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INTEGRASI SUPPLY CHAIN DAN DAMPAKNYA TERHADAP PERFORMA PERUSAHAAN (Studi Pada Perusahaan Penyedia Jasa Makanan di Semarang) Umaryanto, Agus; Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 1, No 1 (2010)
Publisher : STIE Totalwin Semarang

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Abstract

Supply chain business network that explained as an organization network that involve supplier relationship upstream) and customer downstream). Effectivity of integration on supply will be the key factor for company to reach continuous improvement that make company became competitive. The difference result in applying integration pattern, could be seen at restaurant sector, dept food and beverage (hotel) and fact food restaurant. The underlined is that each sector are different in integration factor and the influence to company performance. Based on that problem, the research question is : how the integration pattern characteristic of supply chain and implementation  ( direction and level) from each sectors. Sample amount of this research is 31 company that include of 15 restaurant, 10 dept food and beverage hotel and 6 fast food restaurant. Based on the result of regression equation knows that integration pattern supply chain management positively affecting dept food and beverage company performance in Semarang. Variation of variabel company performance that can be explained by variation of integration pattern supply chain management is 69% and the rest 31% affecting by another variable outside variable that used in this research. There is a significance difference between restaurant in Semarang that consist of restaurant, food and beverage division and fastfood restaurant with integration pattern supply chain management and company performance.
ANALISIS PENGARUH PENDEKATAN PERSONAL TENAGA PENJUAL, KUALITAS PRODUK, DAN HARGA TERHADAP KEPUASAN PELANGGAN (Studi pada PT WAHANA KREASINDO UTAMA) Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 3, No 1 (2012)
Publisher : STIE Totalwin Semarang

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Abstract

In a high level of competitive environment, every business must maintain their customer. This study, therefore, intent to search several variables’ effect which is probably able to rise customer satisfaction.The study used several customer of PT WAHANA KREASINDO UTAMA as sample. Data analyze instrument used by the writer is SPSS 17. Data analyze result shows that the research model has well appropriateness and all hypothesis of the study are able to be evidenced. Summary said that personal approach of salesperson, product quality and price are positively effected to customer satisfaction. Based on the result of the study, managerial implication given to the company is suggestion or input to management of PT WAHANA KREASINDO UTAMA to give more concern at the price, as it is the most dominant factor effected to customer satisfaction.
PENCIPTAAN KEUNGGULAN BERSAING PERUSAHAAN MELALUI PENINGKATAN PERILAKU PELAYANAN Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 4, No 1 (2013)
Publisher : STIE Totalwin Semarang

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Abstract

The purpose of this research is to investigate and analyze the factors that affect the competitive advantage through service behavior. The method used is the method of survey data obtained directly through questionnaires. Sampling using sensus sampling methods and methods of analysis used in this research was the path analysis.  Based on the research results revealed that organizational communication, and service culture have effect on service behavior. And variable service behavior have effect of the firm competitive advantage.  
ANALISIS PENGARUH KEAHLIAN MENJUAL TENAGA PENJUAL, DAN KUALITAS PELAYANAN GLAXO SMITH KLEINE TERHADAP KINERJA TENAGA PENJUAL Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 3, No 2 (2012)
Publisher : STIE Totalwin Semarang

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Abstract

This study aims to test the effects of salesperson selling skills and service quality of sales person to salesperson sales performance. .The study used several customer of Glaxo Smith Klein as sample. Data analyze instrument used by the writer is SPSS 17. Data analyze result shows that the research model has well appropriateness and all hypothesis of the study are able to be evidenced. Summary said that salesperson selling skill, and service quality are positively effected to salesperson performance. Based on the result of the study, managerial implication given to the company is suggestion or input to management of Glaxo Smith Klein to give more concern at the salesperson selling skill, as it is the most dominant factor effected to salesperson sales performance. Keywords: salesperson performance, service quality, salesperson selling skill
ORIENTASI PEMBELAJARAN ORGANISASI SEBAGAI ANTESEDEN INOVASI ORGANISASI Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 4, No 2 (2013)
Publisher : STIE Totalwin Semarang

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Abstract

Contemporary organizations require a strong learning orientation to gain competitive advantage. Based on a review of the literature, the present investigation delineates four components of learning orientation: commitment to learning, shared vision, open-mindedness, and intraorganizational knowledge sharing. Learning orientation is conceptualized as a second-order construct. Its effect on firm innovativeness is examined
PENGARUH STRUKTUR ORGANISASI DAN ORIENTASI STRATEGIK TERHADAP KEUNGGULAN BERSAING PERUSAHAAN DENGAN INOVASI SEBAGAI INTERVENING VARIABEL Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 5, No 1 (2014)
Publisher : STIE Totalwin Semarang

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Abstract

The purpose of this research is to investigate and analyze the factors that affect the competitive advantage through product innovation. The method used is the method of survey data obtained directly through questionnaires. Sampling using sensus sampling methods and methods of analysis used in this research was the path analysis.  Based on the research results revealed that strategy orientation, and organization structure have effect on innovation. And variable innovation, have effect of the firm competitive advantage.
PENCIPTAAN KEUNGGULAN BERSAING PERUSAHAAN MELALUI INOVASI Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol 5, No 2 (2014)
Publisher : STIE Totalwin Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5.177 KB)

