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Interaksi Online
Published by Universitas Diponegoro
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Core Subject : Science, Social,
Jurnal Interaksi Online adalah jurnal yang memuat karya ilmiah mahasiswa S1 Jurusan Ilmu Komunikasi, FISIP Undip. Interaksi Online menerima artikel-artikel yang berfokus pada topik yang ada dalam ranah kajian Ilmu Komunikasi dan Ilmu Sosial
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Articles 36 Documents
Search results for , issue "Vol 6, No 3: Juli 2018" : 36 Documents clear
Hubungan antara Terpaan Berita Negatif BPJS Kesehatan di Media Massa dan Intensitas Komunikasi Word of Mouth di Masyarakat dengan Tingkat Kepercayaan Masyarakat pada Kualitas Pelayanan BPJS Kesehatan Fatma Izzatussayidati; Tandiyo Pradekso
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The efforts that made by the government to resolve the problem of health in Indonesia is not easy because it often gets negative news in various mass media, the news is a bit influential on the level of public confidence to BPJS Health Care's service quality that shown through the many circulation of negative word of mouth. The purpose of this research is to determine the relationship between news exposure and word of mouth intensity with the level of public confidence in BPJS Health Care's service quality. Sampling in this research is purposive sampling. The population in this study were all society in Semarang City who had seen, heard or read negative news about BPJS Health Care and ever talked about service quality of BPJS Health Care. The number of samples researched as many as 100 respondents.Based on the hypothesis conducted using data anlysis Pearson correlation analysis. The results showed that there was a negative correlation between news exposure in mass media and the level of public confidence in BPJS Health Care’s service quality starter with significance value 0,025 (<0,05). The results showed a negative relationship between the news exposure in mass media with the level of public confidence in BPJS Health Care's service quality with a significance value of 0.025 (<0.05) and Pearson correlation value of -0.224. Furthermore, Pearson's correlation test of word of mouth intensity and level of public confidence in BPJS Health Care's service quality showed a negative relationship with significance value of 0.000 (<0.001) and correlation value of -0.426. This means that the more intense word of mouth in society then the public confidence in BPJS Health Care's service quality will be lower. The suggestion that given is to build relationships with the mass media so that the negative issues can be confirmed in advance and not become a bad word of mouth in society.
Hubungan Intensitas Menonton Televisi dan Bermain Video Game terhadap Perilaku Kekerasan oleh Anak Miqdad Aly Fahmy Al Imani; Sri Widowati Herieningsih
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Tingginya kasus kekerasan yang dilakukan oleh anak-anak baik dalam bentuk verbal dan nonverbal yang didukung oleh muatan kekerasan di media anak baik televisi dan video game. Intensitas yang tinggi dalam mengonsumsi kedua media tersebut, menunjukkan kedekatan dan ketergantuan anak terhadap media tersebut. Penelitian ini bertujuan untuk mengetahui hubungan intensitas menonton televisi dan bermain video game terhadap perilaku kekerasan. Kerangka teori yang digunakan adalah social learning theory dan general aggression model (GAM). Penelitian kuantitatif ini menggunakan teknik non-probability sampling dan purposive sampling dengan jumlah sampel 200 responden dengan usia 9-12 tahun di Kota Semarang. Analisis data yang digunakan pada penelitian ini adalah analisis korelasi Pearson. Uji hipotesis intensitas menonton televisi menunjukkan hasil yang positif dan signifikan dengan nilai signifikansi 0,022 dan koefisien korelasi 0,162 terhadap perilaku kekerasan. Begitu pula dengan uji hipotesis intensitas bermain video game dengan nilai signifikansi 0,000 dan koefisien korelasi 0,336 terhadap perilaku kekerasan yang menunjukkan adanya hubungan positif dan searah. Kesimpulannya adalah semakin tinggi intensitas menonton televisi ataupun bermain video game maka semakin tinggi pula perilaku kekerasan oleh anak. Oleh karena itu perlu penegakan regulasi dan pengawasan yang ketat terhadap muatan penyiaran dan jenis permainan yang layak dikonsumsi anak. Saran yang diberikan untuk penelitian selanjutnya adalah menggunakan variabel bebas lain seperti faktor internal dan eksternal berupa interaksi dengan peer-group, lingkungan sosial, dan pola pendampingan orang tua.
