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REPRESENTASI FEMINISME DALAM FILM 7 HATI, 7s CINTA, 7 WANITA Pratiwi, Ayu Pramitria; Amanda Gelgel, Ni Made Ras Amanda Gelgel; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 2 No 02 (2018)
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ABSTRACTw Film discusses societal themes or phenomena and represents reality. It also speaks about the role of women in the media, who focuses on the struggle to withstand the gender equality for all of the women in the world. This contains ramework of liberal and socialist feminism in struggling for society problem which focuses on the equal opportunity and also right for every individual, particularly women that is being represented in movie entitled 7 Hati, 7 Cinta, 7 Wanita. It represents the phenomenon through the drama-genre movie. This research aimed to find out in-depth the values of feminism which represented in a movie entitled 7 Hati, 7 Cinta, 7 Wanita. This particular research was conducted using semiotic analysis method proposed by Charles Sanders Pierce through the Triangle Meaning concept by qualitative research and constructivist paradigm. The result of this study was 7 Hati, 7 Cinta, 7 Wanita is an Indonesian film that contains all the values of liberal and socialist feminism and being represented through 6 categories which contained in some scenes in this movie. .Keywords: feminism, movie, 7 Hati 7 Cinta 7 Wanita, semiotics
BENTUK KOMUNIKASI GURU DALAM PROSES PEMBELAJARAN PADA DISABILITAS TUNARUNGU DI SMPLB NEGERI 2 DENPASAR Sitorus, Irmei Febe; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Each individual communicates to build relationships from one person to another. An interaction that has been using by society often uses words or linguistics. However, some emotions that come out of human sense organ may communicate different cue when conveyed the word . Richard L. Weaver II, states that words generally trigger one set of sensory devices such as hearing, whereas nonverbal communication can trigger a number of sense devices such as sight, smell, feeling (Dasrun, 2012: 110). The purpose of this study is to observe and describe the form of teacher communication applied in the learning process in schools that provide specialized in deaf education. This research was conducted to 6 secondary school teachers at SMPLB Negeri 2 Denpasar. The theory used in this research is the theory of accommodation. Based on the results of research in the field shows that there are 3 forms of communication, among others; verbal communication, nonverbal communication and total communication. In addition, SMPLB Negeri 2 Denpasar teachers also apply the Communication Development Service of Perceptions of Sound and Rhythm (PKPBI) which serves to train the hearing loss for deaf students and minimize the consequences of disable, aiming for deaf students can be better trained in distinguishing sound sources, Develop the ability to detect, recognize sounds, and to understand the meaning, can communicate and interact with others. Keywords: verbal communication, nonverbal communication, deaf
STRATEGI KOMUNIKASI YAYASAN GAYA DEWATA DALAM SOSIALISASI LAYANAN VCT DI KALANGAN GAY Silvia, Dinna Rafika; Sugiarica Joni, I Dewa Ayu; Pascarani, Ni Kadek Dewi
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRAK HIV / AIDS nowadays is a growing disease and a global problem that has swept the world since 1981. Gay is a vulnerable group to HIV / AIDS transmission. One of the active organizations in Bali in prevention of HIV / AIDS especially for gay community is Yayasan Gaya Dewata. This organization has been active in preventive action for twenty years. The vigorous activity at the Gaya Dewata Foundation is to socialize the Voluntary Counseling and Testing (VCT) services to reduce the HIV / AIDS transmission rate. To gain successful result from the target, preparation of communication strategy is very important thing to be done in order to achieve an objective of organization. Hence, this research aimed to figure out communication strategy of Yayasan Gaya Dewata in socializing Service Voluntary Counseling and Testing (VCT); thus, gay oriented people who’s tend to close themselves, finally willing to do Voluntary Counseling and Testing (VCT). This research use qualitative research method using semi-structured interview data collection techniques, observation, and documentation study. Based on the findings in the field, it reflects that Yayasan Gaya Dewata uses several steps in formulating communication strategy before disseminating Voluntary Counseling and Testing (VCT) services, from knowing audiences, compiling messages, setting methods, to selecting media usage. Keywords: Communication Strategy, HIV/AIDS, LGBT, Voluntary Counseling and Testing.
