cover
Contact Name
Yuyun Isbanah
Contact Email
yuyunisbanah@unesa.ac.id
Phone
+6281335351279
Journal Mail Official
jim@unesa.ac.id
Editorial Address
G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231 G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231
Location
Kota surabaya,
Jawa timur
INDONESIA
Jurnal Ilmu Manajemen (JIM)
ISSN : -     EISSN : 2549192X     DOI : DOI: http://dx.doi.org/10.26740/jim
Core Subject : Economy, Science,
Jurnal Ilmu Manajemen (JIM) bertujuan menyebarluaskan hasil penelitian dari pemikiran bidang Manajemen (Sumber Daya Manusia, Keuangan, dan Pemasaran) kepada para akademisi, praktisi, dan mahasiswa. Jurnal Ilmu Manajemen (JIM) mencakup studi ilmu manajemen yang terdiri dari: 1. Manajemen Pemasaran; 2. Manajemen Sumber Daya Manusia; 3. Manajemen keuangan; 4. Manajemen Strategis; dan 5. Kewirausahaan.
Articles 38 Documents
Search results for , issue "Vol 9 No 2 (2021)" : 38 Documents clear
Niat Beli Sepatu Merek Lokal oleh Generasi Muda: Pengaruh Consumer Ethnocentrism, Perceived Quality, Perceived Price, dan Perceived Brand Image Lailatul Maghfiroh; Sri Setyo Iriani
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (403.958 KB) | DOI: 10.26740/jim.v9n2.p617-633

Abstract

Indonesia is one of the top 4 world footwear producers. On the other hand, there are many well-known foreign brand shoes in Indonesia. Ventela is one of a famous shoes local brand in Indonesia. The local consumers have preferences concerning the shoe producer country of origin. Local people prefer to buy local brand shoes if they have an ethnocentric taste and good perceptions about the local brand. Therefore, this study aims to determine the effect of consumer ethnocentrism, perceived quality, perceived price, and perceived brand image toward a willingness to buy Ventela shoes. The survey was conducted using an online questionnaire and collected data from 205 young generations. Multiple linear regression in SPSS software was used to analyze the collected data. This study shows that consumer ethnocentrism, perceived quality, and perceived price significantly affected willingness to buy. Meanwhile, the perceived brand image had no significant effect on willingness to buy. Further research is suggested to compare several local fashion brands with different positioning. The results of this study can be used as input for Ventela shoes in facing business competition and business development by paying attention to the variables used.
Bagaimana Konsumen Kosmetik Memerhatikan Beauty Vlogger dan Pengaruhnya terhadap Niat Beli Lika Alda Septiani
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (338.431 KB) | DOI: 10.26740/jim.v9n2.p634-650

Abstract

This study aims to determine the effect of physical attractiveness, attitude homophily, social attractiveness, credibility, and parasocial interaction on cosmetics purchase intention based on the TasyaFarasya review. TasyaFarasya is one of the beauty vloggers on YouTube and Instagram. This study uses a quantitative approach. The sampling technique used is non-probability sampling which is judgmental sampling. In this study, the respondents are women; they knew TasyaFarasya as a beauty vlogger; the age is around 17-35 years and watched content from TasyaFarasya. The number of samples is 200 respondents. The data was processed using PLS-SEM with SmartPLS software version 3.3.3. The findings of this study indicate that physical attractiveness, homophily attitudes have a significant effect on credibility. While physical attractiveness and social attractiveness significantly affect parasocial interactions, homophily attitudes do not affect parasocial interactions. Credibility does not affect purchase intention, but parasocial interaction has a significant effect on purchase intention. Further research can add information and building motive variables. It is also interesting to see further how the interaction between vlogger viewers.
Pengaruh Status Quo, Herding Behaviour, Representativeness Bias, Mental Accounting, serta Regret Aversion Bias terhadap Keputusan Investasi Investor Milenial di Kota Surabaya Syifa Aulia Mahadevi; Nadia Asandimitra Haryono
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (541.921 KB) | DOI: 10.26740/jim.v9n2.p779-793

Abstract

Investment activity in Indonesia steadily increases as more people become aware of the investment's value and potential returns. This study aims to determine the impact of status quo bias, herding behavior, representation, and mental accounting on the investment decisions of millennial investors in Surabaya. This study is conclusive because it used purposive and snowball sampling techniques to obtain samples by distributing online questionnaires”the research sample as many as 241 respondents. The analysis technique uses Structural Equation Model (SEM). This study focuses on millennial investors registered with the Indonesian Central Securities Depository (KSEI) and securities firms in Surabaya. The findings suggest that the variables status quo and regret aversion significantly bias investment decisions, whereas herding behavior, representativeness, and mental accounting do not affect investment decisions. Thus, this study can assist various parties, particularly millennial investors, pay more attention to their biases and be more cautious when making investment decisions
Pengaruh Coworker Support terhadap Turnover Intention Melalui Organizational Embeddedness pada PT. BCA KCP Kapas Krampung Surabaya Rahmadani Nadya Ngestreini; Budiono Budiono
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (402.186 KB) | DOI: 10.26740/jim.v9n2.p738-751