Abstract

The purpose of this research is to investigate and analyze the factors that affect the competitive advantage through product innovation. The method used is the method of survey data obtained directly through questionnaires. Sampling using sensus sampling methods and methods of analysis used in this research was the path analysis.  Based on the research results revealed that human capital, and entrepreneur orientation have effect on innovation. And variable innovation, have effect of the firm competitive advantage
Keterkaitan Persepsi Harga, Kemudahan dan Persepsi Manfaat terhadap Keputusan Menggunakan MNC Play pada Konsumen Semarang Sitti Nurrahmah, Wa Ode; Firdaus; Nurhayati; Effendi, Meizar; Ismanto, Fiderius; Hendriyanto, Asepta; Mulyanto, Kukuh
Business Perspective Journal Vol. 4 No. 1 (2024): Business Perspective Journal
Publisher : Prodi Administrasi Bisnis FISIP Universitas Tulang Bawang Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37090/bpj.v4i1.1456

Abstract

The internet has become a very basic need for human life in this modern era. This was welcomed by entrepreneurs in this field, various brands have been operating in Indonesia with very varied services. This research aims to describe the relationship between the variables of price perception, convenience, and perceived benefits on the decision to use MNC Play among consumers in Semarang. The population in this research is the MNC Play user community in Semarang. The research sample consisted of 100 respondents who met the sampling criteria (purposive sampling). Data collection was carried out in a structured manner through an instrument (questionnaire) with a Likert scale of 1-10, the data collected was processed with the help of SPSS. The results of this research show that the perception of prices that are classified as competitive can be one of the factors for consumers to use MNC Play products. Apart from that, this research also explains that ease of access and ease of installing Wi-Fi as well as consumers' perceived benefits can be reinforcing factors for consumers. using products from MNC Play (Wi-Fi). In this research, price perception is the thing most highlighted by consumers. This also indicates that people are very sensitive to the price of a product, but this could be a strategy for MNC Play to win business competitions in the internet service (WIFI) sector. Keywords: perception of price, convenience, perception of benefits, decision to use, mnc play (wi-fi)
ANALISIS PENGARUH JARINGAN USAHA DAN INOVASI TERHADAP KINERJA UMKM Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 6 No. 1 (2015): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (361.903 KB) | DOI: 10.36694/jimat.v6i1.91

Abstract

The development of a business unit can be affected by a variety offactors, both internal and external company factors. The purpose of thisresearch is to know the influence of the business network, and productinnovation against the performance of micro, small and medium enterprises.The research type is explanatory research. The population was 162 unitsfrom small and medium metal industries in Boyolali District with 85sample taken using disproportionate stratified random sampling and simplerandom sampling. Data collection using the questionnaire. Data analysisusing linear regression analysis. The results showed that the businessnetwork, and product innovation are jointly undertaking a positive andsignificant effect against performance of micro, small and mediumenterprises. Researchers suggest that UMKM constantly enhance cooperationwith various parties to build wider business network, andimprove productinnovation so that UMKM can continue to thrive in the midst of the currentcompetition.
ANALISIS PENGARUH ORIENTASI INOVASI, DUKUNGAN PROMOSI DAN DUKUNGAN TENAGA PENJUALAN TERHADAP KINERJA PRODUK DI PASAR Hendriyanto, Asepta
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 7 No. 1 (2016): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (556.54 KB) | DOI: 10.36694/jimat.v7i1.110

Abstract

This study analyzes the effect of innovation orientation, promotionalsupport and sales force support on product performance in the market inorder to improve sustainable competitive advantage. The research problemthat is proposed fully refers to the research problems that is; there is atendency to increase the number of cabin numbers Prepaid sympathy, whichmeans the cessation of customers using Simpati Prepaid products based ondata from April 2004 to January 2005, and research gap from previousresearch, therefore, the formulation of this research problem is aboutimproving product performance in the market by basing on innovationorientation, promotional support and sales support to enhance sustainablecompetitive advantage. Furthermore, variable and indicator of research alsobased on previous research. A model has been developed and four hypotheseshave been formulated to address this research problem. Sampling techniqueis two technique (double sampling) that is, purposive samplingmethod andmethod of quota sampling. Respondents from this study amounted to 100respondents, where respondents are the owners or managers of retail andcellular prime amounting to 100.The data analysis used is Structural Equation Modeling (SEM) inAMOS 4.01 program. The results of this research data analysis show themodel and research results can be received well. And furthermore, the resultof this research proves that innovation orientation has positive andsignificant effect on product performance in the market, then it is formulatedthe support of sales force on product performance in market is positivelysignificant, empirical evidence shows promotional support is positive forproduct performance in market, further can be concluded that each constructhas gained justification and empirical evidence of sustainable competitiveadvantage through product performance in the market is positive andsignificantly influential.