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Diponegoro Journal of Management
Published by Universitas Diponegoro
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Media publikasi karya ilmiah lulusan S1 Prodi Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro yang memuat berbagai hasil penelitian maupun kajian mengenai manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen strategik dan manajemen operasional.
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Articles 21 Documents
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Search results for , issue "Volume 12, Nomor 3, Tahun 2023" : 21 Documents clear
ANALISIS PENGARUH PERSEPSI KEMUDAHAN PENGGUNAAN, MANFAAT, DAN RISIKO TERHADAP MINAT BERKELANJUTAN DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING (Studi pada Pengguna GoPay di Semarang) Nur Amalia Syabila; Imroatul Khasanah
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT This study aims to analyze the Effect of Perceived usefulness, Perceived Eaese of Use, and Perceived Risk on Continuance Intention with Trust as an intervening variable for GoPay users in Semarang. The population in this study were users of the GoPay digital wallet (e-wallet) who had use GoPay in Semarang. The number of samples used in this study were 125 respondent who are currently or domiciled in Semarang with a minimun aged 17 years, and who had made GoPay transactions 2 times in the last 1 month. The sampling method used in this research is purposive sampling technique. The data collection method is done by distributing online questionnairies via google form. The research uses Structural Equation Modeling (SEM) analysis technique with AMOS program as an analytical tool. The results of this study indicate that perceived usefulness, perceived ease of use, and perceived risk have a positive and significant effect on trust. Furthermore, perceived usefulness and perceived risk have a positive influence but cannot influence to continuance intention. Meanwhile, perceived ease of use has a negative and not significant effect on continuance intention. Then finally, trust can mediate the relationship between variables perceived usefulness, perceived ease of use, and perceived risk on e-wallet continuance intention.
Investigating The Antecedents of Brand Loyalty Mediated by Green Trust and Green Satisfaction Empirical Study in Central Java Muhammad Ariq Sofyan; Kardison Lumban Batu
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT An effective strategy in generating customer loyalty is to make consumers believe and be satisfied with the products and actions of the company. To make consumers believe, companies need to pay attention to greenwashing, green perceived value, eco-brands and eco-labels. The purpose of present study is to design and develop an empirical conceptual model of how greenwashing, green perceived value, eco-brand, and eco-label affect brand loyalty through green trust and green satisfaction as mediating variables. This study uses Panasonic consumers as the research population, then sampling is carried out using purposive sampling and has several criteria. The sample in this study was 150 respondents who live in Central Java. The collected data will be analysed using the structural equation model (SEM) method and processed with AMOS software. The results of this study indicate that greenwash has a significant negative effect on green trust, green perceived value has a significant positive effect on green trust, eco-brand has a significant positive effect on green trust, eco-label has a significant positive effect on green trust, greenwash has no effect on green satisfaction, green perceived value has no effect on green satisfaction, eco-brand has no effect on brand loyalty, green trust has a significant positive effect on brand loyalty, dan green satisfaction has a significant positive effect on brand loyalty
PENGARUH KREDIBILITAS MICRO-INFLUENCER TERHADAP MINAT BELI PRODUK SKINCARE LOKAL SOMETHINC DENGAN SIKAP MEREK SEBAGAI VARIABEL MEDIASI (Studi pada Pengguna Media Sosial TikTok di Kota Semarang) Dimas Putra Harwansya; Mahfudz Mahfudz
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT This study aims to determine and analyze the effect of the credibility dimensions, namely the attractiveness, expertise, and trustworthiness of micro-influencers on purchase intention of Somethinc skincare products with brand attitude as a mediating variable. This study used a purposive sampling technique to collect data. Data was obtained by distributing questionnaires to 110 individuals who use social media TikTok, domiciled in the city of Semarang, and have seen at least three promotional contents for the Something skincare product by micro-influencers on social media TikTok. The method used in this research is Structural Equation Modeling (SEM) using AMOS 26.0 program. The results of the study showed that micro-influecer’s credibility dimensions namely attractiveness has an insignificant effect on brand attitude but expertise and trustworthiness have positive and significant effect on brand attitude. Other result shows that brand attitude has positive and significant effect on purchase intention.
