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Contact Name
Eko Siswanto
Contact Email
kompak@stekom.ac.id
Phone
+6285640236283
Journal Mail Official
kompak@stekom.ac.id
Editorial Address
Jl. Majapahit No.605, Pedurungan Kidul, Kec. Pedurungan, Kota Semarang, Jawa Tengah 50192
Location
Kota semarang,
Jawa tengah
INDONESIA
Kompak : Jurnal Ilmiah Komputerisasi Akuntansi
ISSN : 1979116X     EISSN : 26216248     DOI : https://doi.org/10.51903/kompak.v14i1
Core Subject : Education,
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi merupakan Jurnal yang diterbitkan oleh UNIVERSITAS SAINS DAN TEKNOLOGI KOMPUTER (STEKOM). Jurnal ini terbit 2 kali dalam setahun yaitu pada bulan Juli dan Desember. Misi dari Jurnal Kompak adalah untuk menyebarluaskan, mengembangkan dan menfasilitasi hasil penelitian mengenai Ilmu bidang Ekonomi dan Manajemen, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang Ekonomi dan Manajemen dari seluruh Indonesia, dalam melakukan pertukaran informasi tentang hasil-hasil penelitian terbaru yang telah dilakukan.
Arjuna Subject : -
Articles 3 Documents
Search results for , issue "Vol 7, No 2 (2014)" : 3 Documents clear
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI INVESTASI DALAM NEGERI DI PROPINSI JAWA TENGAH Sindhu Rakasiwi, Sri Wahyuning ,
KOMPAK Vol 7, No 2 (2014)
Publisher : STEKOM

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Abstract

Domestic Investment in Central Java for years to come still expect any contributing factors that can accelerate the realization of the investment, because in fact the realization of investment to domestic investment in Central Java is still less rapidly than other provinces on the island of Java such as Jakarta, West Java and East Java. This is due to lack of infrastructure and facilities that are less supportive. On that basis then in this study will be conducted an analysis of the factors that influence the Domestic Investment in Central Java. The research goal to analyze the influence of Gross Regional Domestic Product, labor force, inflation and Infrastructure on Domestic Investment (PMDN) in Central Java Province, the period of 2005-2009. Study sample as many as 33 districts / cities in Central Java Province, where the method used was purposive sampling, with the criteria is the district / city in Central Java who have realized investment in 2005 until 2009. Analysis tool used is descriptive statistical tests, assumptions of classical, linear regression, t test, F test and coefficient of determination. The results of this study concluded that the first hypothesis which states that GDP significant effect on domestic investment, accepted. The second hypothesis that the workforce have a significant effect on domestic investment, accepted. The third hypothesis that inflation significantly affect domestic investment, can not be accepted (rejected), and the fourth hypothesis which states that the length of road infrastructure in the form of significant effect on domestic investment, accepted. Key words : domestic investment, GDP, labor force, inflation, long way, multiple regression
PENCIPTAAN BRAND BERBASIS WEB DARI ADANYA PENDIFERENSIASIAN DAN PROMOSI PADA PT ASTRA HONDA Hartono, Setyo Budi; Susatyono, Jarot Dian
JURNAL ILMIAH KOMPUTERISASI AKUNTANSI Vol 7, No 2 (2014)
Publisher : JURNAL ILMIAH KOMPUTERISASI AKUNTANSI

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Abstract

Fenonema keberhasilan Yamaha menggeser Honda memang sebuah kejadian yang sangat menarik dilihat dari perspektif strategi pemasaran. Tak pelak strategi pasar Yamaha untuk mengalahkan Honda ini dimulai semenjak mereka sukses memperkenalkan sepeda motor otomatis bermerk Mio. Saat itu, pasar skutik memang sama sekali baru buat konsumen Indonesia. Yamaha melihat bahwa inilah salah satu peluang terbaik untuk merebut pasar sepeda motor di Indonesia. Ketika Yamaha mulai memperkenalkan Mio, sang penguasa pasar Honda tenang-tenang saja. Atau mungkin Honda mengalami semacam rasa percaya diri yang berlebihan. Orang menyebutnya sebagai danger of complacency atau puas diri yang berlebihan. Kemudian kegiatan promosi yang dilakukan oleh PT Astra Honda yang mencangkup kegiatan periklanan, promosi penjualan dan media yang digunakan untuk promosi dari hasil rata-rata penjualan sebesar Rp14.700.000.000,00 memerlukan rata-rata biaya untuk media berpromosi sebesar Rp4.030.000.000,00. Dengan rasio biaya promosi 27% dari total penjualan dan penciptaan brand Honda yang masih kalah dibandingkan dengan Yamaha maka harus ada suatu terobosan yang perlu dicoba untuk mengembalikan brand image melalui web.Kata Kunci : Brand, differensiasi, Promosi
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI INVESTASI DALAM NEGERI DI PROPINSI JAWA TENGAH Wahyuning, Sri; Rakasiwi, Sindhu
JURNAL ILMIAH KOMPUTERISASI AKUNTANSI Vol 7, No 2 (2014)
Publisher : JURNAL ILMIAH KOMPUTERISASI AKUNTANSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (157.184 KB)

Abstract

Domestic Investment in Central Java for years to come still expect any contributing factors that can accelerate the realization of the investment, because in fact the realization of investment to domestic investment in Central Java is still less rapidly than other provinces on the island of Java such as Jakarta, West Java and East Java. This is due to lack of infrastructure and facilities that are less supportive. On that basis then in this study will be conducted an analysis of the factors that influence the Domestic Investment in Central Java. The research goal to analyze the influence of Gross Regional Domestic Product, labor force, inflation and Infrastructure on Domestic Investment (PMDN) in Central Java Province, the period of 2005-2009. Study sample as many as 33 districts / cities in Central Java Province, where the method used was purposive sampling, with the criteria is the district / city in Central Java who have realized investment in 2005 until 2009. Analysis tool used is descriptive statistical tests, assumptions of classical, linear regression, t test, F test and coefficient of determination. The results of this study concluded that the first hypothesis which states that GDP significant effect on domestic investment, accepted. The second hypothesis that the workforce have a significant effect on domestic investment, accepted. The third hypothesis that inflation significantly affect domestic investment, can not be accepted (rejected), and the fourth hypothesis which states that the length of road infrastructure in the form of significant effect on domestic investment, accepted. Key words : domestic investment, GDP, labor force, inflation, long way, multiple regression

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