cover
Contact Name
Vitria Puri Rahayu
Contact Email
vitria.puri@fkip.unmul.ac.id
Phone
+6285608927271
Journal Mail Official
prospekjurnal@gmail.com
Editorial Address
Jl. Banggeris No 89, Karang Anyar, Sungai Kunjang, Kota Samarinda, Kalimantan Timur, 75127
Location
Kota samarinda,
Kalimantan timur
INDONESIA
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi
Published by Universitas Mulawarman
ISSN : -     EISSN : 27210855     DOI : https://doi.org/10.30872/prospek
Core Subject : Education, Social,
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi published by the Department of Economic Education, the Faculty of Teacher Training and Education, Universitas Mulawarman, which is published twice a year in June and December. It contains articles of research or study of literature in the field of Economic Education. Articles are written in Indonesia.
Articles 62 Documents
ANALISIS STRATEGI PEMASARAN PADA PENGRAJIN SARUNG TENUN DI SAMARINDA Jeniati Paladan; Rahayu, Vitria Puri; Sutrisno
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 6 No. 1 (2024)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/prospek.v6i1.4542

Abstract

This research aims to determine the application of the marketing mix strategy in the Samarinda Woven Sarong business. This research uses qualitative descriptive research, by collecting data through interviews with craftsmen or owners of Samarinda woven sarong businesses. Based on the results of research and discussion, it shows that the implementation of the 4P marketing mix strategy (Product, Price, Promotion, Place). In the Woven Sarong Business. The use of market places and social media such as Shopee, Instagram, Facebook, WhatsApp as promotional strategies as well as distribution locations is based on customer orders, especially in the production of clothing types. The most prominent products are related to color design, where craftsmen use light colors that are trending, This received a positive response from customers.
ANALISIS KEPUTUSAN PEMBELIAN PRODUK TAS JIMS HONEY DI KOTA SAMARINDA Mutiara Rahmah; Rahayu, Vitria Puri; Ellyawati, Noor
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 6 No. 2 (2024)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/prospek.v6i2.4545

Abstract

Purchasing decisions are important for the sustainability of a business, this study aims to determine how purchasing decisions are made at the Jims Honey Store in Samarinda City. This study is a descriptive study with a quantitative approach, data collection using a questionnaire with a sample size of 30 people, while data analysis uses descriptive analysis. The results of the study showed that purchasing decisions at the Jims Honey store in Samarinda City were high with an average value of 4.11 which is categorized as high. This purchasing decision is measured by five indicators, namely problem recognition, information search, evaluation of various alternatives, purchasing decisions and post-purchase decisions, where the results of the study show that all of these indicators have high and very high values because they are responded positively by respondents. The indicator that is least lies in searching for information through friends, this is because various online platforms make it easier for consumers so they don't have to ask friends to get product information.
PENGARUH INVESTASI DAN INFLASI TERHADAP PERTUMBUHAN EKONOMI DI INDONESIA Kisa Fadhilla
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 1 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to determine how the influence of inflation and investment on economic growth in Indonesia. This study is a type of descriptive research with a quantitative approach. Data collection techniques are carried out by literature study techniques. These data were obtained from journals and government websites such as BPS. The Data used is time series data in the 2018-2022 time series. Data analysis techniques used are multiple linear regression models. From the data that has been described it can be seen that both independent variables have a significant influence on economic growth but for inflation has a negative relationship while investment has a positive relationship. This is because with rising inflation, it will reduce the percentage of economic growth in Indonesia, while if the level of investment in Indonesia increases, economic growth will also increase.
ANALISIS KOMPARATIF KECEPATAN PERPUTARAN UANG DI INDONESIA: SEBELUM DAN SESUDAH PANDEMI COVID-19 Irdiansyah Irdiansyah
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 1 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to comparatively analyze the velocity of money turnover in Indonesia before and after the COVID-19 pandemic. This research uses quantitative methods with a comparative descriptive analysis form, which compares the speed of money turnover in Indonesia in the period before and after the COVID-19 pandemic. The money velocity data used for the period before the pandemic is data from 2016-2019. Meanwhile, in the period after the pandemic the data used is data for 2020-2023. The normality test used is the Shapiro-Wilk test. This study uses the Wilcoxon Matched-Pairs signed-rank test, which is a non-parametric analysis hypothesis test. Based on the results of the study, there is no significant difference in the speed of money circulation in Indonesia before and after the COVID-19 pandemic. The significance value (sig.) of the comparison between the speed of money circulation before and after the announcement of the first confirmed case of COVID-19 in Indonesia is 0.0679, which is greater than 0.05.
PERAN GERAKAN NASIONAL NON TUNAI (GNNT) DALAM MENDORONG PERCEPATAN CASHLESS SOCIETY DI INDONESIA Qanaya Bintang Santoso
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 1 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to analyze the effect of inflation and investment on economic growth in Indonesia. Inflation and investment are macroeconomic factors that affect Indonesia's economic growth. The study used a quantitative approach to the type of descriptive research. The Data used is secondary time series data for the period 2018-2022 obtained from the Central Statistics Agency (BPS), Bank Indonesia, and various supporting sources, then analyzed using multiple linear regression. The results showed that inflation has a negative relationship with economic growth, while investment has a positive and significant effect on economic growth. Simultaneously, both variables affect economic growth with Adjusted R Square value of 42.4%, while the rest are influenced by other variables outside the study. Therefore, inflation control and increased investment needs to continue to be carried out to support Indonesia's sustainable economic growth.
DAMPAK PENERAPAN FINANCIAL TECHNOLOGY TERHADAP PENINGKATAN KINERJA UMKM Ghina Febriana
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 1 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to analyze the ability of MSMEs in managing bookkeeping and financial statements, as well as evaluating the efficiency of transaction services to the community through the implementation of fintech. In addition, it also examines the advantages, disadvantages, and barriers to the use of fintech in Indonesia today. The Data used is secondary data in the form of documents obtained from various official agencies such as Bank Indonesia, OJK, BPS, Ministry of Cooperatives and SMEs, as well as previous scientific publications. The results showed that the application of fintech has a positive and significant impact on improving the performance of MSMEs, especially in digitizing books and financial statements that are more detailed and systematic. On the service side, features like QRIS are proven to increase efficiency, save transaction time, and increase customer satisfaction widely. Although it offers many benefits (such as access to P2P lending and e-wallets), fintech implementation is still constrained by limited internet networks, uneven smartphone ownership, and low technological and financial literacy of MSME actors. Therefore, regular education synergy is needed from the government and OJK to optimize the performance of the MSME digital economy
Pengaruh E-Money dan E-Commerce Terhadap Tingkat Inflasi Siti Fatimatu Zahro
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 1 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to determine how the influence of inflation and investment on economic growth in Indonesia. This study is a type of descriptive research with a quantitative approach. Data collection techniques are carried out by literature study techniques. These data were obtained from journals and government websites such as BPS. The Data used is time series data in the 2018-2022 time series. Data analysis techniques used are multiple linear regression models. From the data that has been described it can be seen that both independent variables have a significant influence on economic growth but for inflation has a negative relationship while investment has a positive relationship. This is because with rising inflation, it will reduce the percentage of economic growth in Indonesia, while if the level of investment in Indonesia increases, economic growth will also increase.
ANALISIS DAMPAK TINGKAT SUKU BUNGA ACUAN TERHADAP FLUKTUASI NILAI TUKAR RUPIAH PADA TAHUN 2023 Viona Sabilla Putri Armasa
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 2 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

