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INDONESIA
E-Jurnal Medium
Published by Universitas Udayana
ISSN : -     EISSN : 28279115     DOI : -
Core Subject : Education,
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Articles 48 Documents
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Search results for , issue "Vol 1 No 1 (2017)" : 48 Documents clear
Pengelolaan Kesan Penyiar D’OZ Radio Bali dalam Program Mata Sapi Devi Dharmayanti, Putu Ayu; Amanda Gelgel, Ni Made Ras; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Mata Sapi is a unique radio programme that become one of D’OZ Radio Bali flagship programme. The goal of this research was to find out the process of Mata Sapi announcers impression management. This research used descriptive qualitative approach. Data were obtained by observation, interview, and documentation study. The result of this research showed that D’OZ Radio want to build a funny, exciting, relaxing, passionate and youthful impression on Mata Sapi programme. That makes Mata Sapi announcers did impression management by using jokes and unique laughing sound. Giri and Maesya should have a positive mind set and they should always be fun, humorous and professional.They have to control their emotions so there would be no hard feeling when delivering jokes. Their jokes did not feel like it was set before the show because they did it spontaneously without negotiating their jokes beforehand. The presence of another characters such as Pak Yan and Pak Tut made the announcers had to understand every characters that they played. The self disclosure of Giri and Maesya as announcers to each other develops gradually, ranging from discussion of general topics to personal discussion. These things they can convey after they familiar with each other. Keywords : Impression Management, Mata Sapi Programme, Radio Announcer, Self Disclosure
PELAKSANAAN REGULASI SISTEM STASIUN JARINGAN KOMPAS TV DEWATA Krisna Arsani, Cok. Istri Ari; Amanda Gelgel, Ni Made Ras; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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The existence of centralization in the Indonesian television industry made the government try to make equity or decentralization to the broadcasting system by establishing policy for all broadcasting institutions in Indonesia to conduct a networking broadcasting system arranged in UU No.32 of 2002, PP No.50 of 2005, Kepmen Kominfo No. 43 of 2009, and P3SPS. The implementation of the network station system is intended to realize the decentralization and democratization of the broadcasting in Indonesia through the diversity of ownership and diversity of content. Kompas TV Dewata is one of the networked television stations that cooperate with local television stations in Bali. This research aims to determine the implementation of regulation of network station system conducted by Kompas TV Dewata in particular related to the broadcasting of local broadcast through analysis of mass media management. The results obtained are the implementation of regulation in Kompas TV Dewata very influenced by mass media management in the television station. The policy issued by Kompas TV Center as the largest shareholder impacted on the decrease in the duration as well as the quality of broadcasting of local broadcast programs. This makes the Kompas TV Dewata has not been able to implement the network station system to the maximum in accordance with the rules that apply, even the management of mass media in Kompas TV Dewata also very influenced by the policy of Kompas TV center. Key Words : Kompas TV Dewata, Mass Media Management, Network Station System, Regulation.
Iklim Komunikasi Organisasi Starbucks Bali Discovery Mall Sitorus, Luke Nicolaf; Alit Suryawati, I Gusti Agung; Pascarani, Ni Nyoman Dewi
E-Jurnal Medium Vol 1 No 1 (2017)
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Organization culture had become one of the main factors of Starbucks secret as one of the most successful coffee shop in the world. Kopelman, Brief, and Guzzo tend to agree when they said that organization culture provide a context for climate organization concept. The definition of climate of organizational communication itself means a combination from many perceptions of communication activities such as conflicts among the staff, and a chance for organization growth itself. The purpose of this research is to explain the organization communication climate of Starbucks, as the highest sales rate store in Bali. This research is using descriptive qualitative technique. The informants were selected by using purposive approach; the data were obtained by doing interview, direct observation, and documentation study. The technique of analyzing data that used in this research through several steps, start from reduction, data display, and conclusion drawing. The result of this research shows the climate of organizational communication of Starbucks Bali Discovery Mall is already positive. It is because researcher found Starbucks Bali Discovery Mall could fulfill all 6 factors of climate of organizational communication. The process of communication top-down, bottom-up, or same level communication were running smoothly. Keywords: Climate of Organizational Communication, Starbucks Bali Discovery Mall.
