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Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Published by Sekolah Tinggi Agama Islam Yayasan Pendidikan Ilmu Qur'an Baubau
ISSN : 2988148X     EISSN : 2988134X     DOI : 10.59059
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen dan Ekonomi Syariah. Jurnal ini berkaitan dengan aspek apapun dari manajemen, tidak terbatas pada topik berikut : berbagai perspektif ekonomi Islam, keuangan publik Islam, keuangan Islam, akuntansi Islam, etika bisnis Islam, perbankan Islam, asuransi Islam, pemikiran ekonomi Islam, manajemen sumber daya manusia Islam, keuangan mikro Islam, ekonomi pembangunan Islam, Ekonomi moneter Islam, ekonomi fiskal Islam, pasar modal Islam, dan tema lain yang relevan.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Keuangan
Articles 17 Documents
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Search results for , issue "Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah" : 17 Documents clear
Dana Pensiun Syariah Azmi Yusriyah Naurah; Mukhtar Lutfi
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2108

Abstract

Pension funds are an important instrument in financial planning designed to provide financial security for individuals after entering retirement. The main function of pension funds is as a reliable source of income to meet living needs in old age, as well as contributing to the quality of life and individual welfare. Research shows that pension funds can reduce financial risks, such as job loss and unexpected conditions that can interfere with work ability]. In addition, employees who prepare well for their retirement funds tend to experience lower levels of anxiety as they approach retirement, which shows that good planning can improve the quality of life]. The existence of pension funds also contributes to social and economic welfare, with adequate pension guarantees that can increase household consumption and support economic growth.. In the context of sharia pension funds, fund management is carried out based on sharia principles which prohibit the practice of usury and gharar, and implement transparency and social responsibility. The application of sharia contracts in the management of sharia pension funds, such as murabahah contracts, allows management in accordance with Islamic ethical principles. Sharia financial literacy is also a key factor in increasing public participation in sharia pension fund programs. Thus, effective retirement fund planning not only meets basic needs in old age, but also contributes to social and economic well-being, and improves the quality of life of individuals.
Pengaruh Online Visual Merchandising dan Flash Sale Terhadap Impulse Buying Pengguna Tiktok Shop Live Streaming Michael Tinambunan; Rudy P. Tobing
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2115

Abstract

The development of information and communication technology has encouraged changes in consumer behavior, especially in online shopping activities through social commerce platforms such as TikTok shop live streaming. So an effective marketing strategy is needed, such as maximizing product visualization and attractive promotional offers to attract consumer attention and increase competitiveness in the digital market. This research aims to analyze the influence of online visual merchandising and flash sales on the impulse buying of TikTok shop live streaming users on the 3Second brand. Design/methodology/approach: The research uses quantitative methods with associative research type with a sample size of 100 respondents selected using a simple random sampling method from the population of followers of the TikTok account @its3second. Instrument quality testing includes validity testing and reliability testing. Data analysis uses descriptive analysis. Meanwhile, for hypothesis testing, multiple linear regression analysis is used. Results: The research results show that the online visual merchandising and flash sale variables have a positive and significant influence on the impulse buying of TikTok shop live streaming users on the 3Second brand with an R-Square value of 0.515. Research limitations/Implications: Research limitations lie in the method of collecting data through online questionnaires which has the potential to be biased and the implications of the research are encouraging increased product displays and flash sale strategies in live streaming marketing to increase interaction and purchases.
Pengaruh Social Media Marketing dan Brand Awareness Terhadap Keputusan Pembelian Skintific di Shopee Daffa Mahendra; Rudy P. Tobing
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2124

Abstract

Background: The advancement of digital technology has transformed how consumers interact with brands, including in the skincare industry. Social media, particularly Instagram, has become an effective platform to enhance brand awareness and influence purchasing decisions. This study aims to analyze the effect of social media marketing and brand awareness on the purchasing decisions of Skintific products on Shopee, a leading e-commerce platform in Indonesia.Design/methodology/approach: This research employs a quantitative approach using a survey method. Data were collected through an online questionnaire distributed to 97 respondents who met specific criteria, such as having purchased Skintific products on Shopee. The data were analyzed using multiple linear regression with SPSS software to examine the influence of independent variables on the dependent variable.Results: The findings reveal that social media marketing and brand awareness have a positive and significant impact on consumers' purchasing decisions. Social media marketing, through engaging and interactive content, effectively increases consumer interest, while brand awareness strengthens product image in consumers' minds, encouraging them to make purchases.Research limitations/Implications: This study has several limitations, such as being limited at Jakarta and having a relatively small sample size, making the results less generalizable to all consumers in Indonesia. The implications of this research provide insights for skincare business practitioners about the importance of digital marketing strategies, particularly through social media, to boost sales.
Analisis Potensi Ekonomi Kreatif Berbasis Kearifan Lokal di Kampung Soaib Distrik Kemtuk, Kabupaten Jayapura Elza Natalia; Lazarus Ramandei; Sudiro Sudiro
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2125

