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Fatmah Bagis
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Journal of Management Practices, Humanities and Social Sciences
ISSN : -     EISSN : 26046423     DOI : https://doi.org/10.33152/jmphss
The Journal of Management Practices, Humanities and Social Sciences (JMPHSS) is dedicated to providing comprehensive coverage of organizational challenges and theories within the realms of social sciences, humanities, and management. Emphasizing comparative and transnational methodologies, the journal fosters discourse on historical constructs, transcending disciplinary boundaries. JMPHSS serves as a platform for scholarly exchange, catering to researchers, academicians, and practitioners worldwide. With a focus on transdisciplinary and interdisciplinary approaches, it addresses contemporary global issues, fostering critical review and discussion informed by cutting-edge research.
Articles 5 Documents
Search results for , issue "Vol. 8 No. 1: JMPHSS" : 5 Documents clear
Determinants and Consequences of Perceived Risks among Foreign Medical Tourists in Pakistan: An Empirical Investigation Mehboob Ahmad; Adnan Ahmed Sheikh
Journal of Management Practices, Humanities and Social Sciences Vol. 8 No. 1: JMPHSS
Publisher : Journal of Management Practices, Humanities and Social Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33152/jmphss-8.1.1

Abstract

This study aims to examine the factors that impact individuals' Behavioural Intentions towards Medical Health Tourism (BIMT) in Pakistan, focusing specifically on the evaluation of protection motivation appraisals (Coping Appraisal and Threat Appraisal). The protection motivation theory and the Knowledge, Attitude, and Behavior (KAB) model are two foundational models for the major mediating variable which is Perceived Risk in Medical Tourism (PRMT). The data from 238 foreign medical tourists, who were visiting certified Pakistani hospitals such as Agha Khan Karachi, Shifa International Islamabad, and Shaukat Khanam Pakistan, was analyzed using the Smart PLS-SEM (Partial Least Square Structural Equation Modeling) technique 3.0. These tourists were seeking treatment for a specific disease. The study results indicate that coping appraisal has no significant impact on PRMT. Nevertheless, the evaluation of potential threats did result in an elevation in perceived risk and threat, consequently influencing the conduct of those seeking medical treatment abroad. These findings are advantageous for administrators, practitioners, and scholars, as they contribute to a deeper comprehension of medical tourism in Pakistan and its advancement. This study had some limitations, which were subsequently addressed through the inclusion of recommendations for future research.
Customer’s Orientation, Show-rooming Behavior, and Sales Performance: Mediated Moderation Model of Taiwan's Services Industry Hung-Xin Li
Journal of Management Practices, Humanities and Social Sciences Vol. 8 No. 1: JMPHSS
Publisher : Journal of Management Practices, Humanities and Social Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33152/jmphss-8.1.2

Abstract

This study's main objective is to evaluate the impact of growing market rivalry on managers at Taiwan's Telkom Corporation who work in the services sales division. The purpose of the study of the study includes examining how these managers impact customer orientation and customer showrooming behavior as investigating the role of firm innovativeness as a mediator. In addition, the investigation also focuses on determining the effect of supervisors' psychological service climate as a moderator variable on the relationship between these two variables and their collective impact on sales performance. A total of 300 customer front-line employees from Taiwan's Telkom Company who were engaged in service sales formed our sample; we analyzed their data with structural equation modelling to examine this area. It is also possible that some other variables affect these two main determinants, so further research is needed to understand how they collectively influence sales success. The results show that both customer showrooming behavior and customer orientation have a positive impact on sales performance. In addition, showrooming behavior, client orientation, and sales performance can be influenced by business innovativeness. Additionally, it shows how the supervisor's psychological service climate positively mediates the relationship between business innovativeness and sales success. The investigation of this study suggests that professionals in the services industry can derive two lessons, which are on showrooming behaviour management and client orientation promotion. Based on the findings, it has been shown that business innovation is a very important contributing factor towards improved sales performance. In addition, understanding how employees feel about their boss's psychological service environment is important for enhancing organizational practices. Many research opportunities can be undertaken in the future, which would involve various types of organizations and large samples from industries, even though the present study contributes substantially. Future research should, it is suggested, concentrate on particular facets of corporate innovation while also taking relationship length and consumer loyalty into account. Longitudinal research can also shed light on the changing trends in the services sector.
Entrepreneurship and Digital Innovation: Adoption of Artificial Intelligence (AI) in French Family Business Firms Adil ElMadhi; Malika Ait Nasser
Journal of Management Practices, Humanities and Social Sciences Vol. 8 No. 1: JMPHSS
Publisher : Journal of Management Practices, Humanities and Social Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33152/jmphss-8.1.3

