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Novianita Rulandari
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ijmb@journal.sinergi.or.id
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INDONESIA
Sinergi International Journal of Management and Business
Published by YAYASAN SINERGI KAWULA MUDA
ISSN : -     EISSN : 29886252     DOI : 10.61194/ijmb
Core Subject : Economy,
Economics, Econometrics & Finance
Sinergi International Journal of Management and Business with ISSN Number 2988-6252(Online) published by Yayasan Sinergi Kawula Muda, published original scholarly papers across the whole spectrum of management and business. The journal attempts to assist in the understanding of the present and potential ability of management business to aid in the recording and interpretation of international management business practices.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 1 No. 3 (2023): November 2023" : 5 Documents clear
Increasing Regional Administrative Capacity: Effective Approaches and Strategies Muliati; Ibrahim; Lenas, Meldilianus Nabas J
Sinergi International Journal of Management and Business Vol. 1 No. 3 (2023): November 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i3.82

Abstract

This research discusses efforts to increase regional administrative capacity in Indonesia. The main focus is to understand various effective approaches and strategies that can be implemented to strengthen local government administration. By exploring the literature and analyzing relevant findings, this research identifies approaches such as training, community participation, partnerships, and the use of information technology and e-government. In addition, key factors influencing the success of administrative capacity building efforts, such as political support and coordination, are also discussed. This research provides valuable insights for more effective policy making in supporting sustainable regional development in Indonesia.
The Influence of Job Training and Work Motivation on Teachers' Performance at SMK Yapin Bekasi, West Java, Indonesia Abdilah K, Luluh
Sinergi International Journal of Management and Business Vol. 1 No. 3 (2023): November 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i3.112

Abstract

The research aims to determine the impact of training and work motivation on the performance of employees at SMKS YAPIN Bekasi, using a quantitative method with saturated sampling of 60 respondents. Data analysis includes validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, determinant coefficient analysis, and hypothesis testing. The results show that training significantly influences employee performance with a correlation coefficient of 0.599, indicating a moderate relationship. The determinant value is 0.359 or 35.9%, while the remaining 64.1% is influenced by other factors. Hypothesis testing yields a t-count > t-table value (5.697 > 2.001), leading to the rejection of H0 and the acceptance of H1, indicating a significant partial influence of training on employee performance. Work motivation significantly influences employee performance with a correlation coefficient of 0.641, signifying a strong relationship. The determinant value is 0.441 or 41.1%, while the remaining 58.9% is influenced by other factors. Hypothesis testing results in a t-count > t-table value (6.360 > 2.001), leading to the rejection of H0 and the acceptance of H1, indicating a significant partial influence of work motivation on employee performance. Both training and work motivation significantly influence employee performance with a correlation coefficient of 0.687, indicating a strong relationship. The determinant value is 0.472 or 47.2%, while the remaining 52.8% is influenced by other factors such as compensation, work environment, and work discipline. Hypothesis testing yields an F-count > F-table value (25.489 > 2.770), leading to the rejection of H0 and the acceptance of H1, indicating a significant simultaneous influence of training and work motivation on employee performance.
The Influence of Job Training and Work Discipline on Employee Performance at PT Maju Lancar Sejahtera in the City of Depok, West Java, Indonesia Suwanto
Sinergi International Journal of Management and Business Vol. 1 No. 3 (2023): November 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i3.113

Abstract

The objective of this research is to determine the influence of job training and work discipline on employee performance at PT Maju Lancar Sejahtera. The method used is quantitative. The sampling technique employed is saturated sampling with 75 respondents as the sample. Data analysis involves validity testing, reliability testing, classic assumption testing, regression analysis, correlation coefficient analysis, determinant coefficient analysis, and hypothesis testing. The research results indicate that training significantly influences employee performance with a correlation coefficient of 0.837, indicating a moderate relationship. The determinant value is 0.701 or 70.1%, while the remaining 29.9% is influenced by other factors. Hypothesis testing reveals that the calculated t-value > t-table (13.067 > 1.993), so H0 is rejected, and H1 is accepted. This means there is a significant partial influence of job training on employee performance. Similarly, work discipline significantly influences employee performance, with a correlation coefficient of 0.901, indicating a strong relationship. The determinant value is 0.812 or 81.2%, while the remaining 18.8% is influenced by other factors. Hypothesis testing shows that the calculated t-value > t-table (17.755 > 1.993), thus rejecting H0 and accepting H1. This implies a significant partial influence of work discipline on employee performance. Furthermore, both job training and work discipline significantly influence employee performance, with a correlation coefficient of 0.909 indicating a strong relationship. The determinant value is 0.827 or 82.7%, while the remaining 17.3% is influenced by other factors such as compensation, work environment, and work discipline. Hypothesis testing reveals that the calculated F-value > F-table (171.837 > 1.993), rejecting H0 and accepting H1. Therefore, there is a significant simultaneous influence of job training and work discipline on employee performance.
Influence of Promotion Strategies and Pricing on Purchasing Decisions of Raw Plastic Pellet Products at PT. Bahkti Jaya Kusuma in Gading Serpong, South Tangerang City Abdurohman, Dede
Sinergi International Journal of Management and Business Vol. 1 No. 3 (2023): November 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i3.114

Abstract

This research aims to determine the influence of promotion strategies and pricing, both partially and simultaneously, on purchasing decisions. The population consists of consumers who buy products at PT. Bahkti Jaya Kusuma, with a sample size of 100 consumers. The data analysis methods used include multiple linear regression analysis, the product-moment correlation coefficient, the coefficient of determination, and significance tests. The analysis results show an influence, both partially and simultaneously, on purchasing decisions. The multiple linear regression coefficient results are obtained as Y = 5,251 + 0.517 X1 + 0.057 X2 + e. The product-moment correlation coefficient yields a value of r = 0.852. The coefficient of determination results in an R-squared value of 72.6%. The F-test results indicate a calculated F value > the tabulated F value, namely 128.291 > 4.00.
The Influence of Digital Marketing and Product Quality on Customer Satisfaction and Its Implications on Customer Loyalty at Master Jaya Store in Depok, West Java, Indonesia Kasmad
Sinergi International Journal of Management and Business Vol. 1 No. 3 (2023): November 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i3.115

Abstract

Digital marketing currently plays a vital role in introducing a product and directly engaging customers. Digital marketing techniques have considerable potential to enhance customer preferences for purchasing a product, especially among young individuals who tend to readily adapt to digital products. The research is conducted to understand the influence of digital marketing and product quality on customer loyalty with customer satisfaction as a mediator among students at the School of Economics in Bogor. The study employed primary data through questionnaires distributed to 50 respondents. Path analysis results revealed that digital marketing has a direct, positive, and significant impact on customer loyalty, whereas product quality does not directly affect loyalty. Indirectly, digital marketing and product quality significantly influence loyalty through customer satisfaction.

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