International Research Journal of Business Studies
International Research Journal of Business Studies (IRJBS) comprises three constructs. The word “International” refers to our mission to provide readers with relevant fields of study and to involve authors in giving their contributions on an international scale. ”Research Journal” refers to our aim to function as a medium to disseminate research findings regardless of methodological differences. ”Business Studies” refers to the boundary of the fields of studies that we serve i.e. encompassing all disciplines and paradigms related to the studies of any facet of the business. Aim The primary objective of IRJBS is to bridge the gap between theory and practice in the area of business studies by presenting the results of an empirical study, including rigorous research methods, and providing managerial implications to the readers. Scope The IRJBS welcomes manuscripts in business management, which include the areas of strategic management, marketing management, finance management, organization, human resources management, and operations management. Starting Volume 13, Number 2 (2020), IRJBS publishes high-quality articles/papers using rigorous research with questions, evidence, and conclusions that are related to corporate management studies and recent trends that are relevant to business management scholars and business practitioners. More specifically, the IRJBS seeks to publish papers that ask and help to answer important and interesting questions in managing the corporation, develop and/or test theory, replicate prior studies, explore interesting phenomena, review and synthesize existing research, and evaluate the many methodologies used in the corporate management field. We welcome manuscripts in corporations within one geographic and/or across the geographic and business spectrum which include but are not limited to corporate strategy, corporate governance, corporate organization, and human capital, corporate finance, corporate marketing, and the operations aspect of the corporation. We appreciate a diverse range of research methods and are open to papers that rely on statistical inference, qualitative data, verbal theory, computational models, and mathematical models
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The Transfer of HRM Policies and Practices in American Multinational Hotels in Saudi Arabia
Alkhaldi, Amal Hatem;
Burgess, John;
Connell, Julia
International Research Journal of Business Studies Vol. 7 No. 3 (2014): December 2014 - March 2015
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/irjbs.7.3.155-164
Global competition in the international business environment has pushed companies to achieve competitive advantage through mergers, acquisitions and through locating their subsidiaries in less developed counties for cost effectiveness. Consequently, the competitive pressure has increased the significance of human resource management (HRM) in multinational companies (MNCs), and MNCs have recognised the significance of the transfer HRM process across borders. This study examines the transfer of HRM policies and practices of US MNCs to their subsidiaries in Saudi Arabia. The aim of the study is to determine the extent to which US MNCs transfer HRM policies and practices from their Headquarters to their subsidiaries in Saudi Arabia; and identify the factors that facilitate and inhibit HRM transfer. The paper is based on an investigation of the interaction between home-country and host-country effects in determining HRM policies and practices in MNCs in the context of the Middle East. The study adopts a mixed methods approach of documentary analysis, focus group interviews of employees and in depth interviews of key informants in four subsidiaries of US owned international hotel chains located in Riyadh, Saudi Arabia.
The Effect of Ethnocentrism and Image of Asian Industrialised Countries on Perceived Relative Quality
Sulhaini, Sulhaini;
Mulyono, Lalu Edy Herman
International Research Journal of Business Studies Vol. 7 No. 3 (2014): December 2014 - March 2015
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/rjbs.7.3.165-177
The study examined the effects of consumer ethnocentrism and country image on perceived relative quality. The respondents of the study were consumers at a shopping mall in Mataram, Indonesia. They compared the quality of televisions from three industrialised Asian countries, i.e. Japan, South Korea and China, to those from Indonesia. The result of the study was that image of those countries has a significant effect on perceived relative quality. Indonesian consumers perceived televisions from those countries to be more favourable in terms of quality compared to Indonesian televisions. Indonesian consumers have a similar perception on the quality of televisions made in those main Asian countries relative to those of Indonesia. The image of those countries is favourable leading to a better perception on quality of televisions made in the countries relative to domestically made. Domestic consumers view that those countries have better capabilities in producing higher quality televisions. However, consumer ethnocentrism do not lead them to negatively perceive the quality of imported televisions. Indeed, the image of those countries has a greater role in Indonesian consumers’ quality evaluation. The result calls for a substantial improvement in quality of domestically made televisions.
Accounting Students’ Choice on Accounting Information Technology Careers
Dewi, Nurul Hasanah Uswati
International Research Journal of Business Studies Vol. 7 No. 3 (2014): December 2014 - March 2015
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/irjbs.7.3.178-188
The important role of accounting information systems professionals, motivate researchers to analyze further the interest of students to the profession in the field of accounting information systems. The aim of this study explores the factors that influence students to choose and do not choose a profession in the field of accounting information systems. This research was conducted using questionnaires. The population was undergraduate accounting students. Sample research was done randomly. This research shows that the interest in undergraduate accounting students for a career in the field of information systems is very small and this research also appears that the academic supervisor is one of the dominant factors influencing student choice in choosing a career in the field of information systems. Beside this, this study also found that respondents are not interested in a career in accounting information systems more due to that field of information systems is not a career they aspire.
The Effect of Vendor Trustworthiness toward Online Purchase Intention through Costumer Trust
Adiwijaya, Michael
International Research Journal of Business Studies Vol. 7 No. 3 (2014): December 2014 - March 2015
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/irjbs.7.3.189-197
The using of internet technology in business field facilitates the online product sales. There are many challenges and obstacles faced by customers when they would like to buy product via online, for instance the process of technology adoption, online crime activities, etc. This situation creates customer doubtfullness and worries for engaging in purchasing product via online. Trust plays significant role in affecting customer intention to purchase products via online. The previous research findings showed the antecedents of customer trust but those findings only explained the phenomenon based on one single perspective for example from the customer perspective, the technology perspective, and the vendor perspective. The focus of this research is analyzing the influence of vendor trustworthiness (ability, benevolence, and integrity) towards individual features (customer trust) and customer purchase intention. The research has been done in Surabaya through questionairre survey design by using the customers who had purchase product via online as the respondent. Structural equation modelling is used to analyze the research data. The findings revealed the antecendent of customer trust and its influence on customer online purchase intention comprehensively.
The Low Cost Airline Consumer Price Sensitivity. An Investigation on The Mediating Role of Promotion and Trust in Brand
Sihite, Janfry;
Harun, Tabby Wihasari;
Nugroho, Arissetyanto
International Research Journal of Business Studies Vol. 7 No. 3 (2014): December 2014 - March 2015
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/irjbs.7.3.199-211
The ASEAN Open Sky Policy is one of ASEAN policy to open the airspace between the ASEAN member countries. Aviation services based companies including the Low Cost airlines will experience tight competition among ASEAN airline companies. This research aim to explore the effect of price on customer loyalty through the mediating role of promotion and trust in brand. The original sample collected from 100 Indonesian low-cost airline Citilink consumer that just arrived in Soekarno-Hatta International Airport, the bootstrapped techniques conducted for 500 sub-samples and further analyzed with structural equation modelling partial least square. The research findings support the low cost airline consumer price sensitivity, furthermore price affect the trust in brand more severe compared with the promotion. Price effect fully mediated through the trust in brand and promotion toward the consumer loyalty. Further research should consider the sensitivity of price to elaborate the decision making process for the low cost airline consumer.