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All Journal Al-Maqashid: Journal of Economics and Islamic Business Journal of Management, Accounting, and Administration Journal of Golden Generation Abdimas Journal of Shariah Economics
Biyati Ahwarumi
Universitas Sunan Drajat Lamongan
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Model Peningkatan Kepuasan Pelanggan Berbasis Nilai Khidmah dan Amanah di Toserba Sunan Drajat Petiyin Biyati Ahwarumi; Anas Alhifni; M. Jefri
JOURNAL OF SHARIA ECONOMICS Vol. 8 No. 1 (2026): Journal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah, Fakultas Ekonomi dan Bisnis Islam, Universitas Al Hikmah Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35896/z7bf0z72

Abstract

This study aims to analyze the ideal service improvement model, examine the implementation of Khidmah and Amanah values, and investigate their influence on customer satisfaction at Toserba Sunan Drajat Petiyin. This research employed a quantitative approach using a survey method. Data were collected through questionnaires distributed to 50 customers selected using accidental sampling. Data analysis was conducted using Partial Least Squares-Structural Equation Modeling (PLS-SEM) with SmartPLS software. The analysis included validity testing, reliability testing, structural model evaluation, and hypothesis testing. The results indicate that all research indicators met the validity and reliability criteria. The values of Khidmah and Amanah have been well implemented in service delivery based on customer perceptions. Hypothesis testing revealed that Amanah had a positive and significant effect on customer satisfaction with a path coefficient of 0.395, a T-statistic of 3.731, and a p-value of 0.000. Meanwhile, Khidmah also had a positive and significant effect on customer satisfaction with a path coefficient of 0.583, a T-statistic of 6.363, and a p-value of 0.000. The R-square value of 0.853 indicates that Amanah and Khidmah jointly explain 85.3% of the variance in customer satisfaction. Furthermore, the effect size analysis shows that Khidmah is the most dominant variable influencing customer satisfaction.
Pelatihan dan Pengembangan Soft Skill Santri Pondok Pesantren Sunan Drajat Lamongan Biyati Ahwarumi; Akhmad Sirojudin Munir; Lutfi Hidayah; Suci Yongki Setyowati
Journal of Golden Generation Abdimas Vol. 1 No. 2 (2025): Desember : Journal of Golden Generation Abdimas
Publisher : PT. Lembaga Penerbit Penelitian Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65244/jgga.v1i2.143

Abstract

Penelitian ini bertujuan merancang dan mengevaluasi program pelatihan soft skill bagi santri Pondok Pesantren Sunan Drajat Lamongan untuk meningkatkan kemampuan komunikasi, kerja sama, kepemimpinan, dan pemecahan masalah. Metode penelitian menggunakan pendekatan kualitatif deskriptif dengan model partisipatif melalui pre-test, post-test, observasi, wawancara, dan kuesioner. Hasil menunjukkan peningkatan skor rata-rata dari 65,3 menjadi 83,7 dengan perubahan perilaku positif seperti meningkatnya kepercayaan diri, tanggung jawab, dan empati sosial. Dan pelatihan soft skill berbasis nilai keislaman efektif memperkuat karakter, kepemimpinan, dan kesiapan santri menghadapi tantangan era modern.
Evaluation of BMT Service Quality Based on SERVQUAL and Maqaṣid al-Shariah: A Case Study of BMT Mandiri Sejahtera Kranji Lamongan Biyati Ahwarumi; Akhmad Sirojudin Munir
Journal of Management, Accounting, and Administration Vol. 2 No. 2: October - December 2025
Publisher : Institut Nurul Islam Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52620/jomaa.v2i2.201

Abstract

This study aims to analyze the gap between members' expectations and perceptions of BMT Mandiri Sejahtera Kranji Lamongan services with the SERVQUAL model approach. The research design used a descriptive quantitative approach involving 41 respondents who were selected purposively. The instrument in the form of a Likert questionnaire was analyzed through gap analysis and paired samples t-test. The results showed that there was the largest negative gap in the reliability dimension (−0.2927), while tangibles and responsiveness had positive gaps. Statistically, some service items show significant differences between perceptions and expectations, so the research hypothesis is accepted. This research strengthens the application of SERVQUAL in the context of Islamic microfinance and emphasizes the importance of services that are in accordance with maqāṣid al-sharīʿah. Implicitly, the results of this study are relevant for improving the quality of BMT services and management policies.
Analisis Strategi Promosi dan Minat Beli Konsumen terhadap Batik Gedog Margomulyo, Kerek, Tuban Biyati Ahwarumi; Akhmad Sirojudin Munir
Al-Maqashid: Journal of Economics and Islamic Business Vol. 7 No. 1 (2026): April: Al Maqashid Jurnal Ekonomi dan Bisnis Islam
Publisher : Universitas Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/maqashid.v7i1.2837

Abstract

Penelitian ini bertujuan untuk mengeksplorasi pengaruh strategi promosi terhadap minat beli konsumen Batik Gedog di Desa Margomulyo. Berdasarkan analisis regresi linier dan ANOVA, hasil penelitian menunjukkan bahwa strategi promosi memiliki pengaruh signifikan terhadap minat beli konsumen. Setiap peningkatan satu unit dalam promosi berhubungan dengan peningkatan 0,652unit dalam minat beli (β = 0,652; p < 0,001). Penelitian ini juga menemukan bahwa promosi yang lebih intens, khususnya melalui media sosial, dapat meningkatkan minat beli, meskipun pengaruhnya tidak sepenuhnya linier. Oleh karena itu, pengrajin Batik Gedog disarankan untuk memanfaatkan media sosial, meningkatkan keterampilan digital, dan mengintegrasikan nilai budaya dalam strategi promosi mereka. Penelitian lebih lanjut disarankan untuk mengeksplorasi faktor lain yang mempengaruhi minat beli dan menggunakan sampel yang lebih besar.
Co-Authors Akhmad Sirojudin Munir Akhmad Sirojudin Munir Anas Alhifni Lutfi Hidayah M. Jefri Suci Yongki Setyowati