Abstract

The study examines a major emphasis on investigating how training contributes to the growth of digital innovation in family businesses. The goals and prerequisites for entrepreneurial education need to be reevaluated in light of the significantly changed entrepreneurial landscape brought about by the dynamic character of the digital age and the ongoing digitization of business models. This change is necessary to bring educational strategies into line with the burgeoning digital reality of entrepreneurship. The main objective of the study is to investigate the impact of entrepreneurial passion on digital innovation within family-owned enterprises, with a unique focus on modifying the adoption of Artificial Intelligence (AI) and examining the mediating role of perceived family support. Data were collected from 150 owners/CEOs of family business firms located around Paris through an online survey employing a longitudinal study design. The study spans three-time points: Time 1 data, collected in June 2023, captures demographics, entrepreneurship education, and entrepreneurial passion. Time 2 data, gathered in July 2023, explores perceived family support and the adoption of AI. Finally, time 3 data, collected in August 2023, centres on digital innovation within family businesses. The Smart PLS method is employed for data analysis, with a comprehensive questionnaire administered through online surveys. The findings from this study offer valuable insights into the nuanced relationships between entrepreneurial passion, AI adoption, perceived family support, and digital innovation, contributing to the growing body of knowledge in the field of family business research.
Analysis of Teachers’ Classroom Behavior in Relation to their Demographic Characteristics at University Level Munwar Bagum; Waseem Sajjad; Bushra Naz
Journal of Management Practices, Humanities and Social Sciences Vol. 8 No. 1: JMPHSS
Publisher : Journal of Management Practices, Humanities and Social Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33152/jmphss-8.1.4

Abstract

Teachers' behaviour plays a significant role in teaching and learning. This research aimed to analyze the teachers' classroom behaviour and their demographic characteristics at the University level. Teachers' demographic characteristics such as gender, designation, age, sector, experience, qualification, professional qualification, employment status, marital status, locality, average no. of working hours per day and their department explored to provide insight on teachers' perceived classroom behavior. The data was analyzed using the co-relation method of quantitative research design. Teacher's perception of their classroom behaviour and their demographic characteristics was measured through the adapted questionnaires. This research was carried out with 411 university teachers from three universities in Multan. The data were analyzed using descriptive and inferential statistical approaches, including Pearson's R coefficient of correlation, Mean, Standard Deviation, Independent samples t-test, and ANOVA. Findings showed that teachers' classroom behaviour was moderate to highly positive with university students regarding teachers' interactive and negative behaviour, effective responses to student needs and teachers' caring behaviour. No statistically significant difference was found between the university teachers' perceptions about their classroom behaviour based on their gender, designation, age, sector, experience, qualification, professional qualification, employment status, marital status, locality, average no. of working hours per day and their department.Furthermore, public and private university teachers’ perceptions of their classroom behavior differ significantly. The Pearson correlation coefficient result shows no significant relationship between teachers' classroom behavior and their demographic characteristics. This study has several limitations and implications that must be considered when interpreting findings. These include the fact that we could not investigate the extent to which the differences in teacher perceptions could be explained by biases or stereotypes held by the teachers. Due to our sample size, we could not investigate whether or not teacher perceptions differed for immigrant students from different countries. The researchers recommended that teachers' classroom behavior be examined, recognized and acknowledged at all other levels of educational institutions and organizations in Pakistan.
Online Brand Attachment, Experience, and Sales Promotion Leads to Purchase Intention: Moderating Role of Online Brand Trust Saqib Mehmood; Madiha Hamid
Journal of Management Practices, Humanities and Social Sciences Vol. 8 No. 1: JMPHSS
Publisher : Journal of Management Practices, Humanities and Social Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33152/jmphss-8.1.5

Abstract

This research examines the impact of online brand experience on online brand trust and online repurchase intention. Additionally, the study tests whether online brand attachment moderates these influences. The study provides insights for online retail store managers to focus on improving the online experience for their customers to promote online brand trust and online repurchase intentions. This quantitative research, conducted as a cross-sectional study, investigates the dynamics of online consumer behaviour within the context of the Daraz online website in Pakistan. The study encompasses 530 participants who actively engage as shoppers on the platform. Utilizing a survey-based approach, the research explores the interplay between online brand attachment, online brand experience, purchase intention, the moderating role of online brand trust, and the mediating role of sale promotion. Employing the Smart PLS method for data analysis, the study contributes to the evolution of attachment theory within the digital marketing landscape. The background of the research centres on the unique online shopping environment provided by Daraz, a prominent online marketplace in Pakistan. The findings offer valuable insights for marketers seeking to enhance brand management strategies and optimize the online shopping experience to drive consumer attachment and purchase intentions in the competitive E-commerce landscape.

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