PENGARUH PERSEPSI DUKUNGAN ORGANISASI TERHADAP KINERJA GURU DENGAN DIMEDIASI OLEH PERILAKU KERJA INOVATIF (Studi pada Guru SMA Negeri 1 Klaten) Oktavia Ria Winola; Edy Raharja
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT The purpose of this study was to determine the direction of Perceived organizational support on teacher performance with innovative work behavior as a mediating variable for teachers at SMA Negeri 1 Klaten. The independent variables in this study are Perceived organizational support, teacher performance as the dependent variable, and innovative work behavior as mediating variables. This research is in the form of mixed research using a questionnaire as a data collection method. The population used was SMA Negeri 1 Klaten teachers, with a total sample of 56 teachers. The data analysis method uses Structural Equation Modeling (SEM) through the SmartPLS version 3.2.9 software application. The results of this study indicate that Perceived Organizational Support has a positive and significant effect on Teacher Performance. Perceived Organizational Support have a positive and insignificant effect on Innovative Work Behavior. Innovative work behavior has a positive and significant effect on teacher performance. This study also shows that Innovative Work Behavior cannot be an Intervening variable on the influence between Perceived Organizational Support and Teacher Performance.
Analyzing The Gender Differences in the Relationship Between Work from Home and Work-Life Balance During the Covid-19 Pandemic (Study on Teachers of Al-Azhar BSD Muslim Foundation, Indonesia) Muhammad Daffa Al Rasyid; Andriyani Andriyani
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT With Covid-19 Pandemic that hits the world recently, offices need to be shut down due to the policy of government in order to curb the spread of the virus thus leaving all workers to work from home which includes teacher from the education sector, during this time the way people fulfil their work life balance changes when compared with the normal circumstances due to the new dynamic introduces when working from home such as all family members are stuck at home, the unavailability of domestic assistant, the lack of boundary between work and home, etc. However, it is predicted that a gender gap will emerge among workers with families given the sharp increase in housekeeping and childcare caused by the Covid-19 pandemic. Therefore, the objective of this study is to examine how gender differences affect the relationship between working from home and work life balance during the COVID-19 pandemic. Purposive sampling was used to choose the sample. By conducting an online survey to the teachers of Al Azhar BSD Muslim Foundation, data was gathered. 76 teachers with more than three years of teaching experience in total took part in this study. Hayes' PROCESSv4.1 was used to examine the data. The results of this study indicate that work from home has a significantly negative effect on work life balance, Meanwhile, Gender does not moderate the relationship between work from home and work life balance because given that men have started to participate more to housework in recent decades, both the male and female employees really divide their housework, with the males taking on more than their usual share due to working from home. Males in this position did not change their social behavior significantly, and they "never" felt too tired to care for their families after work while the females have always been used to take care of their families after work
ANALISIS KEPERCAYAAN KONSUMEN, PERSEPSI KEMUDAHAN PENGGUNAAN, DAN PERSEPSI RISIKO TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN E-COMMERCE (Studi Empiris Pada Konsumen Lazada di Semarang) Indah Novitasari; Retno Hidayati
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT This study aims to analyze the effect of consumer trust, perceived ease of use, and perceived risko on Lazada e-commerce purchasing decision making in Semarang, so that they can be a review in making strategies to improve purchasing decision making. The population in this study were Lazada consumers in Semarang. Data obtained through a questionnaire form a sample of 170 people with purposive sampling. Then, the data is processed and analyzed using index numbers and multiple linier regression using the SPSS version 25 program, The results showed that consumer trust, perceived ease of use, and perceived risk had significant positive effect on Lazada ecommerce purchasing decicion making, all of which can be accepted.
PENGARUH LIKUIDITAS, LEVERAGE, INVENTORY TURNOVER, DAN DIVIDEND PAYOUT RATIO TERHADAP NILAI PERUSAHAAN DENGAN UKURAN PERUSAHAAN SEBAGAI VARIABEL KONTROL (Studi Pada Perusahaan Property & Real Estate yang Terdaftar di Bursa Efek Indonesia Periode 2016-2020) Bella Arditya; Prasetiono Prasetiono
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT This research examined the effect of liquidity, leverage, inventory turnover, and dividend payout ratio on firm value with firm size as control variable. Firm value is measured using the price to book value. The research used secondary data and the population of this research was 160 property & real estate companies listed on the Indonesia Stock Exchange in the 2016-2020 period. The method used by purposive sampling with 35 property & real estate firm were obtained as the sample of this research. The analytical method used multiple linear regression analysis. The results showed that liquidity, leverage, and inventory turnover have a positive and significant effect on firm value, and dividend payout ratio has a negative and significant effect on firm value.
