cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Gerry Ganika
Contact Email
gega@untirta.ac.id
Phone
-
Journal Mail Official
jsm@untirta.ac.id
Editorial Address
-
Location
Kab. serang,
Banten
INDONESIA
Sains: Jurnal Manajemen dan Bisnis
Published by Universitas Sultan Ageng Tirtayasa
ISSN : 19782241     EISSN : 25411047     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The Journal of Management and Business is a journal containing scientific articles on financial management, marketing management, human resource management, operational management, strategic management, good corporate governance, business, management information systems, organizational behavior, and entrepreneurship.
Arjuna Subject : -
Articles 6 Documents
 1 
Search results for , issue "Vol 17, No 2 (2025)" : 6 Documents clear
Analisis Volatilitas Harga Bitcoin Setelah Halving Terhadap Harga Ethereum, Tether, Binance Coin, dan USDC Darmawan, Surya; Azizah, Wafiq
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.28065

Abstract

This study aims to analyze Bitcoin price volatility after halving by considering interactions with Ethereum, Tether, Binance Coin, and USD Coin. This research was conducted because Bitcoin halving is a significant event affecting the dynamics of the crypto market, but its impact on price volatility is not fully understood. This research uses the EGARCH (Exponential Generalized Autoregressive Conditional Heteroskedasticity) method with purposive sampling technique. Daily price data from Bitcoin, Ethereum, Tether, Binance Coin, and USD Coin in the period May 11, 2020 to May 31, 2024. The analysis results show that Bitcoin price volatility increased significantly after the halving event. In addition, there is an effect of Bitcoin price volatility after halving, namely on the price of Ethereum, Tether and Binance Coin. While the price of USD Coin cannot be proven because the daily closing price data is homoskedasticity.
Kepuasan Kerja: Grit dan Keseimbangan Hidup kerja dengan Motivasi Sebagai Variabel Mediasi Aditya, Muhamad Dafa; Adiwinata, Djaka; Irawan, Irawan
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.34465

Abstract

 The purpose of this study is to examine the direct effect of grit and work life balance on job satisfaction, as well as their indirect effect mediated by motivation. This research employes a quantitative method with a Structural Equation Modeling (SEM) approach. The population of the study consists of 65 respondents. Data were collected through questionnaires distributed directly to employees of PT. Teras Teknik Perdana. Data analysis was conducted using SmartPLS 3.3. The result of the study showed that both grit and work life balance have a positive and significant direct on job satisfaction. Additionally, both variables also show a positive and significant indirect effect on job satisfaction through the mediating of motivation.  
Pengaruh Informasi Merek Terhadap Pembelian Minuman Cokelat Instan Oleh Konsumen di Wilayah Perbatasan Akbar, Dzifiar Yasykuri; Adawiyah, Dede Robiatul
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.33486

Abstract

Penelitian ini bertujuan untuk mengevaluasi pengaruh informasi merek terhadap keputusan pembelian konsumen terhadap produk bubuk cokelat instan di wilayah perbatasan Indonesia, yang memainkan peran strategis dalam perdagangan lintas batas. Penelitian ini menganalisis bagaimana informasi merek memengaruhi preferensi pembelian di tengah persaingan antara produk lokal dan impor. Metode purposive sampling diterapkan, dengan ukuran sampel ditentukan menggunakan perangkat lunak G*Power. Data dianalisis menggunakan uji chi-square pada 13 atribut informasi merek melalui IBM SPSS Statistics 25, dengan input dan visualisasi data dilakukan di Microsoft Excel 2016. Hasil menunjukkan bahwa variabel demografis seperti jenis kelamin, usia, status perkawinan, pendidikan, pekerjaan, dan frekuensi konsumsi secara signifikan mempengaruhi keputusan pembelian. Konsumen di daerah perbatasan cenderung lebih memilih produk lokal daripada produk impor. Temuan ini menegaskan peran krusial informasi merek dalam membentuk perilaku pembelian dan menekankan pentingnya memperkuat merek lokal untuk meningkatkan daya saing di daerah perbatasan.
The Role of Augmented Reality in Online Purchasing Decisions of Beauty Products on the E-commerce Platform Shopee Lusianingrum, Farah Putri Wenang; Purbohastuti, Arum Wahyuni; Widikusyanto, Muhammad Johan
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.32377