Abstract

This study aims to analyze the potential of local wisdom-based creative economy in Soaib Village, Kemtuk District, Jayapura Regency. Soaib Village has cultural wealth and abundant natural resources, including organic cocoa and orchids, which make it potential to be developed into a sustainable creative economy sector. This research used a descriptive qualitative approach with data collection through observation, interviews, and documentation. Data analysis was conducted using the SWOT method, explanatory analysis, and Geographic Information System (GIS) to map the potential of existing resources. The results showed that organic cocoa and orchids are leading sectors that can be the driving force of the local economy. However, there are significant challenges, such as limited infrastructure, lack of technical training, cocoa pests, and limited market access. Support from organizations such as WWF in providing training and mentoring has had a positive impact, especially in improving community skills related to forest product management and orchid cultivation. The SWOT analysis revealed several key factors: (1) strengths in the form of natural resources and active community participation; (2) weaknesses in the form of lack of infrastructure and capital; (3) opportunities in the form of global demand for organic products and government support; and (4) threats in the form of climate change and competition from other regions. With more structured and inclusive management, this potential can be maximized to support sustainable economic development. This research emphasizes the importance of local wisdom as a foundation in creative economic development, while maintaining environmental sustainability. The resulting strategic recommendations include improving infrastructure, strengthening technical training, strengthening local institutions, and promoting awareness about the importance of sustainability. With these steps, Soaib Village is expected to become an example of successful management of local wisdom-based creative economy that can be replicated in other areas.
Pengaruh Brand Ambassador dan Digital Marketing terhadap Purchase Decision pada Produk Wafer Nabati di Jakarta Listyaningsih Listyaningsih; Budi Kramadibrata
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2126

Abstract

The use of brand ambassadors and digital marketing campaigns has become a popular strategy for companies to reach consumers and influence their purchase decisions through social media content, ultimately increasing sales and company profits. This study aims to determine the effect of Brand Ambassador and Digital Marketing on Purchase Decision of Nabati wafer products in Jakarta. The research sample consisted of 96 respondents. A descriptive quantitative method was employed in this study, with the sample selected using simple random sampling. Data analysis techniques included instrument testing, classical assumption testing, multiple linear regression, determination testing, and hypothesis testing. The results showed that Brand Ambassador partially influences Purchase Decision, and Digital Marketing also partially influences Purchase Decision. Additionally, Brand Ambassador and Digital Marketing simultaneously influence Purchase Decision.
Peran BUMDes Swadesa Arta Mandiri dalam Pemberdayaan Perekonomian Masyarakat dan Pembangunan Desa Wonomerto Kabupaten Lampung Utara Menurut Perspektif Ekonomi Islam Alda Marfilia; Yulistia Devi; Eka Nova Astuti; Tsabitah Aliyah; Iqbal Wahyudin
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2157

Abstract

Villages have an important role in supporting the economy of a country, with a variety of potential that can be developed to improve the welfare of the community. One potential that can be utilized is livestock waste that can be processed into organic fertilizer. In Wonomarto Village, North Lampung Regency, there are other local resources with economic value, such as moringa and bitter melon leaves that can be processed into chips, as well as the use of livestock manure for compost production. To support the utilization of these resources, BUMDes Swadesa Artha Mandiri formed a business group that aims to assist the community in carrying out productive activities, such as processing goat manure into compost and processing moringa and bitter melon leaves into valuable products. This research uses a descriptive qualitative method that aims to provide a comprehensive picture based on data obtained through observation. The results show that community empowerment through BUMDes runs effectively through several stages, namely consultation, business group formation, training, and mentoring. With this program, the people of Wonomarto Village are able to optimally utilize local potential, including processing goat manure into compost, and developing processed products such as moringa chips and bitter melon chip.
Pengaruh Current Ratio dan Debt Ratio terhadap Return on Asset pada PT Unilever Indonesia Tbk Tahun 2014-2023 Ainah Munawaroh; Mirza Anindya Pangestika
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 3 No. 1 (2025): Februari: Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v3i1.2178

Abstract

The purpose of this study is to determine and analyze the effect of Current Ratio (CR) and Debt to Asset Ratio (DAR), to Return on Asset (ROA) at PT. Unilever Indonesia Tbk. This research method is quantitative. The population and sample of this study are quarterly financial reports at PT Unilever Indonesia Tbk in 2014-2023. The data for this study are secondary data using the official website of PT Unilever Indonesia Tbk, namely www.unilever.co.id. The sample in this study has 40 financial reports taken using saturated sampling techniques. Data analysis in the study uses multiple linear regression analysis using the SPSS 22 application. The results of the study show that partially and simultaneously the Current Ratio and Debt to Asset Ratio variables have an effect on Return on Assets. With a determination coefficient value of adjusted R Square of 0.379. This shows that 37.9% of the Return on Asset variable can be explained by the Current Ratio and Debt to Asset Ratio variables.

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