cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Elfindah Princes
Contact Email
westin_school@yahoo.com
Phone
+6281903081978
Journal Mail Official
appspublications@gmail.com
Editorial Address
Teluk Gong Raya No. 434A Jakarta Utara
Location
Kota adm. jakarta utara,
Dki jakarta
INDONESIA
Journal of Mutidisciplinary Issues
Published by APPS Publications
ISSN : -     EISSN : 27986454     DOI : https://doi.org/10.53748/jmis.v1i1
Core Subject : Science, Agriculture, Social, Engineering,
Agriculture, Biological Sciences & Forestry Computer Science & IT Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science
Journal of Multidisciplinary (JMIS), Focus and Scope is Information Technology, Psychology, Environmental Science, Data Science, Language and Linguistics, Education, Data Sensor and Networking, Information System, Gamification, Health Science. JMIS is published frequency quarterly (May, August, November, and February) by APPS Publications.` This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge. Every manuscript submitted to JMIS will not have any Article Processing Charges and Article Submission Charges. This includes submitting, peer-reviewing, editing, publishing, maintaining and archiving, and allows immediate access to the full-text versions of the articles.
Arjuna Subject : Ilmu Komputer (semua kategori) - Ilmu Komputer (Lain-Lain)
Articles 39 Documents
 1   2   3   4 
How Fast Fashion Lowers Production Cost but Increases Environmental Cost Zahira, Malika; Alfakihuddin, Muhammad Lukman; Anwari, Jenifer Alexandra; Hadi, Jessica Madelyn; Kuntadi, Shiny Chutzpah; Lim, Jocelyn; Kholik, Fajar Nur
Journal of Multidisciplinary Issues Vol 3 No 1 (2023): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v3i1.40

Abstract

ABSTRACT - In an effort to meet the increasing demand for inexpensive, disposable goods, the fashionindustry has adopted a business model which prioritises cost effectiveness above all else. Thisbusiness model, known as ‘fast fashion’, had been reportedly known to encourage consumersto discard clothing at an alarming rate which in turn burdens landfills, creating a cycle ofwaste. This throwaway culture stemming from fast fashion raises alarms of the impact of theincessant reliance of synthetic fibres and chemically intensive processes which exacerbatesenvironmental degradation over a long period of time. Objective – This paper aims to highlight and explore the need for a shift in the fashion industry’s standards. This paper also aims to further encourage sustainable business models, advocate for consumer awareness, emphasising these factors as crucial drivers of change.   Methodology – The literature review method was employed to analyze the data in order to acquire a more comprehensive understanding of the complex interrelationships among fast fashion, manufacturing costs, and environmental impacts. Findings – This paper has revealed the realistic hard and soft, short, medium and long-term solutions to attack the problem at its root cause. Furthermore, fast fashion’s impact on the environment isdetrimental and requires a dire need of reevaluation of its practices to urgently ensure a moresustainable and responsible future of the fashion industry. Novelty – For companies which indulge in the fast fashion business model like SHEIN to implement sustainable alternatives such as using eco-friendly materials and textiles, ethical labour practices, and innovative recycling methods to be used as potential solutions in order to mitigate the environmental damage caused by the fast fashion industry and possibly encourage their consumers to understand thedamage caused by the cycle of waste.
Examining the Impact of Product Quality, Consumer Experience, and Perceived Value on Customer Loyalty: a Structural Equation Modeling Approach Mailoa, Betha Zionetha
Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i3.48

Abstract

Purposes - This study aims to investigate the relationships between product quality, consumer experience, satisfaction, perceived value, and loyalty in the consumer goods market. Specifically, it seeks to understand how these variables contribute to fostering consumer loyalty, with a focus on identifying the direct and indirect effects of product quality, value, and experience on consumer loyalty. Methodology - A quantitative research approach was utilized, involving a survey-based data collection method. A structured questionnaire with a ten-point Likert scale was distributed to 250 respondents. The collected data were analyzed using Structural Equation Modeling (SEM) to test seven hypothesized relationships between product quality, value, experience, satisfaction, and loyalty. Findings - The results of the analysis indicate that product quality positively influences consumer experience, perceived value, and loyalty. Additionally, both satisfaction and perceived value were found to have significant positive effects on consumer loyalty. The findings highlight the importance of maintaining high product quality and creating positive consumer experiences to enhance long-term loyalty. Novelty - This research adds value by providing empirical evidence on the mediating roles of satisfaction and perceived value in the relationship between product quality and loyalty. It highlights the interconnectedness of these variables, offering a more comprehensive understanding of the mechanisms that drive consumer loyalty in the consumer goods sector. Research Implications - The findings of this study suggest that businesses should prioritize strategies that enhance product quality and consumer experience to foster loyalty. By focusing on these key areas, companies can effectively increase customer retention and strengthen their competitive position in the market. The study provides actionable insights for managers and marketers seeking to improve long-term consumer commitment.
An Empirical Analysis on The Impact of Image, Value, Quality, and Satisfaction on Customer Loyalty Aquarista, Willa
Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i3.49

