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INDONESIA
Journal of Business & Banking
Published by Universitas Hayam Wuruk Perbanas
ISSN : 20887841     EISSN : 23033460     DOI : http://dx.doi.org/10.14414/jbb
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 317 Documents
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Pengaruh persepsi kualitas, sikap merek, dan preferensi merek terhadap niat pembelian pada minuman susu frisian flag di Surabaya Febrina Prita Putriansari
Journal of Business & Banking Vol 8, No 2 (2018): November 2018 - April 2019
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v8i2.1544

Abstract

The purpose of this research is to determine the infulence of perceived quality, brand attitude and brand preference of the purchase intention frisian flag milk in Surabaya. The variables used in this research were perceived quality, brand attitude, brand preference and purchase intention. This research used judgement sampling technique in order to get samples. Structural Equation Modeling AMOS was used for the analysis technique in this research with 130 respondent. The results of this study proves that the perceived quality have a significant influence on brand attitudes but no significant influence on purchase intention. Brand attitudes have a significant influence on brand preference but have no significant influence on purchase intentions. Brand preference has no significant effect on purchase intention
PENGARUH KOMPETENSI DAN KEPERCAYAAN DIRI INVESTOR TERHADAP PERILAKU PERDAGANGAN SAHAM Okky Putrie Wibisono
Journal of Business & Banking Vol 3, No 1 (2013): Mei 2013
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v3i1.253

Abstract

In decision making related to investment, selection process is not an easy job for the investors. This is true when they do it in an uncertainty situation. Besides that, choosing a certain invest- ment asset has its own consequence such as it may be beneficial or the other way around. The purpose of this study is to determine the influence of competence and overconfidence of indi- vidual investor toward the stock trading behavior. This research also uses demographic factors as control variables such as gender, age, income, and educational background. The sample consists of 133 investors of twenty four securities companies in Surabaya and the analysis was done by means of employs Multiple Regression Analysis to test the hypotheses. The results re- veal that investors competence and overconfidence significantly affect their stock trading be- havior. Investor who perceive themselves to be more competence and overconfidence will act on their beliefs by trading more compared by those who less competence and overconfidence. Given the results, brokerage and security firms should understand their investors competence and overconfidence, and take any action to improve them by providing information and educa- tion. By increasing their competence and self-confidence, investors will trade more which will ultimately increase the brokerage and securities firms profits.
Pengaruh Kualitas Layanan, Kepuasan Pelanggan dan Keterikatan Pelanggan terhadap Loyalitas Pelanggan Grab di Surabaya Fadela Bara; Tjahjani Prawitowati
Journal of Business & Banking Vol 10, No 1 (2020): Mei - Oktober 2020
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v10i1.1760

Abstract

Customer Loyalty indirectly help companies to promote products or services to the people closest to them. This is will be greatly help the company to get new customers. To increase Customer Loyalty, the company is expected to improve the quality of services provided. Quality is closely related to Customer Satisfaction and Customer Engagement, quality encourages customers to establish long-term bonds of mutual benefit in the company and Customer Engagement can increase Customer Loyalty because of the high level of Customer Engagement is the result of Customer Satisfaction of the product or service provided by the company.
Faktor yang mempengaruhi manajemen laba pada sektor perbankan Indonesia Nurshadrina Kartika Sari; Diana Dwi Astuti
Journal of Business & Banking Vol 5, No 1 (2015): May - October 2015
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v5i1.475

Abstract

Banks are responsible for the financial service in order that they become an important role in the community. They provide credit loan facilities for industries, government, small and medium business Banks can get into trouble if their performance in the fi-nancial report is not matching with the actual earnings. They have to present the fi-nancial report, so that the management gets a higher bonus and the stakeholders are satisfied and finally they can invest more money. The research tries to acknowledge the factors that influence the earning management. These factors are business risk, owner-ship structure (management structure and institution structure), banking size, and CAR. This research uses the data from 31 banks in Indonesia in the period of 2008 until 2012 and analyses them using a multiple linier regression test with dummy va-riables. It was found that the factors of management ownership, institution ownership, banking size, and CAR influence the earning management of banks in Indonesia.
Analisis pengaruh bauran pemasaran jasa terhadap keputusan wali murid memilih sekolah dasar Immanuel Candra irawan
Journal of Business & Banking Vol 7, No 2 (2017): November 2017 - April 2018
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v7i2.1382

Abstract

The increasing participation of the community in basic education makes the student guardian try to compete for the quality of educational institutions for their children so as to create competitive climate for basic educational institutions both public and private status. This research aimed to assess the effect of service marketing mix (product, price, place, promotion, people, physical evidence, and process) on the decision of the guardians of the students in choosing a primary school. The population in this study was all stu-dents of St. Peter Primary School in Nabire, Papua with samples of 180 respondents whose children are in grade 1 to 3. The analysis technique used was descriptive and mul-tiple regression analysis to test the influence of significant service marketing mix both simultaneously and partially to the decision of guardians in choosing a school. Statistical test results show that the service marketing mix together influences the decision of choos-ing a school. Other results show that variables of product, price, place, promotion, people, physical evidence, and process partially significantly affect the school choosing, while price and place variables partially insignificant to the decision of school choosing. Among these variables, promotion is the most dominant variable influencing the decision in choosing a school.
SEGMENTASI NASABAH BERDASARKAN GAYA HIDUP PADA UNIT USAHA SYARIAH DI SURABAYA Risky Amalia Hanum; Basuki Rahmat; Yudi Sutarso
Journal of Business & Banking Vol 2, No 1 (2012): Mei 2012
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v2i1.166

