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Jurnal Ilmiah Mahasiswa FEB
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PENGARUH SERVICESCAPE DAN KEMAMPUAN KOMUNIKASI INTERPERSONAL KARYAWAN TERHADAP KEPUASAN KONSUMEN PADA WISATA ECO GREEN PARK BATU. Putri, Luh Ayu Surya Eka; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study disscuses the servicescape and interpersonal comunication skills of employees that affect customer satisfaction tourism service. The purpose of this study was to determine whether the servicescape factors consisting of enviromental conditions, spatial layout, signs and symbol or artifacts and interpersonal  communication affects customer satisfaction and also to find out which factors are the most dominant influence on custumer satisfaction. The analytical method used is multiple regression analysis and classical assumption. As for testing the hypothesis using the F test and T test based on the analysis performed, variable ambient conditions (X1), spatial layout (X2), signs,  symbol, artifacts (X3), and interpersonal communication skills (X4) jointly have a significant impact on customer satisfaction. Based on the T test is known that (X1), (X2), (X3), no significant effect partially while (X4) significant effect partially. Through standardized β coefficient obtained that variable interpersonal communication skills have a dominant influence in the amount of 0,544. Keywords: Servicescape, Interpersonal Communication, Satisfaction.
PENGARUH FAKTOR FUNDAMENTAL DAN TEKNIKAL TERHADAP NILAI PERUSAHAAN (STUDI PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA PADA TAHUN 2009-2012) Afrillian, Dhonny Yuartha; Rahardjo, Toto
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study aims to determine whether  fundamental factors proxied by variables WCTO, ROE, DER, DPR, Sales Growth, and technical factors proxied by Beta affect firm value represented by PBV.  The population in this research is a  manufacturing company listed on the Indonesian Stock Exchange (BEI) in the period 2009-2012.  Sampling  methode using purposive sampling and acquired 36 companies  were selected as sample. The analysis technique used is multiple regression, the classical assumption, hypothesis testing using t-statistics to test the partial regression coefficients and F-statistics to test the simultaneous effect on the level of significance of less than 5%, and Standardized Coefficients Beta Test to determine the independent variables that The most dominant effect on the dependent variable. The results of this research indicated that simultaneously (f-test), the average individual fundamental factors WCTO, ROE, DER, DPR, Sales Growth, and technical factors Beta affect the average PBV with R2 64.6%.  Partial test (t-test)showed that the average ROE and Sales Growth has positive  significant  influence  to the average PBV, while other average individual fundamentals factors WCTO, DER, DPR, and technical factors Beta did not influence the average PBV. Based on Standardized Coefficients Beta Test, the average ROE dominant  influence  the average PBV among other independent variables. Keywords: Working Capital Turn Over   (WCTO), Debt Equity Ratio  (DER), Return on Equty  (ROE),  Dividen Payout Ratio  (DPR),  Sales Growth  dan Beta, serta Price of Book Value (PBV).
ANALISIS KARAKTERISTIK DAN IDENTIFIKASI KENDALA YANG DIHADAPI UMKM DI KOTA MALANG (Studi Kasus pada Sentra Industri Tempe Sanan) Fristian, Silvia Candra
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Keberadaan UMKM sangat besar kontribusinya bagi perekonomian negara. Dengan berbagai peran yang disumbangkan oleh UMKM seperti  dalam penyerapan tenaga kerja dan kontribusi dalam Produk Domestik Bruto (PDB) Nasional, UMKM memiliki potensi yang besar untuk dapat berkembang untuk dapat menjadi motor utama penggerak ekonomi bangsa. Sumbangan UMKM terhadap PDB Nasional tahun 2011 menunjukkan persentase sebesar 56,52 persen. sedangkan sumbanagn UMKM tehadap total PDRB Jawa Timur mencapai 53,8 persen dari tota; PDRB Jawa Timur pada tahun 2010, serta dapat menyediakan 97,30 persen lapangan kerja.  Potensi yang dimiliki UMKM pada berbagai aspek usaha seperti aspek permodalan UMKM sentra industri tempe Sanan sebagian besar berasal  dari modal sendiri dan sebagian besar mengalami peningkatan dalam modal, sehingga berpotensi untuk berkembang dengan menambahkan modal yang berasal dari sumber lain, seperti kredit perbankan. Aspek tenaga kerja, UMKM sentra industri tempe Sanan memiliki peran krusial di dalam penyerapan tenaga kerja. Aspek produksi, sebagian besar UMKM menggunakan bahan baku kedelai, sehingga UMKM ini berbasis pertanian, dan dapat mendukung pembangunan dan pertumbukan produksi di sektor pertanian, khususnya kedelai, serta sebagian besar  UMKM belum menggunakan teknologi modern, dan mengandalkan tenaga manusia. Penyajian data dengan menggunakan analisis SWOT ysng memberikan informasi yang detail mengenai potensi dan hambatan UMKM. Penyampaian data melalui proses visualisasi sehingga memudahkan dalam memahami karakteristik UMKM. Kata Kunci:Karakteristik,  potensi dan hambatan UMKM
PENGARUH PENDAPATAN BUNGA KREDIT DAN PENDAPATAN NON BUNGA (FEE BASED INCOME) TERHADAP KINERJA KEUANGAN (RETURN ON ASSET) (Studi Kasus pada Bank Umum Milik Negara Periode 2007-2011) Priyatmoko, Wahyu Dwi
