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All Journal Studi Ilmu Manajemen dan Organisasi International Journal of Education, Social Studies, And Management (IJESSM)
Evi Meidasari
Universitas Mitra Indonesia, Bandar Lampung, Indonesia
Economics, Econometrics & Finance Education Other

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Pengaruh Kompetensi, Pengalaman, dan Lingkungan Kerja terhadap Kinerja Pegawai Desa I Made Erlan Widiana; Andi Surya; Desmon Desmon; Yudhinanto Yudhinanto; Hasbullah Hasbullah; Evi Meidasari
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.3574

Abstract

Purpose: This study aims to determine the influence of work competence, work experience, and the environment on the performance of employees of the Restu Buana Village Office. Methodology/approach: This type of research uses quantitative methods and associative approach methods are used. The data used is primary data which requires data or information from the first source, basically we call it respondents. The analysis method used in this research is multiple linear regression analysis using SPSS version 23. Results/findings: The work competency variable affects the performance of employees of the Restu Buana Village Office. Work experience has no effect on the performance of employees of the Restu Buana Village Office. Conclusions: The study concludes that work competence, work experience, and work environment jointly have a significant effect on employee performance at the Restu Buana Village Office, with a combined influence of 92.8%. Individually, work competence contributes 26.8%, work experience 3.8%, and work environment 41.4% to employee performance. Limitations: The independent variables in this research are only work competence, work experience, and work environment as well as variables bound by employee performance. This study focuses on the employees of the Restu Buana Village Office which totals 32 people. Contribution: Because work competence, and the environment play an important role in the progress of the employees' abilities that will be developed and can provide encouragement and foster employees to be able to work independently can also foster confidence and make new work plans for employees so that performance is increasing.
The Influence of Social Media and Customer Testimonials on Consumer Trust in Victoria Brownies MSMEs, Bandar Lampung Ariska Citra Dewi; Evi Meidasari; Yudhinanto CN
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 6 No. 1 (2026): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v6i1.1045

Abstract

This study aims to determine and analyze the influence of social media and customer testimonials on consumer trust in UMKM Victoria Brownies Bandar Lampung. Consumer trust is an important factor in maintaining loyalty and increasing purchasing decisions, especially in digital-based culinary businesses. This study uses a quantitative method with an associative approach. The sample used was 100 respondents who were Victoria Brownies consumers, with a sampling technique using purposive sampling. The data analysis technique used was multiple linear regression with the help of the IBM SPSS 25 program. The results showed that social media had a significant effect on consumer trust with a t-value of 4.179 and a significance of 0.000. Customer testimonials also had a significant and dominant effect on consumer trust with a t- value of 13.250 and a significance of 0.000. Simultaneously, social media and customer testimonials had a significant effect on consumer trust with a calculated F value of 323.821 and a significance of 0.000. The coefficient of determination (R²) of 0.680 indicates that 68% of the variation in consumer trust can be explained by the two independent variables. Thus, it can be concluded that social media and customer testimonials are important factors that must be considered in building and increasing consumer trust, especially in the context of MSME digital marketing.
Co-Authors Andi Surya Ariska Citra Dewi Desmon Desmon Hasbullah Hasbullah I Made Erlan Widiana Yudhinanto CN Yudhinanto Yudhinanto