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INDONESIA
Transformasi
Published by Universitas Slamet Riyadi
ISSN : -     EISSN : -     DOI : -
Core Subject : Education,
Education
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Articles 12 Documents
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Search results for , issue "Vol 2 No 32 (2017): Transformasi" : 12 Documents clear
KOMUNIKASI PEMASARAN VIA FACEBOOK DAN INSTAGRAM DALAM MENINGKATKAN LOYALITAS PELANGGAN ( Studi kasus di Anima Coffee & Chill Kartasura, Sukoharjo) Buddy Riyanto, Fauzanendra Rahmantyayoga, Maya Sekar Wangi &
Transformasi Vol 2 No 32 (2017): Transformasi
Publisher : Transformasi

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Abstract

This research was based on researchers seeing the success of anima coffee & chill seensignificantly within 1 years after the coffee shop be established. The media that used in isfacebook and instagram. The purpose of this research is to describe how marketingcommunications anima coffe & chill via facebook and instagram to improve the customerloyalty. Methods used in research is with the study descriptive qualitative. The result showedthat the activity of marketing communications using instagram can be successfully due to theresponse from customers of any information as a new kind of coffee and promo releasedthrough instagram. But in the use of facebook anima coffee & chill having an smallerresponses than the instagram because that is in facebook post is only connected frominstagram. So update contained in facebook impressed monotonous.Key words: Marketing communications , facebook and instagram , customer loyalty
CORPORATE IDENTITY OF SHARIA HOTEL Studi Kasus: Implementation of Corporate Identity Hotel Aziza in Solo Hartini, Sri
Transformasi Vol 2 No 32 (2017): Transformasi
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This study aimed to describe and analyze the extent to which corporate idnetity of Aziza Hotelas a Sharia Hotel. The results of this study indicate that corporate identity is carried out byAziza Hotel includes the symbol of the company such as the name of company, logo, uniforms,colors and designs of buildings; behavior and also communications did. In its application,about the symbol, Aziza Hotel choose Islamic names, using a specific color choice. Aboutbehavior, Aziza Hotel emphasis on islamic services; and the last about the communications,Aziza Hotel implement a vision and mission that brought by the company.Key words: Implementation, Corporate Identity, Sharia Hotel
ETNOSENTRISME, STEREOTIP DAN PRASANGKA DI KALANGAN KARYAWAN ETNIS JAWA DAN TIONGHOA DI KOTA SURAKARTA Amanda, Agnes
Transformasi Vol 2 No 32 (2017): Transformasi
Publisher : Transformasi