Program Feature Perempuan Bercerita di iNews Semarang Nurul Hidayah; S. Rouli Manalu
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Saat ini televisi masih menempati peringkat tertinggi sebagai media massa yang paling banyak dikonsumsi oleh masyarakat. Perkembangan industri televisi yang marak juga turut diisi oleh televisi lokal yang ada pada setiap daerah. Salah satu televisi lokal yang ada di Jawa Tengah khususnya Semarang yang masih eksis hingga saat ini adalah iNews Semarang. iNews Semarang menjadi stasiun televisi yang mengunggulkan program-program berita dan informasi yang cepat, akurat, informatif, mendidik serta menginspirasi. Beberapa program unggulan iNews Semarang seperti iNews Jateng, Dialog Khusus, Kopi Tarik, dan Jejak Jelajah Wisata. Pembuatan program Perempuan Bercerita bermula dari belum banyaknya program televisi lokal di Semarang yang mengangkat tentang peran perempuan di dalam kehidupan sehari-hari secara mendalam, khususnya di Kota Semarang. Sehingga hal tersebut menjadi tantangan bagi insan jurnalis untuk membuat program berkualitas yang mengangkat peran perempuan dari berbagai bidang yang ada di Kota Semarang. Program ini berjudul Perempuan Bercerita dengan format feature yang hadir untuk menampilkan eksistensi dan peran perempuan dalam berbagai macam aspek kehidupan serta menayangkan kisah-kisah wanita inspiratif di Semarang ini ke dalam tiga belas (13) tema yang berbeda pada setiap episodenya. Program Perempuan Bercerita tayang setiap hari Senin pukul 10.00 WIB di iNews Semarang dengan durasi acara 21-24 menit dan tayang mulai dari tanggal 5 Maret – 4 Juni 2018. Selama memproduksi program Perempuan Bercerita, setiap anggota tim mendapat tugas yang berbeda pada tiap episodenya. Hal ini bertujuan agar semua anggota memiliki pengalaman yang sama dalam menjalankan tugas masing-masing. Setiap anggota wajib bertanggungjawab untuk menjalankan tugas dengan baik antara lain sebagai produser, program director, reporter, penulis naskah, juru kamera, editor, dan voice-over. Melalui program Perempuan Bercerita ini, diharapkan mampu memberikan tayangan program yang lebih variatif sehingga mampu menaikkan popularitas iNews Semarang kepada masyarakat yang tersebar di Semarang dan sekitarnya. Selain itu, tentunya diharapkan agar program ini dapat memberikan semangat dan motivasi agar selalu optimis dalam berkarya serta melakukan hal terbaik di masyarakat.
SIKAP KOMPAS.COM TERHADAP PEMBERITAAN MEIKARTA Devy Widya Cahyani; Wiwid Noor Rakhmad
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Penelitian ini dilakukan untuk mengetahui Sikap Kompas.com terhadap proyek Meikarta milik Lippo Group. Tipe penelitian ini bersifat kualitatif deskriptif dengan pendekatan analisis framing yang dikembangkan oleh Robert N Entman. Teori yang digunakan adalah Teori Konstrusi Sosial Peter L.Berger dan Thomas Luckmann untuk menjelaskan bagaimana media massa mengkonstruksi realitas yang diaplikasikan ke dalam konteks media massa yang disebut dengan Teori Konstruksi Sosial Media Massa. Hasil penelitian menunjukkan bahwa Kompas.com melakukan keberpihakan kepada Meikarta. Pemberitaan proyek Meikarta dalam Kompas.com secara tegas membingkai bahwa proyek milik Lippo Group tersebut tidak melanggar aturan maupun melakukan kesalahan dengan melakukan pemasaran, promosi besar-besaran, meskipun belum memiliki IMB (Izin Mendirikan Bangunan). Secara jelas, Kompas.com mendukung apa yang dilakukan oleh pihak Meikarta dengan menyajikan 99% pemberitaan positif mengenai Meikarta untuk publik.
Hubungan Brand Image, Brand Prestige, Lifestyle, dan Social Influence dengan Keputusan Pembelian Produk Tiruan Merek Chanel Aulia Ratri Kusumastuti; Djoko Setyabudi
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Nowadays, fashion product is not only become a necessity but also a Lifestyle. Along with the development of the fashion industry, it is undeniable that counterfeit products are also present to meet the needs of people on fashion products. The higher consumer interest in luxury brands often clashes with economic ability, so to fulfill the needs of this low-end consumer market, counterfeiting takes place. One of the many luxury branded products in circulation are counterfeit products of Chanel brand. The growth of the production level of imitation goods is offset by the amount of consumption, so indirectly the consumers are involved in the development of imitation products in Indonesia. The purpose of this study is to determine the relationship between Brand Image, Brand Prestige, Lifestyle, and Social Influence with purchase decision on counterfeit products of Chanel brand. This research used the research’s result of Brand Image impact for purchase decision, Conspicuous Consumption Model, Consumer Decision Model, and Social Communication Theory. This research is explanatory quantitative research. The sampling technique used is non probability sampling techinque with purposive sampling approach. The sample of this research are women in age 15 until 40 years old who know Counterfeit Products of Chanel Brand in Semarang City. The sum of respondents are 50 from all the population which had been taken by purposive sampling technique. Based on the hypothesis test conducted using Chi-Square with SPSS program, the test result between each variable X with variable Y is the significance value is less than 0,01 which means very significant. The test results show that Brand Image has a positive relationship with purchase decision on counterfeit products of Chanel brand and Brand Prestige also has a positive relationship with purchase decision on counterfeit products of Chanel brand. Meanwhile, the test results about relationship between Lifestyle and Social Influence with purchase decision on counterfeit products of Chanel brand can not be concluded. Suggested with these results, the test using Chi-Square should use more samples. In addition, business people can improve the image and prestige on their brand so that consumers are confident in making a purchase.
