cover
Contact Name
I Gusti Ayu Oka Suryawardani
Contact Email
ejournal.tourism@unud.ac.id
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Journal Mail Official
ejournal.tourism@unud.ac.id
Editorial Address
Jl. P.B. Sudirman Denpasar – Bali
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Kota denpasar,
Bali
INDONESIA
E-Journal of Tourism
Published by Universitas Udayana
ISSN : 25410857     EISSN : 2407392X     DOI : -
Core Subject : Humanities, Art,
E-Journal of Tourism promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. E-Journal of Tourism continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and encompasses research into tourism aspects as well as the development of new research approaches. It continues to include high quality research papers in any area of tourism, including reviews of literature in the field and empirical papers on tourism issues. The journal welcomes submissions based upon both primary research and reviews including papers in areas that may not directly be tourism based but concern a topic that is of interest to researchers in the field of tourism, such as economics, marketing, sociology and statistics. All papers are subject to strict double blind peer review by the international research community.
Articles 30 Documents
Gastronomic Motivation and Place Attachment through the Mediating Role of Gastronomic Experience: Evidence from Bandung, Indonesia Beni Ismarizal; Debi Rusmiati; Muhammad Mas Multazam; Ghifary Ramadhan
E-Journal of Tourism Volume 12 Number 2 (September 2025)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v12i2.2193

Abstract

Gastronomy plays a central role in shaping tourists’ travel decisions, as authentic culinary experiences connect visitors with local culture and strengthen their attachment to destinations. This study examined the effect of gastronomic motivations on place attachment, with gastronomic experience as a mediating variable. A quantitative approach using Structural Equation Modeling (SEM) with AMOS 24 was employed to rigorously test the proposed relationships. Data were obtained from 400 valid questionnaires completed by tourists who had visited Bandung and tasted local cuisine within the past year. The sample size was determined using the Lemeshow formula, as the population size was unknown. The analysis involved confirmatory factor analysis (CFA) to assess construct validity and measurement reliability, followed by structural model testing. The results demonstrated that gastronomic motivations had a significant positive effect on both gastronomic experience and place attachment. Furthermore, gastronomic experience was found to significantly enhance place attachment, confirming its mediating role. These findings highlight the importance of gastronomy as both a motivational and experiential driver of tourists’ emotional bonds with destinations. From a managerial perspective, the study provides practical and strategic insights for destination managers and tourism stakeholders in developing marketing strategies and innovative tourism products that emphasize local culinary identity and community-based gastronomic experiences. Limitations include the single-destination focus, cross-sectional and self-reported data, and limited generalizability. Future research should adopt longitudinal designs or comparative studies across multiple destinations.
Leave No One Behind: Women's Participation in Sustainable Tourism Development in Kampung Sarugo Ermayanti Ermayanti; Edi Indrizal; Ade Irwandi
E-Journal of Tourism Volume 12 Number 2 (September 2025)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v12i2.2194

Abstract

This paper aims to explain the condition of women in the rural tourism sector in accordance with United Nations Sustainable Development Goal 5 – to achieve gender equality and empower all women and girls. Using the case study of Kampung Sarugo, this analysis examines the level of community participation, the limitations of community involvement in tourism development, and the commitment of the community to participate in rural tourism development. Primary data was collected through in-depth interviews and focused group discussions with 5 female homestay managers, 2 tourism managers, 2 village government officials, and 5 traditional leaders. The data was analysed using qualitative analysis with priorities and alternative strategies. The results of this study indicate that the local community is highly enthusiastic about developing tourism in Kampung Sarugo. Women's involvement has had an economic impact on household income by developing Rumah Gonjong as a homestay. This demonstrates that tourism development with women's involvement has brought about changes in access, where women who were previously confined to the private sphere have shifted to the public sector. Women's involvement in the tourism sector also shows that gender-based rural tourism provides opportunities for household economic improvement. However, the current challenges include cultural, structural, and operational limitations, which must be anticipated to enhance community involvement and mobilise efforts in tourism development.
Stakeholder Collaboration in Tourism Village Branding: The Case of Gombengsari Yuslinda Dwi Handini; Abul Haris Suryo Negoro; Adhiningasih Prabhawati; Jaymei Yoseka; Ari Ahmad Tamami; Muhammad Nurul Muflikhin
E-Journal of Tourism Volume 12 Number 2 (September 2025)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v12i2.2195