Strategi Komunikasi Pemasaran Mave Magazine dalam Mempertahankan Eksistensi sebagai Majalah Lifestyle di Bali Witono, Trisnawati; Pascarani, Ni Nyoman Dewi; Joni, I Dewa Ayu Sugiarica
E-Jurnal Medium Vol 1 No 1 (2019)
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ABSTRACT The mass media has became a medium that is needed by the society to search the latest information that is happening around them. As well as magazine, the evolution of mass media has became a challenge for Mave Magazine to survive as a lifestyle magazine. The main purpose on this research find out that Mave Magazine's marketing communication strategy in maintaining existence as a lifestyle magazine in Bali. The type of research using is a descriptive qualitative approach with a post-positivism paradigm. Data collection techniques are interviews and observations. Based on the results of interviews and observations, it found that Mave Magazine is maintaining its existence as a Bali lifestyle magazine by applying the promotional mix elements to the target market and also following the trends of media evolution so that Mave Magazine was always known to the public. Keywords: Marketing Communication Strategic, Promotion Mix, Lifestyle Magazine.
EVALUASI KEHUMASAN DI UNIVERSITAS UDAYANA Prabasari, Ni Luh Putu Galuh; Purnawan, Ni Luh Ramaswati; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRACT PR today face different challenges from the past not just matter of financial support and internal management, but also the explosive issue, such as opposition to the policy new admissions, crisis or students drug crimes, sexual harassment, and much more. Considering the complexity that must be faced by a college, it’s necessary to optimize the role of public relations in college. This research explains how PR is managed, especially in Udayana University, which focused on three aspects, institutional, public relations activities, and human resources. Through the analysis is that the information obtained from the analysis of the situation and the issues separating the internal (strength and weaknesses and external subject matter (opportunities and threats) and create strategies to deal with it. This study, showing institutional public relations at the Udayana University not well organized yet. Its position was far from the decision-makers. Although publicist finally listed in the new OTK, but the duties and functions of public relations remains unclear. The position is also unchanged, as it still is in the management level but with different bosses. Public relations tasks at Udayana University were communication technician (technical officer). So does with human resource in it that does not have a background in public relations and minimal training. The position of the institutions that perform public relations function need to be separate from law and governance into a special bureau and are close to the leadership. PR should be more creative and innovative in making programs that can help accelerate of Objectives University. PR needs to be improved quality of human resource through training. Key words: Evaluation, Public Relations, SWOT Analysis
REPRESENTASI TINDAKAN DIKRIMINASI RAS KULIT HITAM DALAM FILM GLORY ROAD Prayuda, Ngakan Bayu; Sugiarica Joni, I Dewa Ayu; Pradipta, Ade Devia
E-Jurnal Medium Vol 2 No 02 (2018)
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ABSTRACT Discrimination is the distinction between unfair and unbalanced treatment carried out to distinguish between individuals, or groups based on specific attributes such as race, ethnicity, religion, or social class membership. The Glory Road film tells of a team that changes everything in national basketball rules and black players have never been on the national players list, because they consider black players unable to lead, and moreover it's difficult to hold back emotions. This study includes qualitative research that focuses on the analysis of semiotics developed by Roland Barthes which consists of denotation, connotation and myth. The purposexof this study was toxfind out the representation of black racial discrimination inrthe film Glory Road. Based on the analysis of related scenes by using Roland Barthes' semiotics method in the film, addressing direct and indirect discrimination. The results were shown by the black race being underestimated by statements from the white race. Not only that, the black race while on the field was seen to be treated differently when on the field or harm the black race. This is displayed through various scenes in the film. Keywords: Discrimination,Representation,Semiotics, Film
WACANA RENCANA REKLAMASI TELUK BENOA DALAM FILM KALA BENOA Suryadipta Wardhana, Anak Agung Ngurah Agung; Amanda Gelgel, Ni Made Ras; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2019)
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ABSTRACT Watchdoc audio-visual production house aired a film titled "Kala Benoa". “Kala Benoa” showing various opinions of the people around Benoa Bay Bali if Benoa Bay will have reclaimed. The aim of this research is to find out the discourse which displayed by Watchdoc in the "Kala Benoa". This qualitative research is using discourseaanalysisxofxTeuncA.bvancccDijkcc method. The results of this research showed that Watchdoc takes role as the battleground for competing ideologies. “Kala Benoa” brings up several discourses i.e. Benoa Bay reclamation plan will damage the environment, Benoa Bay reclamation plan were indicated breaks the law, Benoa Bay reclamation plan will disrupts Balinese culture, Benoa Bay reclamation plan will eliminate the work of fishers, Benoa Bay reclamation plan will lead to a privatization, and an allegation of conspiracy in Benoa Bay reclamation plan. Keywords: Bali, Benoa Bay Reclamation Plan, Kala Benoa Film Discourse Analysis.