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Pada saat ini perbankan tidak hanya mengandalkan pendapatan yang dihasilkan dari bunga kredit atau dikenal dengan pendapatan bunga kredit, akan tetapi juga utnuk meningkatkan profitabilitas, maka perbankan harus pintar atau jeli dengan berupaya mencari sumber-sumber atau produk-produk diluar dari kegaitan perkreditan, seperti dari jasa-jasa perbankan yang diberikan atau yang lebih dikenal dengan fee based income, hal ini menjadi pilar pembentuk profit bagi perbankan. Dengan adanya fee based income, maka pendapatan menjadi  naik dan kinerja keuangan menjadi semakin baik, hal ini dapat dilihat dengan adanya perubahan pada return on assets yang semakin meningkat.  Penelitian ini  bertujuan untuk  mengetahui  pengaruh simultan pendapatan  bunga  kredit  dan  pendapatan non  bunga  terhadap kinerja keuangan bank  dan mengetahui  pengaruh parsial pendapatan  bunga kredit dan  pendapatan non  bunga  terhadap kinerja keuangan bank.  Dengan menggunakan  Fixed Effect Model  (FEM)  untuk mengetahui apakah variabel dependen mempunyai pengaruh terhadap variabel independen yang menghasilkan  kesimpulan bahwa  variabel  pendapatan bunga maupun  variabel  pendapatan non bunga memiliki pengaruh yang signifikan terhadap variabel return on asset.  Kata Kunci: Pendapatan bunga, Fee Based Income, dan Return On Assets
PENGARUH PROFITABILITAS, KEPEMILIKAN MANAJERIAL, KEBIJAKAN DIVIDEN, DAN LEVERAGE TERHADAP NILAI PERUSAHAAN (Studi pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Periode 2009 – 2011) Wibowo, Ramadani; Aisjah, Siti
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penciptaan suatu nilai perusahaan dapat memberikan dampak positif kepada pemangku kepentingan termasuk pemegang saham. Tujuan dari penelitian ini adalah untuk menguji  pengaruh profitabilitas, kepemilikan manajerial, kebijakan dividen dan leverage terhadap price book value sebagai proksi dari nilai perusahaan. Populasi pada penelitian ini adalah perusahaan manufaktur yang terdaftar di Bursa Efek Indonesia selama periode 2009 sampai 2011. Sampel diambil dengan teknik purposive sampling yaitu didasarkan pada kriteria tertentu. Pengolahan serta pengujian data menggunakan software Statistical Product and Service Solution versi 17. Dari hasil analisis regresi berganda diketahui bahwa secara simultan profitabilitas, kepemilikan manajerial, kebijakan dividen dan leverage berpengaruh signifikan terhadap nilai perusahaan.  Secara parsial profitabilitas dan kebijakan dividen tidak berpengaruh terhadap nilai perusahaan. Sedangkan kepemilikan manajerial serta leverage berpengaruh negatif secara signifikan terhadap nilai perusahaan. Artinya semakin rendah kepemilikan saham dalam manajerial dan semakin rendah hutang, maka nilai perusahaan akan meningkat. Kata Kunci : Profitabilitas, Kepemilikan Manajerial, Kebijakan Dividen, Leverage, Nilai Perusahaan, Bursa Efek Indonesia
PENGARUH LINGKUNGAN KERJA FISIK DAN NON FISIK TERHADAP KINERJA KARYAWAN (Studi Pada Karyawan Kantor PT. Perkebunan Nusantara X (Persero) Pabrik Gula Lestari Nganjuk) Musyaya, Antonius Adek; Sudiro, Achmad
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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The work environment is circumstances of the surrounding workplace in physical and non-physical manner that can give enjoyable, secure, reassuring, and feel work at home impressions. The working environment is very important because it is closely related to the level of the employee performance, if the working environment better, it could give a positive influence on employee’ performance, and vice versa. This study uses the "explanatory research” approaching, that explain the causal relationship between the variables through hypothesis testing. The location of this research is the data collection office employees of PT. Perkebunan Nusantara X (Persero) Pabrik Gula Lestari, located on PG Lestari St., Ngrombot Village, Patianrowo sub-district, Nganjuk Regency. Based on the source, the data of this study consisted of primary data and secondary data. In collecting the data, the technique was used is: the spread of documentation and questionnaires with the respondents 34 employees. Data analysis techniques in this study  is multiple regressions that using SPSS 16.0. Based on the test results of multiple regression analysis it is known that the physical work environment and the non-physical to explain the employees’ performance is 26.9% while the rest is explained by other factors that unverified. Simultaneous hypothesis test to prove there is a significant effect on the physical environment and the non-physical work on employee performance. Partial hypothesis test to prove the physical work environment there is a significant influence on the performance of the employee while the non-physical work environment to prove there is  a significant influence on the employee performance. The independent variables were the dominant influence on employees’ performance evidenced in the standardized beta coefficients table with the highest value of non-physical work environment in the amount of 0.497. Keyword  :  Physical Work Environment, Non-Physical  Work  Environment,  Employees’ Performance.
