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All Journal Jurnal Ilmiah Mizani: Wacana Hukum, Ekonomi Dan Keagamaan
Atika Atika
State Islamic University of North Sumatra

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The Influence of Knowledge, Perceptions, and E-Banking Facilities on Customer Interest in Using Bank Muamalat Products: Case Study at Bank Muamalat KCP Stabat Safrina Safitri; Atika Atika; Tuti Anggraini
Jurnal Ilmiah Mizani: Wacana Hukum, Ekonomi Dan Keagamaan Vol 8, No 1 (2021): April
Publisher : Faculty of Sharia (Islamic Law) at Fatmawati Sukarno State Islamic University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/mzn.v8i1.4847

Abstract

This research aims to determine the influence of knowledge, perceptions, and e-banking facilities on customer interest in using Bank Muamalat products, focusing on Bank Muamalat KCP Stabat. The research method used was a survey by distributing questionnaires to Bank Muamalat KCP Stabat e-banking service customers. Customer knowledge about e-banking is measured through their understanding of the e-banking features offered by Bank Muamalat. Customer perceptions of e-banking are assessed from their views on security, comfort, and service reliability. E-banking facilities are checked based on availability and ease of customer access to services. It is hoped that the results of this research will provide a better understanding of the factors influencing customer interest in using Bank Muamalat products via e-banking. The implications of these findings can help Bank Muamalat KCP Stabat improve its e-banking services to attract more customer interest and increase their satisfaction with the bank's products.
Co-Authors Safrina Safitri Tuti Anggraini