Abstract

Working in the financial services sector, such as assurance and banking, can be stressful for employees. However, employees who have organizational attachments and coworkers support will reduce turnover. This investigation intends to analyze the impact of coworker support on turnover intention through organizational embeddedness as an intermediary variable at PT. BCA KCP Kapas Krampung Surabaya. The sampling technique used saturated samples with a total of 34 employees. Data were gathered by conducting interviews and spreading questionnaires to employees, then processed using SmartPLS 3.3.3 software tools. The finding proves that coworker support has a significantly positive effect either on organizational embeddedness and turnover intention. Furthermore, organizational embeddedness also holds a significant and negative influence on turnover intention. This result supported the existing theories based on a thorough analysis of the literature.
Pengaruh Makroekonomi dan Indeks Global terhadap Indeks Harga Saham Gabungan Selama Pandemi COVID-19 di Indonesia Algia Artha; R.A. Sista Paramita
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.569 KB) | DOI: 10.26740/jim.v9n2.p681-697

Abstract

The COVID-19 pandemic has affected many sectors, one of which is the capital market. The Coronavirus has claimed lives and can shake the order of life of a country. From an economic point of view, almost all countries experience a recession, a reduction in economic activity, increased unemployment, and a decline in people's purchasing power. This research examines the effect of the BI interest rate, exchange rate, inflation, SSEC index, KLSE index, SET index, and DJIA index on the Composite Stock Price Index. The research population is daily data during the COVID-19 pandemic in Indonesia from March 2020 to November 2020. The sampling technique uses purposive sampling. The number of samples is 111 data. The data analysis method uses multiple linear regression with IBM SPSS 25 software tools. The results show that the rupiah exchange rate against the US dollar has a negative effect and the Kuala Lumpur Stock Exchange has a positive effect on the Composite Stock Price Index, while the BI interest rate, inflation, SSEC index, the SET index and the DJIA index have no impact on the Composite Stock Price Index. However, all independent variables simultaneously affect the Composite Stock Price Index.
Peran Job Satisfaction sebagai Variabel Intervening antara Work Life Balance terhadap Employee Performance Mei Wulandari; Hafid Kholidi Hadi
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (41.736 KB) | DOI: 10.26740/jim.v9n2.p816-829

Abstract

PDAM Giri Tirta of Gresik Regency is a Regional Owned Enterprise engaged in distributing clean water to all areas of Gresik Regency to meet the basic needs of clean water for all communities. The impact of the pandemic's environmental change has affected the work-life of employees and has an impact on the level of job satisfaction and employee performance. This study aimed to determine and explain how work-life balance affects employee performance through job satisfaction as an intervening variable. This research is a type of quantitative research. The object of the research at PDAM Giri Tirta, Gresik Regency, Menganti Branch. Sampling technique using the saturated technique, namely all populations of the research object, totalling 32 employees as the research sample. This study uses Partial Least Square (PLS) analysis with the help of SmartPLS 3.3.2 software. The results showed that work-life balance had a significant positive effect on employee performance. Work-life balance has a significant positive effect on job satisfaction. Job satisfaction has no significant effect but is positively related to employee performance, and work-life balance does not significantly affect employee performance through job satisfaction. So that job satisfaction does not have a mediating role between work-life balance and employee performance
Pengaruh Resiliensi Karyawan terhadap Kinerja Karyawan melalui Kepuasan Hidup Qikki Ocktafian
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (58.838 KB) | DOI: 10.26740/jim.v9n2.p830-843

Abstract

The focus in this study is to discuss the effect of employee resilience on employee performance with life satisfaction as a mediation variable. The object of this research is the nurses at Rumah Sakit Islam Surabaya with the respondents is 71 nurses. This study used quantitative methods to process questionnaires that have previously been distributed online. Then used statistical analysis Partial Least Square with smartPLS 3.3 program. This study shows that there is a positive and significant influence between employee resilience to performance and employee life satisfaction. However, there was no significant influence found between satisfaction on employee performance. Furthermore, the relationship between employee resilience and employee performance through life satisfaction variables as a mediation was not found to have a significant effect. The implication of this research is that to maintain and improve the performance of nurses, it is necessary to have adaptive and resilient nurses in facing various challenges in the world of work, regardless of the level of life satisfaction of nurses.
Pengaruh Penggunaan Media Sosial terhadap Kinerja Pemasaran selama Pandemi Covid-19 dengan Mediasi Kemampuan Inovasi dan Kemampuan Branding (Studi pada Pelaku UMKM yang Menggunakan Media Sosial). Mia Anggraeni; Sanaji Sanaji
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (60.686 KB) | DOI: 10.26740/jim.v9n2.p752-767

Abstract

The Covid-19 virus that spreads globally has an impact on economic growth in Indonesia. Several business sectors have experienced a decline in performance due to the government's restrictions on outdoor activities to prevent the spread of this virus. For this reason, SMEs must be able to adjust their marketing channels from offline to online to optimize marketing performance during the Covid-19 pandemic. One of the online marketing tools is social media. This study investigates the use of social media on marketing performance with innovation capability and branding capability as mediating variables. This study uses 200 samples of respondents who are the owners of SMEs that collected through an online questionnaire. We use the Partial Least Square (PLS) method to test the hypothesis. The results of this study indicate that social media has a significant effect on innovation capability and branding capability and helps SMEs improve their marketing performance. This research also proves that innovation capability and branding capability successfully mediate the influence of the relationship between social media use on marketing performance.

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