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Parahyangan Management Science and Practices Review
Published by Universitas Katolik Parahyangan
ISSN : -     EISSN : 3064612X     DOI : -
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
2. Ilmu Manajemen Manajemen Keuangan Pelaporan Korporasi & Analisis Finansial Manajemen Investasi & Portfolio Manajemen Pemasaran Perilaku Pasar Manajemen Operasi Manajemen Rantai Pasokan Manajemen Kualitas Manajemen Insani Manajemen Hubungan Industrial Manajemen Modal Insani Kewirausahaan & Bisnis Keluarga Manajemen Bisnis Keluarga Keuangan Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 13 Documents
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PENGARUH PROPORSI DIREKSI WANITA TERHADAP NILAI PERUSAHAAN TBK DI BEI PERIODE 2017-2021 Leonita, Cynthia; Tan Lian Soei, Catharina; Muliawati
Parahyangan Management Science and Practices Student Review Vol 2 No 1 (2025): Parahyangan Management Science and Practices Review
Publisher : Universitas Katolik Parahyangan

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Abstract

Amidst the increasing issue of gender equality among the general public, similar issues are also occurring in various companies regarding the position of women on the board of directors. Several previous studies have shown that women, with their cautious, risk-averse, and people-oriented characteristics, are able to make more mature and measured decisions, thus positively influencing company performance and value. However, previous research results do not always indicate that female directors have a positive influence on company value. Therefore, the purpose of this study is to determine whether there is an influence between the proportion of female directors and the value of companies listed on the Indonesia Stock Exchange (IDX) in 2017-2021. The research method is quantitative with a causality approach. Testing was conducted on sample of 150 companies. The dependent variable is company value, measured by the Tobin's Q ratio; the independent variable is the proportion of female directors; and there are two control variables: return on assets and financial leverage. The results show that the proportion of female directors influences company value, but the ability of the variable to explain variability of company value is very small.
PENGARUH KUALITAS PRODUK TERHADAP NIAT MEMBELI ULANG PRODUK WHITELAB SKINCARE Ramalah, Aulia Putri; Pura Anggawidjaja, Agus Hasan
Parahyangan Management Science and Practices Student Review Vol 2 No 1 (2025): Parahyangan Management Science and Practices Review
Publisher : Universitas Katolik Parahyangan

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Abstract

The growth of the beauty business sector has driven the emergence of various new companies, one of which is Whitelab, established in 2020 and producing a range of skincare products. This study aims to examine the effect of product quality on consumers repurchase intention of Whitelab skincare products. The research employed a quantitative method with data collected through questionnaires and literature review. The study involved 100 respondents who had purchased and used Whitelab products within the past six months, using purposive sampling techniques. The results indicate that product quality has a significant influence on consumers repurchase intention, contributing 72.9%. These findings highlight that product quality is a crucial factor for companies to consider in order to enhance customer loyalty and maintain competitiveness amid the intense rivalry in the skincare industry.
PENGARUH KUALITAS PELAYANAN TERHADAP NIAT KUNJUNG ULANG KONSUMEN PADA X CARWASH DI KOTA BANDUNG Fifarezqina, Meilita; Pura Anggawidjaja, Agus Hasan
Parahyangan Management Science and Practices Student Review Vol 2 No 1 (2025): Parahyangan Management Science and Practices Review
Publisher : Universitas Katolik Parahyangan

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Abstract

In Bandung, the number of private vehicles increases by 11% yearly. With the increases in private vehicle ownership, the need for vehicle maintenance and cleanliness has also increased significantly. Modern people who are increasingly busy tend to look for practical solutions to maintain the cleanliness and appearance of their vehicles. Competition between vehicle washing businesses will also increase rapidly, resulting in different service quality from each vehicle washing business visited. The purpose of this study is to learn more about service quality’s effect on the repeat visit intention of X carwash consumer in Bandung City. This research is an explanatory study with a quantitative approach to determine the effect of service quality on the intention to revisit X carwash Bandung City. Respondent in this study amounted to 100 people selected true and purposive sampling technique with the criteria of individual who have visited and wash their vehicles at X carwash in Bandung City. The questionnaire was use to collect data, which was then analyze using simple linear regression with IBM SPSS version 29. The descriptive analysis found that most respondent did not intended to return to X carwash because the service quality was poor. Based on the coefficient of determination, the service quality of carwash X contributed 40.6% to the intention to revisit. Based on the simple linear regression equation, the service quality of carwash X significantly influences consumer revisit intention at carwash X Bandung City with a coefficient value of 0.175.

Page 2 of 2 | Total Record : 13

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