This study aims to examine and analyze the impact of the benchmark interest rate on rupiah exchange rate fluctuations in 2023. This study used a quantitative approach. The type of data used is secondary data obtained from the Central Statistics Agency, Ministry of Trade, and Bank Indonesia within a monthly period in 2023. The analysis technique used is simple regression analysis. The results showed that the benchmark interest rate (BI Rate) significantly affected the exchange rate of the Rupiah against the US Dollar. Monetary policies that can maintain price stability include the money supply, interest rates and exchange rates. This reinforces the understanding that monetary policy, particularly interest rate adjustment is an effective tool in managing exchange rates and formulating monetary strategies that are responsive to global and domestic economic conditions to promote stable economic growth in Indonesian.
Urgensi Penerapan Rupiah Digital (Central Bank Digital Currency) Sebagai Solusi Modern Dalam Permasalahan Sistem Pembayaran di Indonesia Eris Manurung
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 2 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

The implementation of the Digital Rupiah (Central Bank Digital Currency/CBDC) in Indonesia is a modern solution to improve the payment system which is hampered by limited infrastructure, low financial inclusiveness, security threats and high transaction costs. The type of research used in this writing is the Literature Study Method. Its function is to analyze the potential of the Digital Rupiah (CBDC) as Digital currency in increasing transaction efficiency, financial inclusiveness, monetary stability and improving payment system problems. From the analysis results, Digital Rupiah is able to be a solution to payment system problems because it can speed up transactions, reduce costs, and facilitate access to financial services for the public. However, for its implementation in Indonesia the Digital Rupiah still has challenges, namely the required technological infrastructure, data privacy, security, regulations and laws that still need to be overcome and developed. Collaboration between regulators, the Government, the private sector and other stakeholders is needed to design an effective implementation of the Digital Rupiah. This research provides an in-depth understanding of the urgency and implications of implementing the Digital Rupiah in the Indonesian context.
Pengaruh Fintech Peer To Peer Lending Dan Pembayaran Digital Uang Elektronik Terhadap Pertumbuhan Ekonomi Di Indonesia Tahun 2018-2023 Putri Septia Ningsih
Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi Vol. 7 No. 2 (2025)
Publisher : Prodi Pendidikan Ekonomi Universitas Mulawarman

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Abstract

hand, technological developments have given rise to new innovations such as peer to peer lending and digital payments. These two types of fintech are currently popular financial services. With these two types, it really helps the community because using technology all transaction activities can be carried out. This research aims to determine the influence of fintech peer to peer lending and digital electronic money payments simultaneously on economic growth in Indonesia and to determine the influence of fintech peer to peer lending and digital electronic money payments partially on economic growth in Indonesia. The data used in this research is secondary data from 2018-2023. The analysis used is multiple linear regression analysis. The analytical tool used to carry out the analysis is STATA 17. The results of the research show that the fintech peer to peer lending variable has a positive and significant effect on economic growth in Indonesia, the electronic money digital payment variable has no effect and is not significant on Economic Growth in Indonesia, and simultaneously The fintech variables peer to peer lending and digital electronic money payments influence economic growth in Indonesia.