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INDONESIA
Jurnal Ilmiah Dinamika Teknik
Published by Universitas Stikubank
ISSN : 14123339     EISSN : -     DOI : -
Core Subject : Engineering,
Engineering
Arjuna Subject : -
Articles 5 Documents
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Search results for , issue "DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019" : 5 Documents clear
PENINGKATAN KUALITAS LAYANAN MENGGUNAKAN METODE SERVQUAL (STUDI KASUS DI CV.RAPIH UTAMA JOK PALEMBANG) Ricky Dermawan Susanto; Theresia Sunami
Jurnal Ilmiah Dinamika Teknik DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019
Publisher : Jurnal Ilmiah Dinamika Teknik

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Abstract

Good service quality is very important in creating customer satisfaction because to understand the expectations of customers, namely security, comfort, speed, timeliness, convenience, and corporate responsibility in handling each service. CV. Rapih Utama Jok Palembang as one of the service providers continues to strive to improve its services so that it can provide excellent service (excellent service). This study uses the ServQual method, where this method identifies five gaps (gaps) that cause dissatisfaction with the implementation of services. Based on the results of processing the ServQual method, obtained several attributes that experience more than 1 gap. Furthermore, several implementations of proposed improvements such as: adding seating facilities, procuring water for consumers, procuring tissue, making procedures for serving consumers, and making rules for serving consumers. There is a gap decrease after implementation of the improvement. The average decrease in gap is 0.355 with an average decrease in percentage of 5.882%.
PENINGKATAN KEPUTUSAN PEMBELIAN MELALUI KUALITAS PRODUK, CITRA MEREK DAN KESADARAN MEREKSMARTPHONE SAMSUNG PADA MAHASISWA UNIVERSITAS STIKUBANK SEMARANG Kasmari Kasmari; Lie Liana; Kis Indriyaningrum; Aisyah Sarania
Jurnal Ilmiah Dinamika Teknik DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019
Publisher : Jurnal Ilmiah Dinamika Teknik

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Abstract

This study aims to examine the improvement in product quality, brand image, and brand awareness of the purchasing decisions of Samsung smartphones. The population was drawn from Unisbank students using Samsung-brand smartphones, and a sample of 99 students. The sampling technique is proportionate random sampling. The data used in this study are primary data, with questionnaires as research instruments. While the research instruments include validity test, reliability test, multiple linear regression, F test, coefficient of determination test (R²), and t test (hypothesis). The results of data processing show that product quality has a positive and significant effect on purchasing decisions, brand image has a positive and significant effect on purchasing decisions, and brand awareness has no positive and significant effect on purchasing decisions.
ANALYSIS OF INVENTORY SPARE PARTS SYSTEM AT UPT BALAI YASA PT. KAI Irwan Sukendar; Brav Deva Bernardhi; Ares Pambudi
Jurnal Ilmiah Dinamika Teknik DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019
Publisher : Jurnal Ilmiah Dinamika Teknik

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Abstract

This study focuses on the Analysis of Inventory Systems at the Technical Implementation Unit (UPT) BALAI YASA PT. KAI Tegal. This UPT has the duty as the person in charge of maintenance of the PT KAI train and car information system in the Central Java area. In this UPT the inventory and maintenance records of spare parts are still manual and not yet integrated so that the history of the use of spare parts is not well-databaseed, Technical Service Requests for Maintenance of IT (Information Technology) units are still done verbally and have not been well documented so that daily reports are not real and not real neat. This UPT has not determined the optimal number of orders, the number of safety stock and reorder points as important variables in the inventory system. Application of information systems in the company's business activities is one way for business activities to run faster, more precisely, and efficiently. The design of an inventory system improvement is to determine the optimal order quantity, safety stock (SS), and reorder point (ROP). In addition, the inventory feature is also equipped with a menu of incoming goods, items out and standby calculations, which makes it easy for IT units to monitor the condition of existing safety stock.
ANALISA PENGENDALIAN PERSEDIAAN SPAREPART MOTOR HONDA BEAT FI DENGAN METODE EOQ MENGGUNAKAN PERAMALAN PENJUALAN DI GRAHA KARYAAHASS XY Erna Indriastiningsih; Semtandi Darmawan
Jurnal Ilmiah Dinamika Teknik DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019
Publisher : Jurnal Ilmiah Dinamika Teknik

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Abstract

The development of the automotive world in Indonesia has begun to advance and it is undeniable that the development has progressed very rapidly. With the developments that occur in the automotive world which is very influential in the industrial world in Indonesia also results in fierce competition. Forecasting is a calculation analysis technique that is carried out with a qualitative or quantitative approach to estimate future events using reference data from the past. Inventory control is the efforts made by a company including the decisions taken so that the need for materials for the needs of the production process can be optimally met with the smallest possible risk. This research was conducted at AHASS Graha KaryaXY. The data that has been used for research is bookkeeping data at Gudang for 6 months. Forecasting methods used are Exponential Smoothing and Linear Trend. Then control inventory with the EOQ method. The items studied were MPX1 Lt Engine Oil, Gardan Oil, VBELT, Brake Canvas, Brake Bulb. The results of the study, forecasting that is suitable for use is Linear Trend forecasting and using the POM-QM windwos 5 application with the results of MPX1 Lt Engine Oil is 20 bottles, 4 units of VBELT, 15 units of canvas brake, 4 units of axle oil, and 7 units of brake bulb. . And for the results of inventory control, MPX1 Engine Oil 23 days, VBELT 36 days, brake canvas 23 days, Gardan Oil 26 days, brake bulb once every 30 days. The results of forecasting are done, forecasting with the linear Trend method is very useful for AHASS Graha Karya XY and also inventory control using the EOQ method is very useful and feasible to apply.
PENINGKATAN PRODUKTIVITAS PEMASARAN UMKM CATERING MPOK ATIEK DENGAN PENDEKATAN BUSINESS MODEL CANVAS DAN ANALISIS SWOT Devi Lastina; Theresia Sunarni
Jurnal Ilmiah Dinamika Teknik DINAMIKA TEKNIK VOL. 12 NO. 2 JULI 2019
Publisher : Jurnal Ilmiah Dinamika Teknik

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Abstract

Catering Mpok Atiek SME’s is one of the SME’s that is engaged in home catering business in the regency of Ogan Komering Ulu. Based on the results of observations and interviews conducted, it is known that the applied marketing strategy is not optimal, causing low levels of marketing, benefits and productivity of the marketing low, current marketing productivity is 1,4282. In formulating the right marketing strategy used business model canvas and SWOT analysis to identify and analyze strengths, weaknesses, opportunities, and threats to customer segments, value propositions, channels, customer Relationship, revenue streams, key resources, key activities, key partnerships, and cost structure owned by SME’s. Then the SWOT matrix is used to produce an improvement strategy. Tthe implementation of improvements included expanding the area of the order, conducting promotion (the sticker creation of business logos and advertising through Instagram) and optimizing production processes and services (addition of product variants, increase in the number of manpower, payment timing, addition of suppliers). Marketing productivity after the improvement implementation was 1.1580. From these data, there is an increase in marketing productivity by 6.94%. increase that occurs is not optimal because there are additional costs to be such as worker salaries and fees for the addition of food containers.

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