cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
jdm@mail.unnes.ac.id
Phone
-
Journal Mail Official
jdm@mail.unnes.ac.id
Editorial Address
Sekaran, Kec. Gn. Pati, Kota Semarang, Jawa Tengah 50229
Location
Kota semarang,
Jawa tengah
INDONESIA
Jurnal Dinamika Manajemen
Published by Universitas Negeri Semarang
ISSN : -     EISSN : 23375434     DOI : https://doi.org/10.15294/jdm
Core Subject : Science,
Decision Sciences, Operations Research & Management
JDM (Jurnal Dinamika Manajemen) is an international journal, that provides a forum for publishing original research articles, review articles from contributors, and novel technology news related to management that accepts papers from all countries.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
 1   2 
Search results for , issue "Vol. 15 No. 2 (2024): September" : 12 Documents clear
How False Advertising Victims’ Experiences Define Their Online Purchase Decision in Fashion Product? - Comparison between Generations Muhammad. M Hakim; Sutarmin; Sugiyanto; Wiwik Budiarti
Jurnal Dinamika Manajemen Vol. 15 No. 2 (2024): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v15i2.10568

Abstract

This research aimed to analyze how the experiences of victims of false advertising in the fashion industry can influence their behavior in online purchasing decisions. This research used quantitative research, which is based on the positivism paradigm. Research data was obtained from consumers in the fashion industry in Indonesia who had experienced advertising fraud, with a sample size of 200 respondents. Research data was then analyzed using Partial Least Square-Structural Equation Modeling (PLS-SEM) with a moderation model. This research also compared the purchasing decision behavior of each generation as control variables. The results of the analysis showed that: exposure to false advertising and perceived risk do not have a significant influence on purchasingdecisions, both in model one and model two, hedonism and impulsive buying behavior have a significant influence on purchase decision, both in model one and two, hedonism and impulsive buying behavior are neither able to strengthen nor weaken the influence of exposure to false advertising and perceived risk on purchase decision, both models and all control variables consisting of age generation, gender and marital status do not havea significant influence on purchase decision.
Enhancing ePaper Reader Intentions through Website Design, Information Quality, and Usefulness Amiril Azizah; Surahman; Ahyar M. Diah; Kiswanto; Muhammad Naufal
Jurnal Dinamika Manajemen Vol. 15 No. 2 (2024): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v15i2.14804

Abstract

This study examines how website design, information quality, and utility affect ePaper use, with brand trust and attitude as mediators. This study examines the factors that influence ePaper readers’ intentions to use the service. The quantitative study uses a survey questionnaire to collect data. A convenience sample of ePaper readers was selected. Structural Equation Modelling (SEM) was used to analyses data and determine variable relationships. The study found that website design, information quality, and usability affect brand trust, attitude, and ePaper use. A well-designed website with high-quality information and handy features boosts brand trust and attitude, which affects ePaper service use. This study adds to the literature by examining the relationships between website design, information quality, utility, brand trust, attitude, and ePaper use. The results suggest that ePaper suppliers should priorities website design, high-quality content, and useful features to build brand confidence and reader loyalty. It will boost their desire to use the service. Future investigations should aim to examine the potential effects of supplementary variables that could potentially influence individuals’ intents to utilized ePaper, including those related to user experience and social dynamics.

Page 2 of 2 | Total Record : 12

 1   2 

Filter by Year

2024 2024


Reset
Filter By Issues
All Issue Vol. 16 No. 2 (2025): September Vol. 16 No. 1 (2025): March Vol. 15 No. 2 (2024): September