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Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
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Published by STIE Totalwin Semarang
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
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Articles 12 Documents
Search results for , issue " Vol 5, No 2 (2014)" : 12 Documents clear
ANALISIS PENGARUH FAKTOR PSIKOLOGIS TERHADAP KEPERCAYAAN KONSUMEN E-COMMERCE Prasetya, Adhitya Yoga
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 5, No 2 (2014)
Publisher : STIE Totalwin Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5.177 KB)

Abstract

Online trust is one of the main determinants of the success of e-retailers and much research has dealt with website features triggering consumer trust to them. Another stream of research focuses on the psychological antecedents to online trust; i.e., what ‘‘happens’’ in the consumer’s mind before or while a person decides to trust an e-retailer? So far, each effort has focused on only a few selected aspects of this trust formation process. Only few studies have attempted to identify major personality based psychological antecedents of trust. This work identified the relative importance of the personality based psychological antecedents of trust in technology adoption and e-retailing. The model incorporates the personality traits (Extraversion, and Openness to experience), the most widely accepted framework for personality research in psychology, as well as determinants of trust in our model.
PENCIPTAAN KEUNGGULAN BERSAING PERUSAHAAN MELALUI INOVASI Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 5, No 2 (2014)
Publisher : STIE Totalwin Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5.177 KB)

Abstract

The purpose of this research is to investigate and analyze the factors that affect the competitive advantage through product innovation. The method used is the method of survey data obtained directly through questionnaires. Sampling using sensus sampling methods and methods of analysis used in this research was the path analysis.  Based on the research results revealed that human capital, and entrepreneur orientation have effect on innovation. And variable innovation, have effect of the firm competitive advantage

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