PENGARUH PROMO PENGEMBALIAN DANA, DISKON, DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN MENGGUNAKAN DOMPET DIGITAL DENGAN KEPERCAYAAN MEREK SEBAGAI VARIABEL INTERVENING (Studi pada Dompet Digital GoPay di Indonesia) Nydia Widya Soraya; Suryono Budi Santosa
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

ABSTRACT Technological developments have a big impact because with the presence of new technology that continuously makes transactions easier. New innovations have sprung up in the banking world such as the existence of electronic payment instruments such as digital wallets. Increased public interest in using e-wallets for transactions can encourage the growth of various non-cash payment products. In Indonesia there are many digital wallet (e-wallet) applications, some of which are GoPay, OVO, LinkAja, DANA, etc. One of them is GoPay as a digital wallet that can grow rapidly. From 2017 to 2020 GoPay was drastically able to occupy the first position (market leader) for digital wallet service providers, but throughout its journey GoPay took second place in the most popular digital wallet survey according to the Kadance Survey (2021) where the first position was occupied by OVO. This phenomenon is certainly an interesting study of why GoPay's ewallet service was able to beat its competitors, which originally occupied the first position to become the second position as a digital wallet service. In the world of marketing, promotion is one way to retain and increase consumers. Based on previous research, variables such as cashback, discounts, and service quality are indeed factors that can create purchasing decisions because brand trust has been created as a marketing strategy that can increase purchasing decisions using digital wallets. The number of samples used was 140 respondents and selected by purposive sampling and data collection methods through questionnaires. The analytical tool used in this study is the AMOS 24 program. The results of this study indicate that cashback, discounts, and service quality have a positive and significant effect on brand trust. Furthermore, brand trust also has a positive and significant effect on purchasing decisions
THE INFLUENCE OF EWOM VIA TIKTOK APPLICATION TOWARDS PURCHASE INTENTION (STUDY ON ERIGO APPAREL IN INDONESIA) Muhammad Dafa Bagus Efendi; Cahyaningratri Cahyaningratri
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to examine the effect of information quality, quantity, credibility, usefulness and adoption on purchase intention for the Erigo Apparel brand through the TikTok application as an electronic-word-of-mouth (eWOM) medium. Erigo Apparel is a local brand that is known to the public through social media, such as TikTok. This study aims to examine the effect of information quality, quantity, credibility, usefulness and adoption on purchase intention for the Erigo Apparel brand through the TikTok application as an electronic-word-of-mouth (eWOM) medium. This study uses the Theory Information Adoption Model (IAM) to determine the effect of TikTok as an eWOM application on increasing Erigo Aparel's purchase intention. A sample of 120 Erigo Apparel consumers in Indonesia aged 17 and up was used, with monthly spending ranging from IDR 1000,000 and up. The analytical approach is Partial Least Square Structural Equation Modeling (PLSSEM) using SmartPLS 3.0. The results of this study show that Information Quality significantly and positively affects Information Usefulness. Then, Information Quantity significantly and positively affects Information Usefulness. Moreover, Information Usefulness significantly and positively affects Information Adoption. Furthermore, Information Usefulness significantly and positively affects Information Credibility. Next, Information Adoption significantly and positively affects Purchase Intention. The last, Information Credibility insignificantly affect to Purchase Intention.
ANALISIS PENGARUH MODAL PSIKOLOGIS KARYAWAN (PSYCHOLOGICAL CAPITAL) TERHADAP KEINGINAN UNTUK KELUAR (TURNOVER INTENTION) DENGAN TINGKAT STRES KERJA (WORKPLACE STRESS) SEBAGAI VARIABEL INTERVENING (Studi Pada Karyawan PT. Sandang Asia Maju Abadi Semarang) Fadinalisa Damayanti; Suharnomo Suharnomo
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to analyze the effect of work stress on turnover intention with This study aims to analyze "Analysis of the Effect of Psychological Capital of Employees (Psychological Capital) on Desire to Leave (Turnover Intention) with Workplace Stress Levels as Intervening Variables" (Study on Employees of PT. Sandang Asia Maju Abadi Semarang). This study uses psychological capital as the independent variable, turnover intention as the dependent variable, and workplace stress as the intervening variable. The population in this study were active production employees of PT Sandang Asia Maju Abadi Semarang, totaling 2,357 people. The sample in this study used a non-random sampling technique with a total of 99 respondents. The data obtained from the questionnaires were processed and analyzed using the SmartPLS program. The results of the study show that Psychological Capital has a negative effect on turnover intention and is rejected. There is another factor, namely based on the last education of the respondent so that the answer given by the respondent is not correct or not relevant to the research question. Research also shows that there is a negative and significant relationship between Psychological Capital and rejected job stress. This can also happen due to other factors as well, namely based on the respondent's last education so that the answers given by the respondents are inaccurate or irrelevant to the research question. Other results show that Workplace Stress has a positive and significant effect on turnover intention. While the results of the mediating variable, namely Workplace Stress, succeeded in becoming a mediating variable between Psychological Capital and Employee Turnover Intention.

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