HUBUNGAN INTENSITAS PENGGUNAAN MEDIA SOSIAL LINE DAN MOTIVASI BELAJAR DENGAN PRESTASI BELAJAR SISWA Puspita Dea Chantika; Turnomo Rahardjo
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The background of this study is the high number of social media users which are dominated by teenagers and the fact that learning achievement in Indonesia has not been optimal as evidenced by some research results. Learning is a process of interaction of educational communication which become one of the supporters of the nation's progress. This study aims to determine the relationship between The Intensity of Social Media LINE Usage (X1) with Student Learning Achievement (Y) and the relationship between Learning Motivation (X2) and Student Learning Achievement (Y). Theories which are used in this research are Displacement Effects Theory and Herzberg’s Two Factor Motivation Theory. This research type is an explanatory quantitative. Researcher uses non-probability sampling technique, with the number of samples of 145 respondents who are students of SMA N 1 Semarang. The results of this study indicate that the Intensity of Social Media LINE Usage (X1) proved to have a strong negative relationship with the Student Learning Achievement (Y). This relationship also can be seen from Kendall's Tau-b correlation test that shows the correlation coefficient of 0,530. The study findings show that students who have higher learning achievement scores tend to have lower levels of LINE usage intensity. The relationship between Student Learning Motivation (X2) with Student Learning Achievement (Y) shows a strong positive relationship. The study findings explain that students with high levels of learning motivation also have high learning achievement. This second hypothesis is acceptable because the correlation test results show the correlation coefficient of 0.601. The results of this study can be a reference for educational institutions and society, especially students that have to give more attention to factors related to student achievement, increase their learning motivation and not to use social media excessively.
Hubungan Terpaan Peringatan Bahaya Merokok Pada Kemasan dan Tingkat Kepercayaan Akan Bahaya Merokok dengan Minat Mengurangi Merokok Pradipta Winanda; Sri Widowati Herieningsih
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

This study is based on the high number of active smokers in Indonesia. The government has made various efforts to reduce the rate of tobacco consumption in Indonesia. One of the government's done is by issuing a warning of the danger of smoking on cigarette packaging. This study aims to know to know the exposure relationship of warning about the danger of smoking on cigarette packaging and the level of confidence about the dangers of smoking with the interest of reducing smoking with the number of samples of 60 respondents with the provisions of the students who become active smokers. The results from the research revealed that there are corelations between exposure variable warning of smoking with variable interest in reducing smoking by using the theory of Cognitive Response Model can be proven through Kendall's Tau correlation analysis yields a significance number of 0,000 or stated very significant and correlation coefficient value of 0.586. This result show that strong conection.Meanwhile, in the second result it is known that there is a relationship between the variables of the level of confidence in the dangers of smoking with an interest in reducing smoking. The second hypothesis uses the theory of Motivational Protection, with Kendall's Tau correlation analysis yielding a significance number of 0,03 or very significant and correlation coefficient of 0.323. This result show that strong conection.
Hubungan Citra Merek Dan Kompetensi Komunikasi Customer Service Terhadap Loyalitas Konsumen Produk Indihome Amalia Ardi, Fasya; Widowati Herieningsih, Sri
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The development in the telecommunication industry in Indonesia is so fast, whether viewed from internet users or telecommunications service providers. The intense competition for consumer loyalty in the telecommunication industry business, especially in Semarang, is also due to the increasing number of telecommunication industry businesses emerging and entering the market area such as MyRepublic service, Biznet, Indihome, Ooredoo GIG, MNC Play Media, Biznet, First Media and Indovision . This study aims to determine the relationship between brand image and customer service communication competence to consumer loyalty Indihome products PT. Telkom Indonesia Witel Semarang. Result of research from correlation test of Kendall Tau b explains that brand image with consumer loyalty product Indihome PT. Telkom Indonesia Witel Semarang produces a value of 0.000 significance and correlation coefficient value of 0.537. This can be interpreted that both variables have a positive relationship and the closeness of the relationship between the two variables are quite strong. Meanwhile, the results of customer service communication competence with consumer loyalty Indihome products PT. Telkom Indonesia Witel Semarang produce significance value 0,003 and correlation coefficient value 0,312. This can be interpreted that there is a significant relationship between the two variables and quite tightly. With these results suggested to the company Indihome PT. Telkom Indonesia Witel Semarang further enhances the communication competencies of customer service, especially on indicators of knowledge that are still perceived as less by consumers.
