know and seek further information about the products in question, followed by the relevance of the information conveyed, and the credibility of the Endorsers.
Marketing Channel Patterns And Marketing Costs Of Imported Buffalo Meat By Badan Urusan Logistik (Bulog) In Bandung City Andreas Recki Prasetyo; Kurnia Khafidhatur
International Journal of Management and Business Economics Vol. 2 No. 2 (2024): February
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v2i1.506

Abstract

This research was held at Badan Urusan Logistik (Bulog), PT. Yoga Mandiri Utama, retailers in the (Market) Ciroyom, Caringin, and Astana Anyar in January 2017 to February 2017. The aim of this research is to determine the pattern of the distribution channel and marketing costs of imported buffalo meat of Badan Urusan Logistik (Bulog) in Bandung City. The method of this research is case study. Analysis of data using analysis costs, margins, and profits. Based on the research, it is known that some distribution channel patterns are formed, channel one: Producer - Bulog - Consumers, channels two: Producer - Bulog - PT. Yoga Utama Mandiri - Consumer, channels three: Producer - Bulog - PT.Yoga Mandiri Utama - Wulandari's catering, channels four: Producer - Bulog - PT. Yoga Utama Mandiri - Supplier - Retailers - Consumer. Total costs incurred by each marketing channel patterns is channel one Rp10.670,00 per kilogram, channel two Rp2.840,00 per kilogram, channel three Rp3.740,00 per kilogram, and channel four Rp4.640,00 Rp per kilogram. The amount of profit earned by each of marketing pattern is channels one Rp330,00 per kilogram, channel two Rp Rp2.160,00 per kilogram, channel three Rp4.260,00 per kilogram, and channel four Rp6.360,00 per kilogram
Dynamics Of Economic Development Disparities A New Perspective In Regional Analysis Yuliana; Astuti Prihatiningsih; Ari Yopi Ispa
International Journal of Management and Business Economics Vol. 2 No. 2 (2024): February
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v2i1.511

Abstract

Disparities in economic development between regions are a complex and challenging phenomenon in the context of regional development. This article aims to provide a new perspective in analyzing disparities in economic development from a regional perspective, using a literature review method. Through an in-depth review of various literature sources, this article identifies critical factors that cause economic disparities between regions, such as differences in natural resources, infrastructure, and regional economic policies. Apart from that, this article also discusses the impact of economic disparities on overall economic growth. In formulating a new perspective, this article proposes a more holistic and inclusive approach to addressing economic development disparities. This approach involves the critical role of government, the private sector, and society in strengthening cooperation between regions, increasing access to resources, and promoting sustainable and equitable economic growth. This article also identifies several research areas that need further attention, such as analysis of the impact of technology on economic disparities and evaluation of the effectiveness of regional development policies. Thus, this research can significantly contribute to understanding and addressing disparities in economic development between regions and stimulating further discussion in the context of sustainable regional economic development.

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