BENTUK KOMUNIKASI GURU DALAM PROSES PEMBELAJARAN PADA DISABILITAS TUNARUNGU DI SMPLB NEGERI 2 DENPASAR Sitorus, Irmei Febe; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Each individual communicates to build relationships from one person to another. An interaction that has been using by society often uses words or linguistics. However, some emotions that come out of human sense organ may communicate different cue when conveyed the word . Richard L. Weaver II, states that words generally trigger one set of sensory devices such as hearing, whereas nonverbal communication can trigger a number of sense devices such as sight, smell, feeling (Dasrun, 2012: 110). The purpose of this study is to observe and describe the form of teacher communication applied in the learning process in schools that provide specialized in deaf education. This research was conducted to 6 secondary school teachers at SMPLB Negeri 2 Denpasar. The theory used in this research is the theory of accommodation. Based on the results of research in the field shows that there are 3 forms of communication, among others; verbal communication, nonverbal communication and total communication. In addition, SMPLB Negeri 2 Denpasar teachers also apply the Communication Development Service of Perceptions of Sound and Rhythm (PKPBI) which serves to train the hearing loss for deaf students and minimize the consequences of disable, aiming for deaf students can be better trained in distinguishing sound sources, Develop the ability to detect, recognize sounds, and to understand the meaning, can communicate and interact with others. Keywords: verbal communication, nonverbal communication, deaf
STRATEGI KOMUNIKASI YAYASAN GAYA DEWATA DALAM SOSIALISASI LAYANAN VCT DI KALANGAN GAY Silvia, Dinna Rafika; Sugiarica Joni, I Dewa Ayu; Pascarani, Ni Kadek Dewi
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRAK HIV / AIDS nowadays is a growing disease and a global problem that has swept the world since 1981. Gay is a vulnerable group to HIV / AIDS transmission. One of the active organizations in Bali in prevention of HIV / AIDS especially for gay community is Yayasan Gaya Dewata. This organization has been active in preventive action for twenty years. The vigorous activity at the Gaya Dewata Foundation is to socialize the Voluntary Counseling and Testing (VCT) services to reduce the HIV / AIDS transmission rate. To gain successful result from the target, preparation of communication strategy is very important thing to be done in order to achieve an objective of organization. Hence, this research aimed to figure out communication strategy of Yayasan Gaya Dewata in socializing Service Voluntary Counseling and Testing (VCT); thus, gay oriented people who’s tend to close themselves, finally willing to do Voluntary Counseling and Testing (VCT). This research use qualitative research method using semi-structured interview data collection techniques, observation, and documentation study. Based on the findings in the field, it reflects that Yayasan Gaya Dewata uses several steps in formulating communication strategy before disseminating Voluntary Counseling and Testing (VCT) services, from knowing audiences, compiling messages, setting methods, to selecting media usage. Keywords: Communication Strategy, HIV/AIDS, LGBT, Voluntary Counseling and Testing.
STRATEGI KOMUNIKASI PEMASARAN TERPADU BALI UNITED DALAM MEMBANGUN BRAND IMAGE SEBAGAI KLUB SEPAKBOLA PROFESSIONAL Yuliartha, Hady; Pascarani, Ni Nyoman Dewi; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Bali united is one of the football club’s brand which in developing in Indonesia. It former name is Persisam Putra Samarinda and headquartered in Borneo. In February, 15th 2015 Putra Samarinda moved to Bali and changed it name to Bali United FC. Along with the name changing, Bali United build a new brand image as a pro-ffesional football club using the integrated marketing communication. The purpose of this study is to describe the integrated marketing communication strategy of Bali United to build their brand image. This research using qualitative descriptive approach that will explain the result from interview and some data that the researcher got from Bali United, which is then connected with the framework of thinking and the concept of integrated marketing communication. To be qualify as a professional football club, Bali United meet five aspects. Bali United using the medium of marketing communication as an integrated marketing communication strategy in building the brand image as professional footbal club. The medium are consist of advertising, sales promotion, direct marketing, intercative/internet marketing. Public relations, and personal selling. The message that was delivered by Bali United in every integrated marketing communication strategy always consistent to reach the brand image as a professional football club. Keywords: brand image, integrated marketing communication, professional football club
