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International Journal of Economics, Business Management and Accounting
Published by MULTITECH PUBLISHER
ISSN : -     EISSN : 30326028     DOI : https://doi.org/10.59890/ijebma.v6i2
Core Subject : Economy, Science,
International Journal of Economics, Business Management and Accounting (IJEBMA) is a research journal in the discipline of economics, business, management, information management, and accounting which is aimed to contribute to a novelty or state-of-the-art academic development or real-world business applications or both. This journal encompasses original research articles, including Economics, Business, management, Accounting, Finance, Behavioral Accounting, Accounting Management, information management, business Ethics, and entrepreneurship. IJEBMA is published by Multitech Publisher twice a year (January and July).
Articles 5 Documents
Search results for , issue "Vol. 4 No. 2 (2022): July 2022" : 5 Documents clear
A Comprehensive Analysis of the Ukraine -Russia Battle Food Grain Lacks and Economic Impacts Muhammad Ali; Abdoulrahman Aljounaidi; Fariba Azizzadeh; Al Harath Atiek; Sebastian Zupok; Mohammad Shahidul Islam
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.841

Abstract

Background- Ukraine and Russia both two-sided cover almost 24% of wheat to the world especially developing countries that depend on wheat apart from this they also import some other edible items. Aim- Thus the goal of the study is to analyze the damages of the Ukraine-Russia conflict on food grain shortage and other sectors' impacts. Methods- We used 2 country analyses Pakistan and Ethiopia to analyze the condition between the two continents Asia and Africa analysis included, GDP fallout, increasing unemployment rate, with the association of people suffering in urban and rural areas of both countries. Results- From the results, it is clearly indicated that due to the Russia-Ukraine conflict developing countries suffer economically, in the agriculture sector, and service and industry sectors. Conclusion- Concluding the remarks about the conflict is that developing countries are suffering from lack of wheat shortages, high commodity prices, market volatility, high inflation rate, disruption of supply-demand, and many other consequences. While policy implication the world's big countries must take initiative to preclude the Russia-Ukraine conflict to avoid further big losses and environmental damage as well            
Factors Influencing Decreased Wheat Crop Yield in 2021-22 Shamsur Rehman; Zaryab Shah; Maleeha Mehboob; Raja Zohaib Muqarrab; Sami Ullah kakar
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.904

Abstract

Wheat is one of the most important sources of cereal grain which fulfills the food needs of around 40% of the world population. Numerous factors are responsible for the low yield of wheat like abiotic factors and low yielding varieties, improper inputs such as irrigation and fertilizers, sowing time, weeds, insect pests, post-harvest loses, temperature and moisture. A vast survey was conducted at University of Agriculture Peshawar Khyber Pakhtunkhwa to know about the grain yield losses of wheat from 2021 to 2022 This survey is based on grain yield losses of wheat by various factors. According to survey the highest spike m-2 losses (314) was occurred in 2020 followed by 2022, the highest grains spike-1 losses (16) and lighter thousand grain weight (41.21 g) was recorded in 2022 year while total grain yield the more grain yield losses was occured in 2021.Wheat cultivation decreased to 8,976 thousand hectares (2.1 %) against last years of 9,168 thousand hectares. The production of wheat declined to (3.9 %) compared to last year. In wheat the highest yield losses was occurred at tiller loss  39.8% by underground pest followed by lodging at reproductive stage 38% while lowest yield loss was recorded at grain spike-1 at field by birds eating which is 15.1%. The average loss of yield occured in wheat is 24.1%. It is concluded that various factors, including abiotic influences, improper inputs, pests, and post-harvest issues, contribute to wheat yield losses, highlighting the need for targeted interventions to enhance wheat production and mitigate these losses   
Optimization of Recreational Park Development in Klaten District by Using Critical Path Method (CPM) Fitriana Wulandari
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.923

Abstract

Recreation Parks are one of the tourist/visit destinations for people to fill their free time or vacation. The plan to build a recreation park in Klaten Regency is expected to be completed within 70 days. By preparing good project management, it is possible to estimate the time and costs required to carry out the project, so that the project can be completed within the desired time with minimum total costs. The method used to solve this problem is the optimization of the critical path method. The critical path method is a method used to determine the sequence of critical activities or activities that cannot be postponed along with the fastest total time to complete the entire project. The results of the discussion using the Critical Path Method regarding the problem of building a Recreational Park project in Klaten Regency showed that the fastest time to complete the project was 84 days at a cost of Rp. 540,000,000,- and after optimization according to the expected time (70 days), the costs that must be incurred are Rp. 566,750,000
Marketing Communication Strategy Online Product Cell Phone in Attracting Buyers Astri Dwi Andriani; Muhamad Ramadika
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.961

Abstract

Marketing Communication Strategy for a product in a company is a form of marketing improvement strategy in advancing or improving a company or business actor and making the products offered more popular. The theory used in this research is IMC (Intergrated Marketing Communication). This type of research uses qualitative research with a case study approach. The data sources used were primary and secondary data sources with a total of 5 informants. The data collection techniques used in this research are observation, interviews and documentation.Research results show that Marketing Communication StrategyOnline ProductPainfulAttracting Buyer Interest is said to be good by referring to indicators (1) Advertising (Advertising), where the form of communication is carried out by posting products with photos and descriptions that are clear and easy for buyers to understand, as well as several unique descriptions. Then indicator (2) Sales Promotion (Sales Promotion), namely by providing a packagebundling andflash sale. Indicator (3) Public Relations (Public Relation), where each member maintains communication by posting information, commenting on photos of other members' products and communicating with customers in the comments column, direct messages and evenwhatsapp. Indicator (4) Individual Sales (Personal Selling), namely explaining in language that is easy to understand, providing comments on posts and providing product suggestions if there are customers who are looking for products withrange price or customer requirements. Indicator (5) Direct Sales (Direct Selling), namely communicating with customers who have made several transactions, by offering new or unused products directly throughinbox or numberwhatsapp which has been saved. Then the supporting factors are the seller's consistency in marketing by posting interesting products and information as well as media reachfacebook which is very broad, while the inhibiting factor is that there is still dishonesty, taking a long time to reply to customer messages because they are not read (Slow Respone)
Semiotic Analysis of Animated Advertising Pocari Sweat Astri Dwi Andriani; Muhamad Yusuf Habibie
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.962

Abstract

Animated advertising is a promotional media that uses animation to introduce its products. One product that uses animation as an advertising medium is Pocari Sweat. In October 2020, Pocari Sweat issued an advertisement using its anime animation techniques with the theme Pocari Sweat: Sweat For Dream. To be able to find out the meaning of verbal and non-verbal semiotic messages contained in the Pocar Sweat: Sweat for Dream advertisement. This research is qualitative research using Saussure's semiotic model approach to analyze objects through the stages of signs, markers and signs, while Herbert Blumer's symbolic interaction theory analyzes objects through verbal and non-verbal signs. The results of this research show that the message to be conveyed in this advertisement is an invitation to stay enthusiastic and not give up easily in achieving your dreams, which is packaged through verbal and non-verbal signs in this advertisement   

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