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Kota surabaya,
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INDONESIA
Scriptura
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Core Subject : Education,
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Articles 5 Documents
Search results for , issue "Vol 5, No 1 (2015): JULY 2015" : 5 Documents clear
STRATEGI PENUNJANG ADOPSI TEKNOLOGI M-COMMERCE B2C DI INDONESIA (LAZADA, ZALORA DAN BHINNEKA) Tjahyana, Lady Joanne
Scriptura Vol 5, No 1 (2015): JULY 2015
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (359.702 KB) | DOI: 10.9744/scriptura.5.1.15-22

Abstract

Indonesia is a country with significant amount of mobile commerce (m-commerce) users in Asia Pasific, supported by the growth of m-commerce providers especially in Business to Consumer (B2C) sector. The m-commerce services in Indonesia are availabe on mobile application and mobile friendly version of the e-commerce websites. This research was conducted to see the strategies being used by the m-commerce providers to support the factors of m-commerce adoption in Indonesia. The method used in this research was qualitative content analysis using m-commerce adoption factors, which are trust, cost, social influences, variety of services, perceived usefulness, perceived ease of use, and trialability. The objects of this research are the top 3 of the most popular B2C online shops in Indonesia with Alexa Rank below 100. Those online shops are Lazada, Zalora and Bhinneka. The conclusion of this research was that those B2C online shops have applied their strategies to support the m-commerce adoption factors on mobile applications as well as on mobile friendly version of their e-commerce websites.
BUDAYA INTERNET: PERKEMBANGAN TEKNOLOGI INFORMASI DAN KOMUNIKASI DALAM MENDUKUNG PENGGUNAAN MEDIA DI MASYARAKAT Kristiyono, Jokhanan
Scriptura Vol 5, No 1 (2015): JULY 2015
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (281.564 KB) | DOI: 10.9744/scriptura.5.1.23-30

Abstract

The emergence of The Internet as a new communication medium has been associated with conflicting claims about the rise of new pattern of social interaction. The idea of virtual communities advanced by the pioneers of social interaction on the Internet. High Internet usage can eventually lead to new social problems, the example problem is excessive use of electronic communication to personal that is reducing the forms of interaction between personal communication, even very unusual we find out personal information to someone published in general use social media status even tough that is very personal problems. Conclusion from the research are: First, the use of Internet-based media in excess will cause a lot of problems ranging from addiction, behavioral changes to crimes cyber world. Second, the Internet culture developed at this time because there is a synergy created from four cultures in it, namely, Technocratic, Hacker, Virtual Communitarians, and Entrepreneurial. Third, Media Education or training in using the media becomes very important to foster media literacy.
RISMA AND AN INSIGHT OF IDEOLOGY IN POLITICAL POWER NARRATIVE Indrayani, Inri Inggrit
Scriptura Vol 5, No 1 (2015): JULY 2015
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (269.342 KB) | DOI: 10.9744/scriptura.5.1.31-38

Abstract

This study aims to determine the discourse in Tri Rismaharini?s utterances as the first female mayor of Surabaya in a prominent talk show program. Woman with a strategic position in political domain is a rare phenomenon in a patriarchal culture. Risma is phenomenal one since not a party cadre, could be a major. As the public support becomes immensely increase of Risma?s leadership. She was confronted a conflict of interests between political parties?s and the public?s. This condition raised issues about Risma?s resignation. In an interview on a private television, Risma revealed about her feeling as leader of the city. How Risma conceives political power? How Risma practices political power? How she engages people to understand and be involved toward her policies ? What about her political ideology ? Risma?s utterances on the program as a form of social act are interesting to be assessed. The method of this study is critical discourse analysis of Teun van Dijk. Van Dijk divides the analysis into three main parts which are the analysis of social, cognitive and discourse analysis. These analysis stages are used to examine the discourse in conversation or texts produced by a communicator. The analysis shows Risma puts political power as a divine mandate/transcendentalism. Secondly as women, Risma has implemented morality and justice as ethical politics further demonstrates masculinity through totality and accepts authority.
WHICH IS MORE TRUSTWORTHY: GOOGLE OR DOCTOR? A RECEPTION ANALYSIS OF MEDIA AS HEALTH EDUCATOR Yoanita, Desi; Lesmana, Fanny; Primasanti, Kartika B.
Scriptura Vol 5, No 1 (2015): JULY 2015
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.687 KB) | DOI: 10.9744/scriptura.5.1.1-7

Abstract

As media develops as a primary source of health information, two questions remains: How people receive online media as a source of health education? and what group of people will tend to use online media intensively than others? Although government has provided various ways to fulfill people’s health needs has been considered a development on health policy in Indonesia, examining contemporary situation and current online media development reveals a need for exploring how people receive online media as health educator. This research study depicted how people from a certain background receive online media as health educator. Using a reception analysis, the research study has conducted through several processes of interview and observation with some selected informants. The research study revealed that different people from different background would receive online media as their health educator from different levels. From this research study, the researchers concluded that the three informants receive online media as their primary health educator. However, because of their educational, motivational, social and technological access, they performed different approach of receiving online media as their health educator.
ETIKA JURNALISTIK DALAM PROSES PELIPUTAN BERITA Lesmana, Fanny
Scriptura Vol 5, No 1 (2015): JULY 2015
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (162.281 KB) | DOI: 10.9744/scriptura.5.1.8-14

Abstract

One of the activities carried out by journalists in their profession is covering the story. In the process of news reporting is done through personal initiative, assignment editors and invitations in the form of press conferences and press releases, journalists extremely vulnerable from the state to not abide by the code of professional conduct bears. Adherence to the Kode Etik Jurnalistik is a thing that should be done by journalists in Indonesia. However, educational or professional background, attitudes or beliefs held and meterialistik factors, as well as the speed issue makes a journalist is not easy to adhere to the Code of Ethics of Journalism although it is strongly associated with the moral responsibility of the journalist and the credibility of the media where journalists take shelter. Therefore, the company needs a firmness of the press in the pattern of recruiting journalists, conducting the training, and put the ideals on themselves journalists when they carry out the Kode Etik Jurnalistik, in particular in the process of news coverage.

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