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Jurnal Pendidikan Progresif
Published by Universitas Lampung
ISSN : 20879849     EISSN : 25501313     DOI : https://doi.org/10.23960/jpp
Core Subject : Education,
urnal Pendidikan Progresif is an academic journal that published all the studies in the areas of education, learning, teaching, curriculum development, learning environments, teacher education, educational technology, educational developments from various types of research such as surveys, research & development, experimental research, classroom action research, etc. Jurnal Pendidikan Progresif covers all the educational research at the level of primary, secondary, and higher education. The goal of this journal is to bring together researchers and practitioners from academia and industry to focus on Educational advancements and establishing new collaborations in these areas. Original research papers, state-of-the-art reviews are invited for publication in all areas of Education. Topics of Interest include, but are not limited to, the following Disaster literacy and Risk Management Education Ethnopedagogy-based STEM Education Integrating technology into the curriculum: Challenges & Strategies Collaborative & Interactive Learning Tools for 21st Century learning Learning Analysis Education Management Systems Education Policy and Leadership Business Education Virtual and remote laboratories Pedagogy Enhancement with E-Learning Course Management Systems Teacher Evaluation Curriculum, Research, and Development Web-based tools for education Games and simulations in Education Learning / Teaching Methodologies and Assessment Counselor Education Student Selection Criteria in Interdisciplinary Studies Global Issues in Education and Research Technology Support for Pervasive Learning Artificial Intelligence, Robotics and Human-computer Interaction in Education Mobile/ubiquitous computing in education Web 2.0, Social Networking, Blogs and Wikis Multimedia in Education Educating the educators Professional Development for teachers in ICT
Articles 1 Documents
Search results for "Determinants of Private University Choice in Banten" : 1 Documents clear
Determinants of Private University Choice in Banten: The Role of Institutional Reputation and Location Sentosa, Bambang Mardi; Pradesti, Ajeng; Khusaini, Khusaini
Jurnal Pendidikan Progresif Vol 15, No 3 (2025): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpp.v15i3.pp2089-2113

Abstract

Determinants of Private University Choice in Banten: The Role of Institutional Reputation and Location. Objectives: Accurately selecting a university can significantly impact one’s future, including career prospects, job market oportunities, and overall well-being. Previous findings have been debated among researchers regarding the relationship between gender, a university's reputation, location, and tuition fees with university choice. However, studies in the context of private universities in Banten, such as Syekh Yusuf Islamic University (UNIS), are limited and require further research. This study aims to examine the influence of gender, reputation, location, and tuition fees on students' choice of UNIS. Methods: This study utilized a quantitative approach and a binary logistic regression model. The sample size was 937 participants. A validated online Google Forms questionnaire was distributed through WhatsApp groups to collect the data. Findings: The results of the binary logit analysis showed that university reputation and location had a significant influence on the selection of UNIS. Reputation increased students' chances of choosing UNIS, as did a strategic campus location. Conversely, neither gender nor tuition fees were found to influence students' decisions to choose UNIS. These findings confirmed that campus reputation and accessibility are the primary factors influencing students’ choice of UNIS.  Conclusion: The findings of this study provide empirical evidence that UNIS needs to prioritize strengthening its academic reputation as a key factor in attracting prospective students. To address this, improving faculty quality, pursuing program accreditation, and collaborating with industry are strategic steps to strengthen the institution's image. Additionally, its strategic location must be continually optimized through enhanced accessibility and transportation infrastructure, which further supports student recruitment. While tuition fees have not proven to be a significant barrier, maintaining a transparent fee policy and offering scholarships remains necessary to stay competitive. In summary, focusing on both reputation and accessibility will strengthen UNIS's position as a leading private university in Banten. Keywords: gender, location, reputation, tuition fees, university choice.

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