STRATEGI HUMAS DALAM MEMBANGUN CITRA PERUSAHAAN (Studi Pada Indonesia Tourism Development Corporation, Bali) Nindya Saraswati, Ni Putu Ayunda; Sugiarica Joni, I Dewa Ayu; Pradipta, Ade Devia
E-Jurnal Medium Vol 1 No 2 (2018)
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ABSTRACT ITDC is building its image as a developer of world-class tourism destination, where the previous image when called BTDC which is the developer of tourism in Bali. Changes in the management company's impact on the image of the company, changes in the company's organizational structure, corporate tagline, a corporate culture that people do not know. This study uses the paradigm of post-positivism which brings together deductive logic to perform and probabilistically empirical observations using qualitative types. In the study of interactive models, Miles and Huberman is used as a data analysis technique. The results showed that the change in the management company of the BTDC became ITDC affecting corporate image so that the image of care with ITDC owned associated trust all stakeholders towards the ITDC. Strategies undertaken by publicist ITDC in building a corporate image that is doing the publications (publication), the manufacture of news (news), providing information to the public good that the public internal and external (inform or image), use paid media that is in the form of event, do social contacts (community involvement, lobbying and negotiation (lobbying and negotiation), perform social activities (social responsibility). Publicist ITDC do media monitoring to ensure a well guarded corporate image based on news stories that appeared in the media be it media, both print and online media. Keywords: public relations strategy, ITDC Bali, corporate image
KONSTRUKSI TINDAKAN KORUPSI PADA FILM “NEGERI TANPA TELINGA” Prema Utami, Ni Putu Shanti; Sugiarica Joni, I Dewa Ayu; Pradipta, Ade Devia
E-Jurnal Medium Vol 1 No 1 (2018)
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ABSTRACT Film becomes an aesthetics work of art as well as an information tool that sometimes can be a means of entertainment, tool of propaganda and even political tool. Film may create different perception according to the message in it. Corruption is one of topics which often discussed in many media, such as print media, electronic media, even film. Theeobjectiveeoffthissstudyiisstoeexplainttheemeaningoofccorruption in film entitled Negeri Tanpa Telinga. Data were collected from video, images, and dialogues in the film and were analyzed by Charles Sanders Pierce’s semiotics textual analysis. This studyyfounddthattthe characteristics of corruption inttheefilm inntheeform of bribery, embezzlement, smuggling, giving (gifts or grants), manipulation of the authority, related to occupation of someone or the profession, neatly and structured. Then, the influence and role of women becomes very important in the continuity of corruption such as reward for corrupt and become the good member on the group in preparing a strategy of corruption than men. Furthermore, this film depicted a new image about women’s role in corruption, especially in Indonesia. The result of this study constructed as well by the director on relation about politics in Indonesia. Keyword: Analysis, Semiotics, Film, Corruption
REPRESENTASI PEREMPUAN DALAM KUMPULAN CERPEN “BH” KARYA EMHA AINUN NADJIB Surya Dewi, I Desak Putu Kurnia; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2017)