Abstract

This study argues that cross-stakeholder co-creation, which aligns internal and external branding capabilities, is most effective in converting local assets into a coherent place brand; however, it is still limited by formalistic participation and institutional disharmony. Tourism village branding in Indonesia generally emphasizes promotion without integrating branding capabilities and co-creation, especially in the context of tourism villages. Therefore, we examined Gombengsari (Banyuwangi), which is based on coffee and Etawa goats, as a representative case. The research objective is to develop an integrated, co-creation-based lens to explain how assets are mobilized through the branding process to achieve economic outcomes and destination identity. Using a descriptive qualitative approach, data were collected through observation, documentation, interviews, and focus group discussions (FGDs) with the government and community (purposive–snowball sampling), coded in NVivo, and analyzed interactively. The findings reveal three key assets, including natural, institutional, and social, driven by top-down (tiered policies) and bottom-up (community participation and the slogan “Come–Feel–Enjoy–Stay”) processes. Two brief pieces of evidence: (1) the budget of the Tourism Awareness Group (Pokdarwis) of around Rp200 million/year limits funding for events and promotions; (2) a farm with ±200 Etawa goats produces ±300–500 liters/week, which has been successfully packaged as an educational experience. This article presents a co-creation ecosystem framework that integrates branding capabilities (both internal/external) and co-creation to enhance place branding and local economic benefits. Its limitations are its single case study and short temporal horizon, opening up space for comparative studies across destinations.
Resilience Strategies of Star-Rated Hotels in the Soloraya Region in Response to Public Policy Dynamics Yohanes Martono Widagdo; Wahyu Tri Hastiningsih; Novac Dhellia; Fauzan Nur Alfian Hafiluddin
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.2246

Abstract

This study was motivated by the dynamics of public policy that affect the operational stability of star-rated hotels in the Soloraya region. These conditions require organizations to adopt adaptive resilience strategies to ensure business continuity.Therefore, this study aims to examine the organizational resilience strategies of star-rated hotels in the Soloraya region in response to the dynamics of public policy.The approach used is descriptive qualitative, employing in-depth interviews with the Chief Accountants of 20 star-rated hotels that are members of the AMKAH (Perkumpulan Manajer Keuangan & Akuntansi Hotel) Solo Chapter. Data analysis was conducted thematically through data reduction, categorization, and interpretation.The research findings indicate that organizational resilience is built through operational efficiency, workforce flexibility, and the strengthening of relationships with external stakeholders. Strategic innovations such as service digitization and the optimization of direct promotions are key factors in market adaptation. Furthermore, operational harmony is reinforced through participatory communication, collaborative leadership, and organizational learning. These findings confirm that the integration of adaptive, collaborative, and innovative strategies plays a significant role in building organizational resilience in the hotel industry. This study offers practical contributions to crisis management development and enriches research on business resilience in the hospitality sector.
Government Credibility, Official Communication, and Destination Reputation after Crisis: A Systematic Literature Review Dedy Iswanto; Lia Febria Lina; Ziqrurrahman Irsyad; Muhammad Fuzail
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.3198