Abstract

The proliferation of augmented reality (AR) in the commercial sector remains constrained in terms of its psychological effects on online purchase behavior. The main aim of the research is to examine the influence of augmented reality on purchasing behavior for cosmetic goods on the Shopee platform based S-O-R theory. The online research study gathered comprehensive data from 200 participants. Purposive sampling selected the respondents. In this study, the analytical instrument used for data processing is Smart PLS. The S-O-R theoretical framework validated and corroborated all hypotheses. The interactivity and vividness of augmented reality significantly improve the user experience for cosmetic goods buyers on Shopee. Moreover, augmented reality interaction and vividness promote an increase in online purchase intent among customers of cosmetic products on Shopee. Furthermore, user experience and online buying intentions effectively drive consumers to make online purchasing decisions for cosmetic products on Shopee.
Pengaruh Sales Promotion Dan Hedonic Shopping Motivation Terhadap Impulsive Buying Melalui Positive Emotion Sebagai Variabel Intervening (Studi Pada Pelanggan Tokopedia di Kota Cilegon) Izzuddin, Zaki Muhammad Zain; Damarwulan, Liza Mumtazah; Setya, Yanto Azie
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.34630

Abstract

 The purpose of this study was to determine the Influence of Sales Promotion and Hedonic Shopping Motivation on Impulsive Buying Through Positive Emotion as an Intervening Variable of the Study on Tokopedia Customers in Cilegon City. This study uses a quantitative method with a purposive sampling type of 170 respondents. The data analysis technique for this study uses Structural Equation Modeling (SEM) using the Partial Least Square (SmartPLS) version 4.0 program tool. The results of this study indicate that: (1) Sales Promotion has no effect on Impulsive Buying. (2) Hedonic Shopping Motivation has a positive and significant effect on Impulsive Buying. (3) Sales Promotion has a positive and significant effect on Positive Emotion. (4) Hedonic Shopping Motivation has a positive and significant effect on Positive Emotion. (5) Positive Emotion has a positive and significant effect on Impulsive Buying. (6) Positive Emotion is able to mediate the influence of Sales Promotion and Hedonic Shopping Motivation on Impulsive Buying. 
Pengaruh Earning Per Share Terhadap Return Saham Sektor Telekomunikasi Akbar, Aswin; Nurhayati, Nurhayati
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.34785

Abstract

This study aims to analyze the effect of Earning Per Share (EPS) on stock returns in the telecommunications sector listed on the Indonesia Stock Exchange (IDX) during the 2014–2023 period. EPS is a key financial performance indicator theoretically believed to influence investment decisions and stock price movements, yet previous studies have yielded inconsistent results. Using a quantitative approach and panel data regression method, the study analyzed 60 observations from 6 purposively selected companies. Model selection was conducted through Chow, Hausman, and Lagrange Multiplier tests, which indicated that the Random Effect Model (REM) was most appropriate. The regression results revealed that EPS had no significant effect on stock returns (p = 0.5470; R² = 1.08%). These findings suggest that EPS is not a primary predictor of stock returns in the telecommunications sector. Therefore, investors are encouraged to consider other fundamental indicators and sector-specific dynamics when making investment decisions.

Page 1 of 1 | Total Record : 6

 1 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol 17, No 2 (2025) Vol 17, No 1 (2024) Vol 16, No 2 (2024) Vol 16, No 1 (2023) Vol 15, No 2 (2023) Vol 15, No 1 (2022) Vol 14, No 2 (2022) Vol 14, No 1 (2021) Vol 13, No 2 (2021) Vol 13, No 1 (2020) Vol 12, No 2 (2020) Vol 12, No 1 (2019): Desember Vol 11, No 2 (2019): Juni Vol 11, No 1 (2018): Desember Vol 10, No 2 (2018): Juni Vol 10, No 1 (2017): Desember Vol 9, No 2 (2017): Juni Vol 9, No 1 (2016): Desember More Issue