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JER
Published by Universitas Muslim Indonesia
ISSN : -     EISSN : 26206196     DOI : https://doi.org/10.57178/jer.v6i1
Core Subject : Economy, Humanities, Science,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Economic Resource_(JER) is open access. This journal is published in _ March & September. Journal of Economic Resources|e-ISSN 2620-6196] is a peer-reviewed journal published twice a year (March & September) by the Faculty of Economics and Business, Universitas Muslim Indonesia_UMI. Journal of Economic Resource is a research work to publish articles that report the results of Economics. The Journal of Economic Resources invites manuscripts on various topics in Economics but not limited to Functional Development Economics; entrepreneurship; Management Development; and Accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 21 Documents
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Search results for , issue "Vol. 4 No. 2 (2021): September-April" : 21 Documents clear
The Impact of Information and Word of Mouth on Customer Decisions to Use Mudharabah Savings at PT. Bank Syariah Indonesia Makassar Branch Verawaty Verawaty
Jurnal Economic Resource Vol. 4 No. 2 (2021): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

The aim of the research is to evaluate and ascertain the impact of information and word-of-mouth on customer decisions to use mudharabah savings at the PT Bank Syariah Indonesia Makassar Branch. Instrument evaluation, Likert scale tests, multiple linear regression analysis tests, conventional assumption tests, heteroscedasticity tests, hypothesis tests, and determination coefficient (R2) tests are some of the data analysis methods used. The findings of this study demonstrate that customers' decisions to employ mudharabah savings at PT Bank Syariah Indonesia Makassar Branch are significantly and positively affected by the limited understanding test. Word-of-mouth influences customers' choices to use the PT Bank Syariah Indonesia Makassar Branch mudharabah savings in a favorable and negligible way. At the PT Syariah Indonesia Makassar Branch, consumers' decisions to use personal mudharabah funds are significantly influenced by their knowledge and word of mouth.

Page 3 of 3 | Total Record : 21

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