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Gender inequality is manifested in various forms, such as stereotyping or negative labelling. Stereotypes of women who are weak, emotional, identical to domestic sphere are considered normal and natural. This is constructed by the mass media, so it can affect the way the public view of women’s image. A collection of short stories “BH” by Emha Ainun Nadjib is one of the fiction books featuring women as the main subject. Of the twenty-three short stories that were published, there are two short stories that feature women who experience gender injustice, in between the short story titled Lelaki Ke-1000 di Ranjangku and Mimpi Istriku. The purpose of this research is to explain the representation of women in the collection of short stories “BH” by Emha Ainun Nadjib. This research used qualitative approach with critical discourse analysis method of Sara Mills. The results of this research are women represented in the position of second class and sexual objects in a short story titled Lelaki Ke-1000 di Ranjangku. Women are also represented easily emotional, irrational thinking, identical to domestic sphere, and positioned inferior in a short story titled Mimpi Istriku. Keywords: collection of short stories “BH”,critical discourse analysis, Emha Ainun Nadjib, female representation, gender, Sara Mills, stereotype
Co-Authors -, Alexandra Ade Devia Pradipta Adhi Prasetyo, Sasmandanu Agestiary Saputri, Ni Kadek Agung Mataram, Gusti Gede Antara, I Putu Juni Aristia Dewi, Putu Ratih Aryawan, Dewi Nandini Astawan, Putu Nala Parisudani Atsyukayanti, Putu Wela Ayuningtyas, Ananda Vidya Azmir, Miranda Bagus Wicaksono, R. Agung Rezky Br Tarigan, Della Ayu Lopiga Cahyani, Siva Eka Putri Carina Widyasmara, Ratih Meila Carolina Poetiray, Kezia Judith Cinintya Manu, Ni Putu Cokorda Istri Sinta Sukma Ratih, Cokorda Comawati, Ni Luh Ary Damasemil, Calvin Dana Devi, Putu Jista Prajna Despitasari, Ni Wayan Putri Deviyanti, Ni Putu Laksmitha Dewi Yuri Cahyani Dewi, Dewa Ayu Prisma Yana Dharmayanti, Ni Putu Gita Diah Natalia, Ni Kadek Ayu Duta Prasatya, I Gede Anang Eggy Eriska, Ni Made Enik Trijayanti, Ni Komang Eva Irene, Ni Made Ayu Dwi Fairya Arnantika, Ni Wayan Febriani, lda Ayu Dyah Ganeshwara, I Komang Bayu Giga Nanda, Kadek Awidya GItamaharani Arya, Ni Made Amalika Haresvari, Made Amanda I Dewa Gede Aditya Dharma Putra, I Dewa Gede Aditya I Gusti Agung Alit Suryawati Indah Widia Sari, Ni Luh Ketut Indah Yuliarsini, Luh Putu Inggra Swathy, I Dewa Ayu Julianditya Dharmayanti, Pande Made Kartika, Hernanda Kusuma Yanti, Ni Made Wiwin Kusuma, Ida Bagus Eka Dharma Kusumayani, Ni Komang Leni Laksmi Indraswari, Ida Ayu Pradnyana Lestari, Tanty Dwi Linggar Sari, Virdha Marta Mas Pradnyadewi, I Gusti Agung Ayu Putu Maulida, Dwinny Sukma Mayos, Elisa Aprillia Mayreena Wibowo, Vinsensa Dianda Melania, Bulan Melitasari, Indriana Mentari Pramesti, Ni Nyoman Tri Meyra, Miranda Sanna Milenia, Anastasia Natalia, Della Ni Luh Ramaswati Purnawan Ni Made Kartini, Ni Made Ni Made Ras Amanda Gelgel Ni Nyoman Dewi Pascarani Nikki Vernishia, Ni Putu Anasthasia Nindya Saraswati, Ni Putu Ayunda Nuky Prastya, I Kadek Sanjita Palandi, Joan Alexandra Jethrovany Paramitha, Ni Putu Nadia Pascarani, Ni Kadek Dewi Perkasa, Syahdad Permana, I Putu Surya Prabasari, Ni Luh Putu Galuh Pradevi, Rinjani Pradnya Yoni, Ni Luh Kade Diah Pramesti, I Gusti Ayu Diah Pratiwi, Ayu Pramitria Prayuda, Ngakan Bayu Prema Utami, Ni Putu Shanti Rabani, Olgheri Paco Syah Rachmad, Radinda Annisa Ramadhan, Febiano Regelinda Janggat, Martha Gloria Riz, Vallerie Velove Sadyani Putri, Ni Made Mahindri Santoso, Fitriani Dyah Saraswati, Widia Satria Dwipayana, I Made Krisna Savarino, Jocelyn Williams Silvia, Dinna Rafika Simatupang, Rebecca Aprilia Sitorus, Irmei Febe Sumerta Putri, Ni Made Ambarani Surya Ascaya, Gede Andre Surya Dewi, I Desak Putu Kurnia Suryadipta Wardhana, Anak Agung Ngurah Agung Suyun Yustika, I Made Dwi Swari Pidada, Ida Ayu Prita Dara Tri Adhyatmika, I Gede Nyoman Arya Utami, Bella Putri Viola Deviyanthi, Ni Wayan Wahyu Permana, Fauzia Putri Wati Sudiarta, Ni Made Sri Pradnya Widiasari, Hairunnisa Widyariani, Ida Ayu Cintya Wijaya, Marini Fransiska Witono, Trisnawati