Abstract

Purposes - This study aims to examine the influence of four key variables—image, value, quality, and satisfaction—on customer loyalty. The research seeks to evaluate both the direct and indirect effects of these variables on customer behavior, focusing on how customer satisfaction mediates these relationships to foster long-term loyalty. Methodology - The research employs a quantitative approach using structured questionnaires distributed to a randomly selected sample of respondents. Data were collected to test ten hypotheses that explore the relationships between the variables. Statistical analysis, including hypothesis testing, was conducted to determine the significance of each relationship, supported by reliability and validity assessments. Findings - The findings reveal that while quality and image do not have direct impacts on loyalty, their effects are significant when mediated by perceived value and customer satisfaction. Specifically, the study confirms that customer satisfaction plays a crucial role in enhancing loyalty, with quality and value significantly contributing to customer satisfaction, which in turn influences loyalty. Novelty - This study contributes to the existing literature by providing empirical evidence of the complex interrelationships between image, value, quality, and satisfaction in shaping customer loyalty. It highlights the importance of indirect effects, demonstrating that satisfaction and value are key mediators in the process of building loyalty, particularly in industries where product differentiation is challenging. Research Implications - The research suggests that businesses aiming to improve customer loyalty should prioritize strategies that enhance perceived value and customer satisfaction. By consistently delivering high-quality products and services that meet customer expectations, companies can improve their brand image and foster stronger customer loyalty. Future studies should further explore the emotional and psychological dimensions of loyalty and their potential impact on consumer behavior.
The Impact of Online Platforms on Generation Z's Learning Styles and Educational Outcomes: A Comprehensive Study Elfindah Princes
Journal of Multidisciplinary Issues Vol 4 No 1 (2024): Journal of Multidisciplinary Issues (JMIS)
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i2.50

Abstract

Purposes - This study aims to investigate the relationship between material comprehension and satisfaction among Generation Z learners using online platforms. Specifically, it examines how variations in material comprehension influence overall satisfaction with the learning experience. The research also explores possible indirect effects of other variables, such as motivation, on this relationship. Methodology - The study employed a quantitative research design, collecting data from 51 respondents. A path coefficient analysis was conducted to evaluate the direct and indirect effects of material comprehension on satisfaction. The data were analyzed using bootstrapping methods to determine the significance of the relationships between the variables. Findings - The analysis revealed that material comprehension significantly impacts satisfaction (p-value = 0.002), with higher levels of comprehension leading to greater satisfaction. Additionally, learning motivation was found to have both direct and indirect effects on satisfaction through its influence on material comprehension. However, some anomalies were observed where high comprehension did not always correlate with high satisfaction, indicating the influence of other factors. Novelty - This research contributes to the growing body of literature on Generation Z learning by focusing on the relationship between comprehension and satisfaction in online learning environments. The study also highlights the importance of understanding the role of motivation in enhancing both comprehension and satisfaction, offering new insights into the dynamics of digital education. Research Implications - The findings have important implications for educators and policymakers, suggesting that efforts to improve material comprehension can significantly enhance student satisfaction in online learning environments. Moreover, the study highlights the need to address motivational factors to maximize learning outcomes. Future research should explore additional variables that may mediate or moderate the relationship between comprehension and satisfaction.    
The Impact of Quality, Value, Image, and Satisfaction on Customer Loyalty: a Quantitative Study Erin
Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i3.51