EVALUASI KEHUMASAN DI UNIVERSITAS UDAYANA Prabasari, Ni Luh Putu Galuh; Purnawan, Ni Luh Ramaswati; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRACT PR today face different challenges from the past not just matter of financial support and internal management, but also the explosive issue, such as opposition to the policy new admissions, crisis or students drug crimes, sexual harassment, and much more. Considering the complexity that must be faced by a college, it’s necessary to optimize the role of public relations in college. This research explains how PR is managed, especially in Udayana University, which focused on three aspects, institutional, public relations activities, and human resources. Through the analysis is that the information obtained from the analysis of the situation and the issues separating the internal (strength and weaknesses and external subject matter (opportunities and threats) and create strategies to deal with it. This study, showing institutional public relations at the Udayana University not well organized yet. Its position was far from the decision-makers. Although publicist finally listed in the new OTK, but the duties and functions of public relations remains unclear. The position is also unchanged, as it still is in the management level but with different bosses. Public relations tasks at Udayana University were communication technician (technical officer). So does with human resource in it that does not have a background in public relations and minimal training. The position of the institutions that perform public relations function need to be separate from law and governance into a special bureau and are close to the leadership. PR should be more creative and innovative in making programs that can help accelerate of Objectives University. PR needs to be improved quality of human resource through training. Key words: Evaluation, Public Relations, SWOT Analysis
Hubungan Kampanye Politik Mas-Dipa dengan Pengetahuan Politik Pemilih Pemula Desa Rendang dalam Pilkada Karangasem 2015 Yuni Uttari, Ni Luh Putu; Amanda Gelgel, Ni Made Ras; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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One of the significant changes in the Pilkada Serentak 2015 is the efficiency of political campaign activities. This may affect the role of political actors in giving political knowledge to voters, especially young voters. This study aims to see how the relationship of political campaigns with political knowledge seen through political campaigns conducted by Mas-Dipa in Pilkada Karangasem 2015. This study uses a quantitative approach with correlation analysis. Primary data source of this research is questionnaire distributed to young voters in Desa Rendang and the secondary source of this research is obtained through Kantor Kepala Desa Rendang. The result shows that Mas-Dipa’s political campaign has significant, strong and unidirectional relationship. The intensity of voter participation in the village of Rendang in the political campaign of Mas-Dipa is quite frequent and the level of political knowledge is good. Keyword: Political Campaign, Political Communication, Political Knowledge, Young Voters.
REPRESENTASI PEREMPUAN DALAM KUMPULAN CERPEN “BH” KARYA EMHA AINUN NADJIB Surya Dewi, I Desak Putu Kurnia; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Gender inequality is manifested in various forms, such as stereotyping or negative labelling. Stereotypes of women who are weak, emotional, identical to domestic sphere are considered normal and natural. This is constructed by the mass media, so it can affect the way the public view of women’s image. A collection of short stories “BH” by Emha Ainun Nadjib is one of the fiction books featuring women as the main subject. Of the twenty-three short stories that were published, there are two short stories that feature women who experience gender injustice, in between the short story titled Lelaki Ke-1000 di Ranjangku and Mimpi Istriku. The purpose of this research is to explain the representation of women in the collection of short stories “BH” by Emha Ainun Nadjib. This research used qualitative approach with critical discourse analysis method of Sara Mills. The results of this research are women represented in the position of second class and sexual objects in a short story titled Lelaki Ke-1000 di Ranjangku. Women are also represented easily emotional, irrational thinking, identical to domestic sphere, and positioned inferior in a short story titled Mimpi Istriku. Keywords: collection of short stories “BH”,critical discourse analysis, Emha Ainun Nadjib, female representation, gender, Sara Mills, stereotype
POLA KOMUNIKASI ANTARPRIBADI PEKERJA SEKS KOMERSIAL (PSK) DENGAN CALON PENGGUNA JASA DI KAWASAN BUNG TOMO DENPASAR Surya Ascaya, Gede Andre; Sugiarica Joni, I Dewa Ayu; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 1 No 1 (2017)
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Communication is an essential thing in every situation and condition. A good communication is also needed in prostitution business. Bali is one of the most tourist destination in the world, that makes Bali’s economical growth is good enough. In another words many places in Bali is also become a place for prostitution practice. One of them is in Bung Tomo area, Desa Pemecutan Kaja, Denpasar Utara. A prostitution practice was held in Banjar Kusuma Jati, Bung Tomo the prostitution place would be camouflage as a coffee shop, or a food stall, and that’s all is different with another prostitution places. Behind the sex transaction, there were some interesting things like the technical that was used by the prostitutes to hire the costumers, they used the verbal and also non-verbal codes. In one food stall there were some sellers who would receive some codes from the costumers. Another special thing from this prostitution practice was the communication pattern which was used by the prostitutes to get their costumer. They used some codes were aimed to make the lobbying and negotiation between the prostitutes and the costumer will be not vulgar. Key Words: Communication pattern, codes, prostitutes, prostitution.

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