Abstract

The research tried to examine the factors that are formed in the customers of syariah banking Unit in Surabaya, to examine the customers segmentation in Surobaya based on the lifestyle,to identify the profile from each customers segment in Surabaya banking unit based on lifestyle, to examine the difference of characteristic among segments which are formed based on lifestyle factor of syariah banking unit customers in Surabaya and to test the difference of characteristic among segments which are formed based on demographic variable on the customers of syariah bonking unit in Surabaya. The researcher distributed 300 and 200 questionnaires were gathered and analyzed. Factor analysis, cluster analysis, cross tab, and chi-square analysis were employed for analyses. It showed that there were nine factors such as brand tryer factor, affecting factor, sensitivity of price factor, sport interest factor, internet user factor, optimism factor, compulsive housekeeper factor, electronic banking user factor and credit assumption factor. The segment formed yields four clusters such as technology user segment, credit user segment, electronic banking user segment, brand user segment. As for the result of chi-square test shows that there are differences in characteristic among segment which are formed based on customers lifestyle factor in syariah banking unit in Surabaya. There was a difference of characteristic among gender, age, education, occupation and duration of being customers.
Risiko usaha, rentabilitas dan permodalan sebagai variabel anteseden kesehatan bank buku 3 dan buku 4 di indonesia Nelaini Ika Merty
Journal of Business & Banking Vol 8, No 1 (2018): Mei - Oktober 2018
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v8i1.1611

Abstract

The banking industry in a country must be sound because it can cause the country’s economy develope to be good. The purpose of this study was to analyze the signifi cance of the effect of liquidity risk, market risk, credit risk, operational risk, profi tability and capital simultenously and partially on the bank’s soundness. The population of this research is BUKU 3 and BUKU 4 banks in Indonesia which were taken using a purposive sampling. The secondary data were collected using documentain and analyzed by using multiple linear regression analysis. The results show that liquidity risk, market risk, credit risk, operational risk, profi tability, and capital simultenously have a significant effect on the bank’ soundness. Liquidity risk, market risk, credit risk, profi tability, and capital, partially, influence insignifi cantly. Operational risk has a signifi cant effect on the bank’s soundness of BUKU 3 and BOOK 4 banks. This study suggest that the bank industry manage operational risk well by minimizing operational costs and increase operating income so that bank’ soundness increases every year.
RASIO KEUANGAN DAN PENGARUHNYA TERHADAP HARGA SAHAM PERUSAHAAN YANG TERDAFTAR DI JAKARTA ISLAMIC INDEX Hamidah Hendrarini
Journal of Business & Banking Vol 1, No 2 (2011): November 2011
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v1i2.243

Abstract

The stock market can enhance the economic condition of a country. Therefore, the more developed and developing capital markets of a country, the more developed and developing country economy as well, or vice versa. In addition, fluctuations in stock prices that occurred in the capital market can provide the clues of the fervour or sluggishness in capital markets activities and the investor in buying or selling shares. In 2005 until 2008, the company's stock price fluctuations are listed at the Jakarta Islamic Index. This study aims to determine the influence of the Net Profit Margin (NPM), Quick Ratio (QR), Return on Equity (ROE), Earning Per Share (EPS) and the Department to Equity Ratio (DER) to share price on the company listed on the Jakarta Islamic Index (JII). The techniques used to determine the sample was purposive sampling because the researcher has the purpose or target to select a sample based on the considerations and on certain criteria. Based on these criteria, then there are 15 companies that can serve as the research. It uses multiple regression analysis. The results of analysis show that the variable Net Profit Margin, Return On Equity, Earning Per Share and Dept. to Equity Ratio partially have no significant effect on stock price, while the Quick Ratio variables have positive and significant impact on stock price.
Pengaruh brand image dan brand trust sebagai variabel intervening dalam memilih universitas Juliana Juliana; Johan Johan
Journal of Business & Banking Vol 9, No 2 (2019): November 2019 - April 2020
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v9i2.1978

Abstract

The purpose of this research is to analyze the effect of brand image on purchase intention in selecting a desired University, the effect of brand image on brand trust and the effect of brand trust as the intervening variable on purchase intention when selecting the desired University. The data collection is done by having a survey using questionnaires sent to 100 students in three different high schools who are in  their senior year. This research is using quantitative approach with PLS-SEM method using the assistance of SmartPLS 3.2.7 software to evaluate the outer model and the inner model. The result shows that brand image and brand trust as the intervening variable have significant effect on purchase intention when selecting the desired University by students.
PENGARUH RISIKO USAHA TERHADAP SKOR KESEHATAN BANK UMUM GO PUBLIC DI INDONESIA Niken Pratiwi
Journal of Business & Banking Vol 4, No 2 (2014): November 2014
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v4i2.372

Abstract

The purpose of the research is to provide empirical evidence on variables that affect thesoundness score of bank. The variables used to assess business risk are financial ratios,namely LDR, IPR, NPL, IRR, BOPO and FBIR. The research population is the Go-PublicBanks in Indonesia. It uses secondary data obtained from annual financial-reports from 2008to 2012 and InfoBank Magazine from 2009 to 2013. The data were collected by using documentationmethod and then they were processed by using statistical tests as a tool of analysis.The hypothesis testing was done by using the F test to see the effect simultaneously, and usingt test to see the effect partially of LDR, IPR, NPL, IRR, BOPO, and FBIR. Yet, the partialtest (t test) was found that NPL has an effect on soundness score of the bank. When seen fromthe partial coefficient of determination, NPL has the most dominant contribution to thesoundness score of the banks with a value of 14.51 percent.

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