REPRESENTASI MASKULINITAS DAN FEMINITAS PADA KARAKTER PEREMPUAN KUAT DALAM SERIAL DRAMA KOREA Eko Rizal Saputra; Hapsari Dwiningtyas Sulityani
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The female characters in Korean dramas are often displayed with emphasis on femininity. The femininity on the text only represents a message of a particular ideology, did not a representation of human being. It could lead to restrictions on women's roles and affirmation of how women should be. Supposedly, women could put themselves on the masculine and feminine side and mass media should be able to bring diversity to the female character. This study aims to see how the representation of masculinity and femininity displayed on a strong female character in the Korean television drama—Strong Woman Do Bong Soon—as an ideal concept for women. The theory that is used in this research was the performance theory of Judith Butler. This study used an approach of discourse analysis on the text of Sara Mills. With this approach, the analytical tools were divided into four structures, including character, fragmentation, focalization, and schemata. The results showed that the character of women brings masculine and feminine values on her. The character displayed with the attribute of femininity through her physical appearance. While in her role, the character displayed two sides, namely masculinity and femininity. Masculinity was in the ability of herself who takes over the role of hero and protector of men. Meanwhile, masculinity and femininity were also seen in the realm of women's work and romance. Fragmentation of a strong female character represented as a body that carries power through her face, chest, waist, hand, leg, and back. Masculinity and femininity were also seen through the position of women in the narrative. Masculinity arised when women act as a subject or Self and femininity exists when women are narrated by other characters or The Other. However, there were also results that show masculinity when the position of women in The Other and femininity on the Self. And in the schemata, masculinity and femininity were shown to shape women's position as a subject. In the social context, the male and female audience tend to interpret the character according to what is displayed. The different meanings influenced by some factors, such as the knowledge and experience of the audience. The presence of masculinity and femininity in a female character here was a form of gender performativity that shows the character was able to escape from dominant performance.
KOMUNIKASI ANTARA PETUGAS PEMBINA DAN WARGA BINAAN DALAM PROSES PEMBINAAN PADA LEMBAGA PEMASYARAKATAN PEREMPUAN KLAS IIA SEMARANG Anzilna Mubaroka; Wiwid Noor Rakhmad
Interaksi Online Vol 6, No 3: Juli 2018
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Lembaga Pemasyarakatan merupakan institusi yang dihuni oleh pelaku tindak pidana. Petugas Pembina menjadi keluarga pengganti dan melakukan proses pembinaan pada Warga Binaan, salah satunya dengan berkomunikasi. Pada kenyataannya, tetap terdapat batas dan jarak yang tercipta dalam komunikasi antara Petugas Pembina dan Warga Binaan. Penelitian ini menggunakan paradigma konstruktivisme dengan metode penelitian studi kasus untuk melihat bagaimana realita yang sebenarnya terjadi di dalam LAPAS. Untuk menjelaskan realita tersebut, teori komunikasi antarpribadi yaitu Interactional View digunakan. Teori ini menjelaskan mengenai komunikasi dalam keluarga dan interaksi antar anggota keluarga. Hasil penelitian memperlihatkan, walaupun pada situasi dan kondisi terbatas, komunikasi tetap dilakukan oleh Warga Binaan di dalam LAPAS. Terdapat banyak topik yang dibicarakan tetapi kebanyakan hanya seputar proses pembinaan dan pekerjaan. Komunikasi di dalam LAPAS menggunakan bahasa Indonesia yang baku selama proses pembinaan, kedekatan antara Petugas dan Warga Binaan tidak memengaruhi hal tersebut. Kedalaman hubungan yang tercipta antara Warga Binaan dan Petugas Pembina tidak banyak yang sampai kearah privasi. Warga Binaan dapat membicarakan tentang hal privasi mereka, namun Petugas Pembina tidak begitu membuka mengenai dirinya. Dan walaupun konteks nya merupakan komunikasi antarpribadi dan dalam tatanan keluarga, masih terdapat jenjang, kekuasaan lebih yang dimiliki oleh Petugas Pembina kepada Warga Binaan.

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