Pengaruh Dimensi Budaya Hofstede Terhadap Deviant Workplace Behavior. Studi Pada Karyawan Kantor Pelayanan Pajak Pratama Singosari Himmah, Dewi Faikhotul
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study aims to determine the effect  of  Hoftede cultural dimensions simultaneously or partially on deviant workplace behavior to  Pratama Singosari Tax Office’s employees . This type of research used in this research is explanatory research to study the  effect of independent variables, namely  power distance, collectivism/individualsm, masculinity/feminimity, uncertainty avoidance  and the dependent variable is workpace deviant behavior. The research instrument used was a questionnaire. Data analysis tool used in this study  is a multiple linear regression, which includes the classic assumption test, multicollinearity test, normality test, and  heterokedastisitas  test. As for testing the hypothesis include the F test and t test. Results showed variable  power distance, collectivism /individualsm, masculinity/feminimity,  partially contained  is not  significant influence  on  the workpace deviant behavior. As for the variable  uncertainty avoidance partially contained significant influence on deviant behavior workpace. Key words :Power Distance,Collectivism/individualsm, Masculinity/feminimity,  Uncertainty avoidance,  deviant workpace behavior.
THE INFLUENCE OF GAME MECHANICS AND IN-GAME CHARACTER IN MASSIVELY MULTIPLAYER ONLINE GAMES (MMOG) TO TEAMWORK PERFORMANCE OF STUDENTS IN THE INTERNATIONAL PROGRAM IN ACCOUNTING, DEPARTMENT OF ACCOUNTING, FACULTY OF ECONOMICS AND BUSINESS, UNIVERSITY Dinata, Reyhan Putra
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This research examines the influence of game mechanics and in-game character in massively multiplayer online game to teamwork performance  of  students in the International Program in Accounting, Department of Accounting, Faculty of Economics and Business, University of Brawijaya. This research used quantitative method. Sampling method used in this research was purposive sampling which resulted in 52 students who play online games. Data was gathered from the respondents using questionnaire. Answers from respondents were scored based on Likert Scale. Hypothesis was tested using t Test and F test. Partially, this research explains that game mechanics significantly affect teamwork while in-game character does not. Simultaneously, both independent variable affect teamwork. These results show that game mechanics and in-game character in massively multiplayer online games give significant influence to students who play them and that behaviour affects positively in students real life and future. Keywords : Teamwork performance, In- Game Character, Game Mechanics, MMOG
PENGARUH COMPUTER ANXIETY DAN COMPUTER ATTITUDE TERHADAP KEAHLIAN BERKOMPUTER MAHASISWA AKUNTANSI Setyawan, Ridho Ilham; lah, Syaeful
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study aims to examine the influence of computer anxiety (computer fear and computer anticipation) and computer attitude (computer pessimism and computer optimism) towards the computer self-efficacy of accounting students. This research was conducted at the Brawijaya University School of Economics and Bussiness. This study received 86 responses. The research used regression techniques to test the research data with SPSS software.  Result of analysis for this model show that simultaneously, the computer  fear, computer anticipation, computer pessimism and computer optimism effects the computer self-efficacy. Partial test result showed that computer fear and computer anticipation affects the computer self-efficacy, while computer pessimism and computer optimism does not affect the computer self-efficacy of accounting students. The implication of this research is relevant to the faculty to consider the factor that influence the computer self-efficacy.Keywords:  computer self-efficacy, computer fear, computer anticipation, computer pessimism, computer optimism.
ANALYZE THE IMPACT OF SATISFACTION, QUALITY, AND EXPERIENTIAL MARKETING ON TWITTER’S WORD OF MOUTH IN ECONOMICS AND BUSINESS FACULTY STUDENTS OF BRAWIJAYA UNIVERSITY Anam A, M. Khoirul
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Satisfaction, quality, and experiential marketing are influencing parts that create a product’s or service’s word of mouth communication. Word of mouth  is the most effective promotion strategy in order to promote a product or service. Social networks nowadays are a requirement to socialize, one of them is Twitter. Twitter success could be affected by a good word of mouth in it’s marketing. Satisfaction, quality, and experiential marketing are important things in creating a word of mouth so the consumer encourage their friends and colleagues to use Twitter as a social networks too. A good word of mouth created only if consumer feels that the product or service brings a good satisfaction, quality, and experiential marketing. This study aims to explain the impacts of satisfaction, quality, and experiential marketing on Twitter’s word of mouth in Economics and Business Faculty students of Brawijaya University. This research use explanatory research approach that aims to explain causality among variables using hypothesis testing. Data is collected by survey using questionnaires for Economics and Business students of Brawijaya University. Purposive sampling is used as sampling method and gained 80 respondents. To test the hypothesis, multiple regression analysis is done.  The results of multiple regression analysis shows that the following variables: satisfaction, quality, and experiential marketing have significant influence on word of mouth. Keyword: satisfaction, quality, experiential marketing, word of mouth.

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