Abstract

Purposes - The purpose of this research is to examine the structural relationships between quality, value, image, satisfaction, and their combined influence on customer loyalty. The study aims to determine how these variables interact and to what extent quality affects loyalty both directly and indirectly through mediators like value and image. Methodology - This study employs a quantitative approach, using structural equation modeling (SEM) to analyze data collected from 250 respondents via a structured questionnaire. A Likert scale was utilized to measure responses across the variables. Reliability and validity assessments, including Cronbach’s alpha and Average Variance Extracted (AVE), were conducted to ensure robustness. Findings - The findings reveal that quality significantly impacts both value and image, which in turn influence satisfaction and loyalty. The results support the hypothesis that quality indirectly affects customer loyalty through perceived value and image. Image plays a critical role as a mediator, enhancing customer satisfaction and loyalty. Novelty - This research contributes to the existing literature by highlighting the complex, interrelated dynamics between quality, value, image, and satisfaction in driving customer loyalty. The study emphasizes the indirect effects of quality on loyalty through value and image, providing a deeper understanding of these mediating roles. Research Implications - The findings offer practical insights for businesses, suggesting that improving product or service quality can lead to better brand image and perceived value, which in turn boosts customer satisfaction and loyalty. Companies should focus on enhancing both quality and image to foster long-term customer retention and loyalty.
The Interplay of Corporate Image, Service Quality, Customer Value, and Satisfaction in Fostering Customer Loyalty: a Structural Equation Modeling Approach Using SmartPLS Eugenius Hansel Lee
Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i3.52

Abstract

In today’s hyper-competitive business environment, customer loyalty has become a central focus for organizations aiming to maintain and expand their market share. This study examines the intricate relationships between corporate image, service quality, customer value, and customer satisfaction, and their collective impact on customer loyalty. By analyzing data from multiple scholarly articles and applying a structural equation modeling approach via SmartPLS, this research tests seven hypotheses that explore both direct and indirect effects of these variables on customer loyalty. Results reveal that corporate image, customer value, and satisfaction have significant direct influences on loyalty, while service quality exhibits no direct effect. Satisfaction serves as a mediating variable between corporate image, value, and loyalty, but not for service quality. These findings highlight the nuanced role of satisfaction as a bridge between the perceived value of a brand and customer loyalty. The study concludes with implications for business strategies and recommendations for future research, emphasizing the need to refine loyalty-building approaches by prioritizing customer satisfaction and brand perception.
Analyzing the Impact of Service Quality, Customer Satisfaction, Brand Image, and Customer Experience on Customer Loyalty Djakaria, Merryta
Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i3.53

Abstract

Purposes - The purpose of this study is to analyze the relationships between service quality, customer satisfaction, brand image, customer experience, and their collective impact on customer loyalty. These factors are critical in understanding how businesses can maintain customer retention and loyalty in a competitive environment. Methodology - This study employed an empirical research approach, utilizing data collected through questionnaires distributed to 250 respondents. The data were analyzed using Partial Least Square (PLS) analysis through SMART PLS software. The study examined the significance of the relationships between the variables using t-statistics and p-value thresholds. Findings - The results of the analysis indicate that service quality, customer satisfaction, brand image, and customer experience all have a direct and significant impact on customer loyalty. Additionally, service quality also exerts an indirect influence on customer loyalty, mediated through customer satisfaction, brand image, and customer experience. Novelty - This study contributes to the existing literature by integrating the combined effects of service quality, customer satisfaction, brand image, and customer experience on customer loyalty, highlighting both the direct and indirect relationships. It reinforces the idea that enhancing service quality not only improves customer loyalty directly but also through the mediation of other key factors. Research Implications - The findings suggest that businesses should prioritize continuous improvements in service quality and focus on enhancing customer experience, satisfaction, and brand image to maintain and strengthen customer loyalty. These insights are valuable for business practitioners aiming to sustain competitive advantage through improved customer retention strategies.
Navigating the Challenges of AI-Generated Content: Examining Public Trust, Accuracy, and Ethical Implications Elfindah Princes
Journal of Multidisciplinary Issues Vol 4 No 1 (2024): Journal of Multidisciplinary Issues (JMIS)
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i2.54

Abstract

Purposes - The purpose of this research is to analyze the impact of the growth of AI-generated content on the accuracy and reliability of online information. Specifically, the research examines the challenges in detecting AI content, considering the limitations of AI tools like ZeroGPT and OpenAI’s Text Classifier, and explores how these challenges may influence public trust in online information. Methodology - This study employs a mixed-method approach combining quantitative data collection through surveys and qualitative case study analysis of AI-generated content controversies, such as articles from CNET and Microsoft. Data was analyzed using Structural Equation Modeling (SEM) to evaluate the relationships between AI usage and user trust. Findings - The results indicate that while there is a positive relationship between AI usage and public trust, the impact is not statistically significant. Issues like model collapse and AI inbreeding contribute to the challenge of maintaining content accuracy, which in turn affects the trustworthiness of AI-generated information. Novelty - This research contributes to the growing body of knowledge on AI-generated content by focusing on its impact on public trust, a relatively underexplored area. The study also introduces the concept of "model collapse" and "AI inbreeding" as critical factors that may undermine the reliability of AI-generated information. Research Implications - The findings have practical implications for media industries and AI developers. Enhancing AI algorithms to improve content accuracy and reliability, combined with stronger human oversight, could help mitigate the risks associated with AI-generated content and restore public trust in online information. The study also calls for the development of more advanced detection tools and ethical guidelines to govern the use of AI in information dissemination.
Impact of AI-Generated Content on AI Technology: Exploring Model Collapse and Its Implications Elfindah Princes
Journal of Multidisciplinary Issues Vol 4 No 1 (2024): Journal of Multidisciplinary Issues (JMIS)
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v2i2.55

