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All Journal PROtek : Jurnal Ilmiah Teknik Elektro JURNAL EDUKASI DAN PEMBELAJARAN ANAK USIA DINI
Widyawati Widyawati
Institut Agama Islam Negeri Bone
Computer Science & IT Control & Systems Engineering Education Electrical & Electronics Engineering Energy Other

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Peran Media Berbasis Komputer Dalam Mengembangkan Kognisi Dan Kreativitas Anak Usia Dini Widyawati Widyawati
Jurnal E-MAS (Edukasi dan Pembelajaran Anak Usia Dini) Vol. 1 No. 3 (2025)
Publisher : FKIP UNSULTRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64690/e-mas.v1i3.434

Abstract

The development of digital technology has had a significant impact on the world of education, including early childhood 2019–2024. The study results indicate that computer-based media can improve children's cognitive abilities through exploratory activities and interactive problem-solving. Furthermore, the use of computer media also encourages children's creativity in expressing ideas, digital drawing, and creating imaginative thinking patterns through educational games. However, the effectiveness of this media depends heavily on the role of teachers and parents in providing guidance and selecting content appropriate to the child's developmental stage. In conclusion, computer-based media is a potential tool for developing cognition and creativity in early childhood when used in a targeted, contextual manner, and supported by educational guidance.education (PAUD). One widely implemented innovation is the use of computer-based media in the learning process. This article aims to systematically review the role of computer-based media in the development of cognition and creativity in early childhood. The method used is a literature review, reviewing various relevant national and international research findings from
Analysis of the Effect of Sales and Customer Satisfaction at Cafe Tentador on the Marketing Strategy Optimization Using Fuzzy Logic Nurlindasari Tamsir; Vivi Rosida; Widyawati Widyawati; St. Amina H. Umar
PROtek : Jurnal Ilmiah Teknik Elektro Vol 13 No 1 (2026): Protek : Jurnal Ilmiah Teknik Elektro
Publisher : Program Studi Teknik Elektro Universitas Khairun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33387/protk.v13i1.10548

Abstract

Business competition in the culinary industry is becoming progressively intense, particularly in strategic areas such as Pangkajene District, Pangkajene dan Kepulauan Regency. One of the cafés operating in this region is Cafe Tentador. The sales performance of the café demonstrated fluctuation from 2020 to 2023 due to various factors, including the Covid-19 pandemic. In addition to sales performance, customer satisfaction is a crucial factor in maintaining business competitiveness. Therefore, this study aims to analyze the effect of sales and customer satisfaction on the marketing strategy optimization at Cafe Tentador using the Fuzzy Logic method. The analysis, conducted using the Mamdani Fuzzy Logic approach to evaluate the effectiveness of marketing strategies by considering sales and customer satisfaction factors, reveals that the current marketing strategy is at a moderate (fairly good) level. This indicates that while the existing strategy provides a positive effect on the company's performance, there is still a room for improvement and increased effectiveness. Recommended insights include enhancing customer satisfaction through satisfaction surveys, loyalty programs, and responsive feedback, as well as boosting sales through attractive promotions, collaborations with influencers, and menu development.
Co-Authors Nurlindasari Tamsir St. Amina H. Umar Vivi Rosida