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INDONESIA
E-JOURNAL MANAJEMEN FE UNTAD
Published by Universitas Tadulako
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Jurnal Elektronik Ilmu Manajemen Fakultas Ekonomi Universitas Tadulako mempublikasi hasil penelitian ilmiah yang berkaitan dengan Ilmu Manajemen (Manajemen Sumber Daya Manusia, Pemasaran, Keuangan, Operasi)
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Articles 10 Documents
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Search results for , issue "Vol 4, No 3 (2018)" : 10 Documents clear
ANALISIS KELAYAKAN PADA USAHA KOLAM IKAN LELE DUMBO DI DESA PUNTARI MAKMUR KECAMATAN WITA PONDA KABUPATEN MOROWALI ROSALINA, INTAN
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This study aims to analyze the feasibility of Dumbo Lele fish business based on the non financial and financial aspects. For the non financial aspect which cover market, technical, managenent, legal, social, economic and enviromental aspects which carried out quantitatively. While, financial aspects can be seen form investment criteria such as: Payback Period, Net Present Value, Internal Rate of Return and Net B/C using quantitative methods which are processed by Microsoft Excel 2007 and presented descriptively. Based on the result of non financial analysis, the business is feasible and can be run continuously. Moreover, the result of financial analysis using the investment criteria shows that the payback period or time needed to return the investment cost is 2 years 5 months 88 days which shorter than the economic life of project, which is 5 years. The Net Present Value value is greater than zero, which is Rp 200,638,462,-, and the Internal Rate of Return is 42.31% greater than discount factor 14.4%. The profit achieved if the cost is Rp 1or the Net B/C value is Rp 1.79 at a discount rate of 14.4%. From the results of the study shows that Lele Dumbo fishing business owned by Mr. Usdar at Puntari Makmur village, Wita Ponda District in Morowali Regency is feasible to be run.
ANALISIS ANTRIAN PELAYANAN NASABAH PADA PT BANK SYARIAH MANDIRI CABANG BUNGKU HILDA, HILDA
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This study aims to analiyzethe system of optimal service queue at the teller that existed in PT BankSyariah Mandiri Bungku Branch. The analytical method used is M/M/1 or single channel singlephase, but to compare the optimal or not the queue of customer service at PT Bank Syariah Mandiribranch when adding one teller in solid time so the used M/M/S analysis method or multi channelsingle phase. The result of analysis by using one teller in cash deposit of solid time is probability insystem is equal to 0,0572. The teller utility level is 0,94 or 94 % the average number of customers inthe system is 17 people, while using two tellers can be seen the probability in the system is 0,350 or noone in the system. Teller utility rate is reduced to 0,48 or 48% of the average number of customers inthe system is 1 person, it indicates that the customer queuing in the system is optimal. Based on thedata is can be concluded that the addition of one teller at a solid time can optimize the existingservices in PT Bnk Syariah Mandiri Bungku branc.
PENGARUH KEPERCAYAAN MEREK TERHADAP KEPUTUSAN KONSUMEN MEMBELI PRODUK HANDPHONE VIVO DI KALANGAN MAHASISWA S1 UNIVERSITAS TADULAKO Puteri, Anindya
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

The purpose of this study is to know and analyze the influence of brand trust on purchasing decisions. The variables of this research are brand characteristics (X1), company characteristics (X2) and brand consumer characteristics (X3). While the dependent variable is Purchase Decision (Y). The research method used is descriptive method causal with the number of samples 88 people with purposive sampling techniques and methods of analysis, Multiple Linear Regression with the help of computer programs SPSS for windows, Release 25.0. The result of research shows that there is influence of brand trust consist of characteristic of brand, characteristic of company and characteristic of consumer brand to consumer decision to buy vivo handphone product among student of tadulako University S1 simultantly or partially
PENGARUH CITRA MEREK DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA HABIR, HASTUTI
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This research aims to find out and analyze the effect of brand image and word of mouth, either simultaneously or partially on the decision of purchasing Yamaha motorcycle in Bungku Tengah of Morowali Regency. This was a descriptive research with population of consumers of yamaha motorcycle in Bungku Tengah of Morowali Regency. Sample used was random sampling, in which 91 people selected as the sample. Data collection was questionnaire and it was analyzed using multiple linear regression analysis.The research result reveals that significant probability value of brand image variable (0.002) < (0.05) so the brand image variable has a significant effect on the decision of purchasing, significant probability value of word of mouth (0.087) > (0.05) so the word of mouth variable has no effect on the decision of purchasing. It means the brand image variable partially has a significant effect on decision of purchasing; however, word of mouth variable partially has no effect on kdecision of purchasing.
PENGARUH DIMENSI KUALITAS LAYANAN TERHADAP KEPUASAN PASIEN RAWAT INAP DI RUMAH SAKIT UMUM DAERAH MOROWALI SULVIANDANI, SULVIANDANI
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