Abstract

In the aftermath of a crisis, rebuilding destination reputation and restoring tourist confidence is critical, where government credibility and effective communication are vital for regaining trust. This study aims to examine the factors that influence tourist confidence and destination reputation post-crisis, focusing on the impact of public policy, crisis communication strategies, and institutional trust, and develops a conceptual model for managing destination recovery and sustainability. This study employs a systematic literature review based on the PRISMA framework, using the Scopus database, and focusing on articles published from 2020 to 2025. After applying inclusion and exclusion criteria, 22 articles were selected. A bibliometric analysis using VOSviewer was performed to map the relationships and trends in the studies included. Crisis communication, institutional trust, transparency, and government responses have proven to be pivotal in rebuilding trust and destination image. Additionally, social media, user-generated content, and influencer marketing are integral in maintaining loyalty and driving revisit intentions. The integration of public policy, strategic communication, and digital media is essential in restoring destination reputation post-crisis. Governments must leverage transparency, consistency in messaging, and social media to rebuild public trust and enhance the tourist experience. This study offers a new framework for post-crisis communication strategies, emphasizing the role of government credibility and consistent messaging in restoring tourist trust and destination reputation.
Psychological Dynamics of Travel Business Students’ Adaptation to Internships: An Interpretive Study in Indonesia Ghifari Yuristiadhi Masyhari Makhasi; Anita Aisah
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.2474

Abstract

Industrial internships are a key component of vocational higher education, particularly in the tourism sector, as they bridge academic learning and workplace practice. However, students often encounter challenges when adapting to professional environments. This study aims to examine the psychological dynamics shaping students’ adaptation to industrial internships. This research adopts a small-scale qualitative interpretive approach based on in-depth structured interviews with 10 travel business students undertaking internships at travel agencies in Yogyakarta and Bali, Indonesia. The data were analyzed using thematic analysis to identify recurring patterns in students’ experiences. The findings reveal two major thematic groups influencing adaptation: facilitators and barriers. Facilitating factors include supportive work environments, positive interpersonal relationships, and clear internship structures, which enhance students’ confidence and sense of belonging. In contrast, barriers such as unclear job instructions, strict organizational cultures, logistical constraints, and language challenges generate stress and hinder adjustment. The adaptation process generally unfolds over one to two months, with an initial phase of role clarification followed by deeper social and cultural integration into the workplace. These findings highlight the importance of organizational and psychological support in internship design. While limited in scale, this study provides insights into how tourism students navigate early professional experiences and underscores the need for structured and supportive internship environments in the tourism industry.
Determinants of Sustainable MSME Involvement in The MICE Business: Evidence from Yogyakarta Nining Yuniati; Aditha Agung Prakoso; Susilo Susilo
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.2497

Abstract

Meeting Incentive Conference and Exhibition (MICE) is one of the proud sectors of the tourism business for many destinations in Indonesia. Its ability to support the economy, particularly in absorbing labor through MSME, is the main reason MICE is a prioritized business. There are many factors that significantly impact the sustainability of the MICE business, involving organizers (EOs), suppliers (vendors), and project owners (government/private sector). This research aims to identify a number of factors that influence the sustainability of the MICE industry. Data observation was conducted using a sequential mixed method. In the qualitative data observation processed with NVIVO, 5 variables were successfully identified as theoretical constructs influencing the sustainability of the MICE business: Commitment; Product Innovation; Product Capacity; Product Quality & Control; Time, as well as one moderating variable: Payment. The payment variable plays an important role in supporting the provision and operation of Product Capacity, Product Quality & Control, and Time. On the quantitative data, those variables were then tested on 147 MICE practitioners consisting of organizers and suppliers using PLS-SEM to prove the validity of their influence on the sustainability of their businesses. Detailed discussions are presented further in this paper.
Tourists’ Perceptions of Short-Term Rental Regulation and Destination Loyalty in Bali: The Mediating Roles of Accommodation Value and Governance Trust I Wayan Kartimin; I Made Gede Darma Susila; Putu Guntur Pramana Putra
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.2954

