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INDONESIA
Jurnal Indonesia Mengabdi (JIM)
Published by Tahta Media Group
ISSN : 29630118     EISSN : 29645646     DOI : 10.550.80
Core Subject : Religion, Economy, Health, Science, Education, Engineering,
Religion Aerospace Engineering Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Public Health Other
Jurnal Indonesia Mengabdi (JIM) The goal of this journal publication is to disseminate conceptual thoughts or ideas as well as research findings in the field of community services. Jurnal Indonesia Mengabdi (JIM) focuses on the following major issues in the development of the sciences of community services: 1. Education 2. Social, Economic and Humanities 3. Entrepreneurship 4. Training and Community Empowerment 5. Appropriate Technology 6. Cultural Studies 7. Health 8. Law and Politics 9. Economics And Management 10. Sustainable Development 11. Science 12. Product Innovation And Development
Arjuna Subject : Umum - Umum
Articles 2 Documents
 1 
Search results for , issue "Vol. 3 No. 3 (2024): Jurnal Indonesia Mengabdi (JIM)" : 2 Documents clear
PELATIHAN KONTEN KREATIF DALAM PEMBERDAYAAN UMKM DI KABUPATEN MAROS MELALUI STRATEGI BISNIS DIGITAL Wahyudi Putera; Desy Rahmawati Anwar; Riska Sucianti; Andi Agusniati; Nisma Iriani; Mahmud, Mahmud; Mattarima, Mattarima
Jurnal Indonesia Mengabdi Vol. 3 No. 3 (2024): Jurnal Indonesia Mengabdi (JIM)
Publisher : Tahta Media Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55080/jim.v3i3.1171

Abstract

The COVID-19 pandemic and global economic instability, such as the Russia-Ukraine conflict, have had a negative impact on the Indonesian economy, particularly the micro, small and medium enterprise (MSME) sector. This impact is evident for MSMEs in Maros District, which have experienced a decline in sales and difficulty adapting to the changing digital landscape. One of the major problems faced is the low quality of digital marketing content and the lack of understanding in developing effective business strategies. This article discusses the empowerment of MSMEs in Moncogloe District, Maros Regency through creative content, Business Model Canvas (BMC) and digital photography training, as part of an effort to improve the competitiveness of MSMEs in the digital era. The training was designed to help MSMEs overcome marketing challenges by equipping them with practical skills to create more engaging content, map out the right business strategy through BMC and improve product image quality through basic photography techniques. The results of the training showed a significant improvement in participants' ability to execute more effective marketing strategies, increase customer engagement through digital platforms, and strengthen their overall business activities. With better understanding and skills in digital marketing and business strategy, MSME partners are expected to increase their revenue and competitiveness in the market.
PELATIHAN GENERATIVE AI SEBAGAI PENINGKATAN KOMPETENSI MAHASISWA DALAM PENYUSUNAN PUBLIKASI ILMIAH Muhammad Arif Rakhman; Nurmiyati, Nurmiyati; Khasanah, Uswatun
Jurnal Indonesia Mengabdi Vol. 3 No. 3 (2024): Jurnal Indonesia Mengabdi (JIM)
Publisher : Tahta Media Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55080/jim.v3i3.1257

Abstract

In the rapidly growing digital era, the utilization of Artificial Intelligence (AI) has become increasingly essential, especially in the academic field. Generative AI is one such technology with great potential to assist in the preparation of scientific publications, particularly for students. However, students' understanding and skills in using this technology remain limited. Therefore, this study aims to evaluate the effectiveness of Generative AI training in enhancing students' competence in preparing scientific publications. The methods used include needs identification, training module design, training implementation, and evaluation with feedback from participants. The results show that after participating in the training, students' understanding of Generative AI concepts increased by 35%. Additionally, 85% of participants felt that Generative AI was highly helpful in preparing scientific publications, particularly in writing abstracts, introductions, and discussions. However, challenges remain regarding information validation and the ethical use of the technology. Based on the results, it can be concluded that Generative AI training significantly benefits students in enhancing their competence in preparing scientific publications. For further optimization, it is necessary to integrate the training into the academic curriculum and increase students' understanding of the ethics of using this technology so that they can use it responsibly.

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