The objective of this research is to find out the effect of service quality physical evidence, reliability, responsiveness, assurance and empathy on patients statisfaction in morowali regional hospital. The research problem is whether the quality of service consists of physical evidence, reliability, assurance, responsiveness and empathy simultaneously and partially significan effect on patients satisfaction in morowali regional general hospital. To prove the hypothesis, the researcher used multiple linear regression analysis tool. The sample draw by accidental sampling technique, where anyone who meet at the location of the research direcly determined as a sample if they are suitable as a source of data, data were collected distribution of questionnaires. To prove the hypothesis simultaneously uses the F test while to prove each hypothesis variable uses t teste.
PENGARUH PENGALAMAN MEREK DAN CITRA MEREK TERHADAP KEPUASAN KONSUMEN MENGGUNAKAN SHAMPO L’ORÉAL DI KOTA PALU PERMATASARI, INTAN
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This research aims to know and analyze: (1) To analyze the influence of brand experience and brand image simultaneously have a significant influence on consumer satisfaction using L'Oréal Shampoo in Palu City (2) To analyze the influence of brand experience partially have a significant influence on customer satisfaction L'Oréal Shampoo in Palu City and (3) To analyze the influence of brand image partially have a significant effect on consumer satisfaction using L'Oréal Shampoo in Palu City. The type of research used is quantitative (showing the relationship between variables). The population in the study were those who used L'Oréal Shampoo in Palu city twice in the last 3 months. Sampling technique in this study using purposive sampling, with the number of samples of 75 people. Data collection using questionnaires. The analytical method used multiple linear regression analysis using SPSS release 16. The results showed that (1) The influence of brand experience and brand image simultaneously influenced the consumer's satisfaction by using L'Oréal Shampoo in Palu City(2) brand partially influential to customer satisfaction using L'Oréal Shampoo in Palu City (3) There is influence of brand image by partially influential toward consumer's satisfaction using L'Oréal Shampoo in Palu City.
ANALISIS PENGENDALIAN KUALITAS PRODUK TELUR AYAM PADA UD AMINA KELURAHAN PETOBO DI KOTA PALU ANGGRAENI MAHID, DIAH
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This study aims to determine and analyze the quality control of chicken eggs in an effort to control the level of chicken egg disability and whether the level of disability is within the limits of control at UD Amina Palu. Quality control process applied. UD Amina Palu in chicken egg production is using vasninator service provider of medicines. A common defect criteria for chicken egg production in UD Amina is egg crack criteria as much as 209 eggs, of the four criteria, ie cracking, hollow, thin, pale and broken. The method used is descriptive method with census sampling technique where the samples taken as much as the population produced during 25 working days. This research uses product quality control analysis tool based on Statistical Quality Control (SQC) method for attribute data by using Check Sheet and P-chart disability proportion control chart with standard deviation 3. The result of this research shows that the quality control of defect product done by UD Amina The hammer is in a controlled state or is within the limits of control.
PENGARUH PENGALAMAN MEREK DAN CITRA MEREK MENGGUNAKAN LIPSTIK PURBASARI DI KOTA PALU YANTI UTARI, DEBBI
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

Cosmetics is part of the lifestyle of women, so many students and career women are increasingly aware of the importance of cosmetics to meet the lifestyle that is clean, healthy, and comfortable and interesting to look at. Lipstick products are cosmetic products that are being phenomenal and become a trend that is followed by women. This study aims to analyze the influence of brand experience and brand image on consumer loyalty, brand experience on consumer loyalty, and brand image of consumer loyalty. This study is a type of causal research. The population in this study were those who bought Purbasari lipstick in Palu city twice. Sampling technique in this study using purposive sampling, with the number of samples of 100 people. Data collection using questionnaires. The analytical method used multiple linear regression analysis. The results showed that there are simultaneous influence of brand experience and brand image on consumer loyalty using Purbasari lipstick, there is influence of product quality to loyalty of consumer of lipstick Purbasari and there influence of customer value to consumer loyalty using Purbasari lipstick in Palu city.
ANALISIS BIAYA LOGISTIK PETANI BAWANG MERAH KECAMATAN SIGI BIROMARU KABUPATEN SIGI NINGSIH NASER, VIRNA ALISHA
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This study aims to determine and analyze the logistics cost structure, logistics costs incurred, and the total cost of logistics onion farmer Sigi Biromaru District Sigi Regency. Population in this study is onion farmers in Sigi Biromaru District Sigi Regency with a land area of ½ ha with sampling technique is culster random sampling, with the number of samples of 12 groups of farmers. The results showed that the logistics cost structure of onion farmers in Sigi Biromaru sub-district of Sigi Regency consists of 4 activities, namely packing of Rp.23.382.000, warehousing or warehousing of Rp.31.370.000, order processing and information system of Rp.1.804.000 and transportation amounting to Rp 13,380,000 with total total cost of losing Rp.69.936.000 for all existing farmer groups with all activities occurring on shallot farming.
PENGARUH KOMPENSASI DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI KANTOR BPJS KESEHATAN CABANG PALU ARMANSYAH, ANDI
JURNAL ILMU MANAJEMEN UNIVERSITAS TADULAKO Vol 4, No 3 (2018)
Publisher : Fakultas Ekonomi Universitas Tadulako

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Abstract

This study aims to determine the effect of compensation and Discipline Work either simultaneously or partially on the Performance of BPJS Health Office Employee Branch Palu. The independent variables used in this study are compensation and Work Discipline. While the dependent variable is Performance. The method used in this research is quantitative descriptive method. The type of research conducted is replication research. The sample was 36 respondents with sampling technique of saturated sample method. Data analysis method used in this study is multiple linear regression analysis method using spss 21. The results of this study indicate that simultaneously compensation and Work Discipline have a significant effect on Employee Performance Office BPJS Health Branch Palu. And partially compensation and work discipline have a significant effect on the performance of employees BPJS Branch Office Health Palu.

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