Abstract

Short-term rental (STR) regulation has been widely discussed in relation to housing pressure, platform governance, and neighbourhood externalities, yet less is known about how tourists interpret such regulation in resort destinations. This study examines whether tourists’ perceptions of regulatory fairness, enforcement efficacy, and policy sustainability are associated with accommodation value, governance trust, and destination loyalty in Bali. A quantitative cross-sectional survey was conducted with 500 international tourists across Bali’s main tourist corridors and spillover zones between January and August 2025. The data were analysed using partial least squares structural equation modelling (PLS-SEM) with bootstrapping to assess measurement quality, direct associations, and indirect associations. The results indicate that all hypothesised relationships are positive and statistically significant. Enforcement efficacy shows the strongest association with accommodation value, regulatory fairness shows the strongest association with governance trust, and both accommodation value and governance trust are positively associated with destination loyalty. The indirect results further suggest that accommodation value and governance trust are important explanatory pathways linking policy perceptions with loyalty. This study contributes by integrating governance-based and marketing-based mechanisms in a single tourist-centred model and by showing how STR regulation is associated with destination loyalty through value and trust evaluations in Bali.
Bali Art Festival and the Futures of Regenerative Tourism: Rethinking Festival Practices in Sustaining Intangible Cultural Heritage Agung Parameswara
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.2965

Abstract

The role of festivals in challenging the perception of local identity and regenerating intangible cultural heritage can be very important and, in the case of the oldest festival in Indonesia, Bali Art festival, is the most important outcome for sustaining intangible cultural heritage and regenerative tourism model. Drawing upon focus group discussions with artists, scholars, and festival stakeholders, the paper explores how PKB, held annually since 1979, navigates the complexities of artistic preservation, community participation, cultural policy, and tourism development. While originally initiated to support cultural continuity amid growing tourism, PKB has evolved into a site of intergenerational artistic transmission and creative renewal. The paper situates PKB within broader discourses on regenerative tourism, emphasizing its alignment with Balinese cosmology, particularly the practice of ngayah—voluntary service rooted in spiritual and communal devotion. The findings highlight PKB’s successes in promoting place-based identity, youth involvement, and policy-driven continuity, but also reveal structural challenges, including bureaucratic fragmentation, spatial inequity, under-compensation of artists, and the risk of cultural homogenization. By analyzing PKB as a “living lab” of regenerative tourism, the research contributes to current debates on how cultural festivals can evolve beyond commodification and serve as agents of cultural resilience, social learning, and community empowerment. The Bali art festival offers an important case study for understanding the transformative potential of festivals in safeguarding intangible cultural heritage and fostering tourism practices that are culturally embedded, socially just, and ecologically restorative.
Investor Roles, Green Innovation, and Sustainable Tourism in Mandalika Special Economic Zone Bagas Anggara; Susilo Talidobel; Rizky Sumardani; Muhammad Taufik; Ni Putu Adya Laksmiamrita; Rianto Rianto
E-Journal of Tourism Volume 13 Number 1 (March 2026)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v13i1.3060

Abstract

Sustainable tourism has become a strategic priority in Indonesia, particularly in Special Economic Zones such as the Mandalika Special Economic Zone, where economic development must be balanced with environmental and social sustainability. This study examines the influence of investor roles and green innovation on sustainable tourism development. A mixed-methods sequential explanatory design was employed. The quantitative phase involved a survey of 100 tourism investors across accommodation, restaurant, and tour and travel sectors, analyzed using SmartPLS. This was followed by a qualitative phase consisting of interviews, observations, and focus group discussions with 25 stakeholders, including government representatives, industry actors, and local communities. The results indicate that both investor roles and green innovation have significant positive effects on sustainable tourism (Investor Role: β = 0.385, p < 0.001; Green Innovation: β = 0.281, p < 0.001), with an R² value of 0.575. These findings suggest that investor engagement and the adoption of environmentally oriented innovations contribute substantially to explaining variations in sustainable tourism performance. Qualitative findings further reveal that sustainable tourism development is supported by the alignment of investor activities, policy frameworks, and community participation, particularly in economic contribution, resource efficiency, and environmental practices.This study contributes to the empirical understanding of how investment and innovation interact in shaping sustainable tourism outcomes in emerging destinations.

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