Abstract

Purposes - This research aims to investigate the phenomenon of "model collapse" within Generative Adversarial Networks (GANs) when AI models are trained using AI-generated content. The study focuses on understanding the implications of model collapse on the quality of AI outputs, exploring new concepts like "Model Autography Disorder" (MAD) and "Habsburg AI," and discussing the broader ethical and social impacts of AI self-consumption. Methodology - The study utilizes a mixed-methods approach, combining simulation experiments with qualitative interviews. GAN models were trained on AI-generated data to simulate model collapse, and various techniques were applied to mitigate this collapse. Expert interviews provided insights into the ethical considerations and future directions for generative AI development. Findings - The research demonstrates that model collapse significantly impacts the performance and diversity of AI outputs when trained on synthetic data. Although some mitigation techniques show potential, they do not fully prevent the collapse. Concepts like MAD and Habsburg AI offer deeper understanding into the risks of AI self-consumption and its broader implications for AI-driven systems. Novelty - The introduction of new terms like "Model Autography Disorder" and "Habsburg AI" adds unique perspectives to the discourse on AI sustainability. The study is among the first to examine the ethical and technical challenges posed by AI self-consumption and its long-term effects on AI-generated content. Research Implications - This study underscores the necessity for stricter guidelines on using AI-generated content in training models to prevent model collapse. It also highlights the need for hybrid training methods and ongoing ethical considerations to ensure the quality, reliability, and sustainability of AI-driven systems.      
Systematic Literature Review: Gamification for Promoting Healthy Food Purchases Elfindah Princes
Journal of Multidisciplinary Issues Vol 3 No 1 (2023): Journal of Multidisciplinary Issues
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53748/jmis.v3i1.56

Abstract

Purposes - This systematic literature review explores the application of Gamification in promoting healthy food purchases within the context of digital marketing. The purpose of this review is to investigate how Gamification strategies, such as points, badges, leaderboards, and rewards, have been utilized to influence consumer behavior, particularly encouraging healthier dietary choices. Methodology - The methodology follows PRISMA guidelines, involving a comprehensive search of relevant studies published between 2010 and 2023. A total of 35 peer-reviewed articles were analyzed to identify key themes, mechanisms, and outcomes associated with Gamification in digital marketing and health promotion. Findings - The findings suggest that Gamification effectively increases consumer engagement and promotes healthy food purchases by using a combination of behavioral, reward, and social mechanisms. Novelty - The novelty of this review lies in its focus on the intersection of Gamification and health promotion, particularly in the underexplored area of encouraging healthy food consumption. Conclusion - The conclusion emphasizes that Gamification has the potential to be a powerful tool for behavior change in the digital marketing of healthy foods. However, further research is needed to explore the long-term effects of these strategies. Research Implications - The research implications highlight the importance of integrating Gamification elements into health-focused marketing campaigns to improve consumer engagement and foster sustained behavior change. Digital marketers and health practitioners can leverage these findings to design more effective interventions promoting healthier dietary habits.

Page 3 of 4 | Total Record : 39

 1   2   3   4 

Filter by Year

2021 2025


Reset
Filter By Issues
All Issue Vol 5 No 2 (2025): Journal of Multidisciplinary Issues Vol 4 No 2 (2024): Journal of Multidisciplinary Issues Vol 4 No 1 (2024): Journal of Multidisciplinary Issues (JMIS) Vol 3 No 2 (2023): Journal of Multidisciplinary Issues (JMIS)  Vol 3 No 1 (2023): Journal of Multidisciplinary Issues Vol 2 No 2 (2022): Journal of Multidisciplinary Issues Vol 2 No 1 (2022): Journal of Multidisciplinary Issues Vol 1 No 3 (2021): Journal of Multidisciplinary Issues Vol 1 No 2 (2021): Journal of Multidisciplinary Issues Vol 1 No 1 (2021): Journal of Multidisciplinary Issues