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Jurnal Abdimas Indonesia
Published by Sekolah Tinggi Ilmu Kesehatan Ibnu Sina Ajibarang
ISSN : 29872944     EISSN : 29872952     DOI : 10.59841
Core Subject : Economy, Health, Science, Education, Social,
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Jurnal pengabdian kepada Masyarakat dengan akses terbuka dengan ruang lingkup berbagai bidang Ilmu Kesehatan, Kedokteran, Sosial Humaniora dan Multidisiplin ilmu termasuk penelitian dasar dalam Ilmu kesehatan umum, ilmu psikologi, ilmu farmasi, keperawatan dan Kebidanan. Artikel dalam jurnal pengabdian ini disajikan dalam bentuk Bahasa Indonesia atau Bahasa Inggris.
Arjuna Subject : Umum - Umum
Articles 191 Documents
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Pemberdayaan UMKM Pariwisata Melalui Literasi Pariwisata Berkelanjutan dan Pengelolaan Sampah Terpilah di Desa Sukadiri Kabupaten Tangerang Isaghoji; Raden Asri Kartini; Adrial
jurnal ABDIMAS Indonesia Vol. 3 No. 4 (2025): Desember : Jurnal ABDIMAS Indonesia
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jai.v3i4.3604

Abstract

The Community Service Program (Kuliah Kerja Nyata / KKN) of Universitas Muhammadiyah Tangerang (UMT) in Sukadiri Village, Tangerang Regency, was implemented with the aim of empowering the community through strengthening tourism-based MSMEs and raising environmental awareness. This program employed a participatory qualitative descriptive approach, in which students acted as facilitators in assisting the community. The main focus included sustainable tourism literacy, MSME digitalization, waste segregation management, and community literacy improvement. Key activities carried out consisted of designing logos and digital branding for MSMEs, conducting ecoprinting training utilizing local flora, delivering legal counseling on bullying within the scope of the Electronic Information and Transactions Law (ITE), creating educational boards and segregated waste bins, establishing a reading corner, and supporting food security through corn planting. The results indicated increased community awareness of environmental management, improved skills of MSME actors in utilizing digital technology, and the growth of literacy culture among children and youth. In addition to providing tangible benefits for the community, this program also enriched students’ experiences in applying their academic knowledge directly in the field. Therefore, the KKN in Sukadiri Village not only contributed to sustainable village development but also served as a best practice model that could be replicated in other regions.

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