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The purpose of this study was to describe how ethnocentrism, stereotypes and prejudices thatdevelop among the workers (employees) Javanese and Chinese in Surakarta. Howethnocentrism, stereotypes and prejudices influence in communication. This research isqualitative descriptive case study approach. Data collection technique used in-depthinterview and FGD (Focus Group Discussion). The Uncertainty Reduction Theory candescribe the results of this study. People with different ethnicities looking for informationabout other to reduce uncertainty before they make communication. They use the informationto predict the behavior of others. The study also shows that the development ofcommunication that ensue does not depend on ethnicity but depends on the personalcharacter and attitude. Stereotypes and prejudices that people get in beginning will be changewith the more knowledge and relation.Key words: ethnocentrism, stereotypes, prejudices, intercultural communication
HOAX DAN BANALITAS KEJAHATAN (Studi Pustaka tentang fenomena hoax dan keterkaitannya dengan Banalitas Kejahatan) Astrini, Atik
Transformasi Vol 2 No 32 (2017): Transformasi
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In internet, there is no deceits which inflicts polemics, conflicts and discords amid public morethan hoax. Hoax becomes our seorius problem. Hoax effectively provokes and escalates socialand politic tension by tampering sectarian, racial and ideological sentiments. Hoax scrapespeople’s critical thinking as well. This study aimed to describe and analize how hoax misleadspublic perception, disrupts common moral values, and brings people toward a certain situationcalled banality of evil.Key words : hoax, critical thought, banality of evil
STRATEGI INTERNATIONAL CONFERENCES OF ISLAMIC SCHOLARS (ICIS) IV DALAM MENGHADAPI GERAKAN TRANSNASIONAL ISLAM DI INDONESIA Halifa Haqqi, Ida Mujtahidah, Christy Damayanti &
Transformasi Vol 2 No 32 (2017): Transformasi
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The issues of nir-military security are increasingly become world's attention post 9/11. Thecrime of human rights abuse, faith-based attacks and terrorism is throughout the country.Indonesia seeks to shape perception of international public with the theme of moderate Islamin deradicalization program facing Transnational Islamic Movement and Organizations inIndonesia. On the other hands, endeavouring the issues is not only undertaken by the state.This study attempts to explain the strategies of the International Conferenceof Islamic Scholars (ICIS) IV as a forum initiated to promote further moderate Islam toIndonesian people facing the transnational movements. By using the concept of nationalsecurity and religious track diplomacy, this qualitative analysis research focuses onthe strategy of ICIS as a non-state actor in Indonesia’s diplomacy. The result indicates that inICIS IV viewing the transnational movements and organizations may do harm on Indonesianreligious life. ICIS IV through its co-operations with indonesian government and local islamicNGO aiming to release tensions between the peoples. Viewed from the perspective ofideology, educations and Islamic moderate principles, the strategies seen in the forum’sactions. The wide network, welcoming forum and the deep knowledges of ulama and scholarsbecame instruments that are important on supporting the state in promoting world peace.Key words: ICIS, Transnational Movements, Diplomacy, Terrorism, National Security
PERAN EVENT DALAM PEMBENTUKAN CITRA REDLINE MANAGEMENT & TALENT SCHOOL Siswanto, Yulita Puspitasari, Dian Esti Nurati &
Transformasi Vol 2 No 32 (2017): Transformasi
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This research entitled The Role Of Event In the Formation of Image at Redline Management &Talent School. Perception expressed by some people if the modelling world as closely identifiedwith negative life, like glamour and popularity was always being priority. This factor makingRedline Management & Talent School motivated to establish the school and talent agency thatfocuses on developing talent and character through the role of event. The purpose of thisresearch was to determine how the role of event in the formation of image at redlinemanagement & talent school.Keywords : Public Relation and Company’s Image
KUALITAS PELAYANAN KESEHATAN RAWAT INAP DI PUSKESMAS BANYUANYAR SURAKARTA Studi Kasus Pasien Miskin Pengguna Badan Penyelenggara Jaminan Sosial Joko Suranto, Hanjar Adhi Prastyawan, Joko Pramono &
Transformasi Vol 2 No 32 (2017): Transformasi
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This research aims to analyze the quality of inpatient health services at Clinics Banyuanyar CitySurakarata. The theory used in the study, namely the theory put forth by Lupiyoadi. The theoryis used as a determinant of the quality of health care in health centers stay rawap Banyuanyaralready good or not. Indicators to measure the level of success in providing services is locatedon five dimensions of service quality that is the physical ketampakan, reliability, responsiveness,assurance, and empathy. Based on the results of the research of service quality of inpatient careat Clinics Banyuanyar's been good. From the results of the study it can be concluded that inGeneral from the five dimensions that is direct evidence, reliability, responsiveness, assuranceof service quality of empathy, of health in the health Banyuanyar Surakarta votes quite well. Ofthe five dimensions that there are some who need to be a concern, namely in terms of the narrowparking lot, the lack of four-wheeled vehicles create parking and narrow waiting room, thereare some officers who still often health centers come late, Readiness officer in dealing with thecomplaints of the patient.Key words: Tangibles, Reliability, Responsiveness, Assurance, Empathy
PERBEDAAN DISIPLIN KERJA PADA JENIS PEKERJAAN DI RSUD Dr MOEWARDI SURAKARTA Marlindawati, Nino
Transformasi Vol 2 No 32 (2017): Transformasi
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Methods This research is explanatory with quantitative approach. The population in this study,doctors, nurses and administrative staff General Hospital (Hospital) Dr. Moewardi.The resultsof the manual tabulation of the data can be seen that each of the data results of thequestionnaire study on the discipline of work based on the type of work that doctors, paramedicsand administrative staff have differences.Keywords: Work Discipline, Occupation
KUALITAS PELAYANAN PEMBUATAN KARTU TANDA PENDUDUK ELEKTRONIK DI KECAMATAN COLOMADU KABUPATEN KARANGANYAR Rahayu, Povie Nur
Transformasi Vol 2 No 32 (2017): Transformasi
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This research aims to know the quality of service of making Electronic Population Sign Cards(KTP-el) in the Colomadu subdistrict of Karanganyar Regency refers to a decision of theMinister of State for Administrative Reform (PAN) number: 64/KEP/URM.PAN/7/2003 aboutthe guidelines of the Organization of the public service. The research results of each quality ofservice indicators are: the procedure of service (-8.7) in the category of content, the terms ofservice (-8.7) in kaegori is SATISFIED, the clarity of the officer's service (-9.7) in the categoryof less satisfied, discipline officer service (-8.7) in the category are satisfied, the responsibility ofthe officer's service (-8.7) in the category are satisfied, the ability of the officer's service (-8.7) inthe category are satisfied, speed of service (-9.7) in the category of less satisfied, JusticeMinistry officials (-5.2) within the category of very satisfied , civility and friendliness of serviceofficers (-9) in the category of less satisfied, the certainty of the schedule service (-5.2) withinthe category of very satisfied, the comfort of the Environment Ministry (-8) within the categoryof very satisfied, and security services (-8,4) in the category of very satisfied.Key words: Quality of service, Public Policy, the population Sign Card Electronic
HUBUNGAN PERSEPSI KEPEMIMPINAN KEPALA DESA DENGAN KEBERHASILAN PEMBANGUNAN DESA SLOGO KECAMATAN TANON KABUPATEN SRAGEN Santia, Oky Ayu
Transformasi Vol 2 No 32 (2017): Transformasi
Publisher : Transformasi

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This research aims to know the relationship of perception of Leadership DevelopmentWith the village chief in the village of the subdistrict Slogo Tanon Sragen. The perception of theleadership of the village head is the result of a reaction carried out by a leader, then it can be saidto be the village head is the way perception or reactionaffect the success of the community in thedevelopment of the village. The success of the construction of the village is the everincreasing the welfare of the inhabitants of the village in question. The method of researchconducted in this research is theuse of quantitative approach with this type of korelasional. Thepopulation here is the entire villagers who lived in the village of the subdistrict Slogo Tanon >Sragen district age group 16 years both men and women, namely of 2,605 people x 5% = 130people, data, research that has been done can be concluded that the results of correlation productmoment correlation value obtained of significance value 0.320 0.001 so there are relationshipperceptions of leadership village chief with the success of the development of the village of thesubdistrict Slogo Tanon Sragen , where the better the leadership of the head of thevillage then further improve success in development of the village.Key word: Perseption, leadership, development

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