Adi Wahyu Anggara
Department of Management, Universitas Diponegoro, Jl. Prof. Moeljono Trastotenojo, Tembalang Semarang, Indonesia

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

The Role of Website Quality and Interactivity toward the Formation of E-Trust, E-Satisfaction and Dual Constructs of E-Loyalty: Study on Sporting Goods E-Commerce Website PlanetSports.Asia Adi Wahyu Anggara; I Made Bayu Dirgantara
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.5579

Abstract

This study aims to analyze the effect of website quality and interactivity on the formation of e-satisfaction, e-trust, and the dual construct of e-loyalty on the sporting goods omnichannel e-commerce website PlanetSports.Asia and discuss it from the point of view of online relationship marketing theory. The research population is PlanetSports.Asia consumers who have made online purchases. This study obtained 229 responses and 190 respondents met the sample criteria. The online questionnaire was used as data collecting method and the model was estimated with Structural Equation Modeling (SEM) statistics techniques using SPSS AMOS 23. All hypotheses developed in this study were accepted.
Integrating Expectation-Confirmation Theory and DeLone & McLean Model: Exploring the Impact of Website Quality on E-Satisfaction and E-Loyalty in the Sports Equipment and Apparel Industry Anggara, Adi Wahyu
JURNAL STUDI MANAJEMEN ORGANISASI Vol 22, No 1 (2025)
Publisher : Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jsmo.v22i1.73126

Abstract

This study examines the complex interconnections of website quality, e-satisfaction, and e-loyalty in the evolving sports equipment and clothing sector. This research seeks to elucidate the aspects affecting online consumer behavior in this sector by merging Expectation-Confirmation Theory (ECT) with the DeLone and McLean IS Success Model (D&M IS Model). This study investigates how the dimensions of information, system, and service quality of a website influence consumer expectations, satisfaction, and loyalty, acknowledging the distinctive traits of the sports equipment and apparel industry, including the importance of brand reputation, customer engagement, and community development. Data were gathered from 196 online consumers using a meticulously crafted structured questionnaire and evaluated employing sophisticated structural equation modeling (SEM) techniques utilizing AMOS software. This study's findings provide strong empirical evidence for the substantial and beneficial influence of website quality on e-satisfaction, which subsequently serves as a vital catalyst for both attitudinal and behavioral loyalty among online consumers. The incorporation of ECT with the D&M IS model offers a more exhaustive theoretical framework for clarifying the psychological and behavioral mechanisms influencing consumer loyalty in the online environment.
Entrepreneurship, Innovation, and Business Environment Adaptation: Determinants of Culinary SMEs’ Performance in Semarang Wiweko, Aryoga; Hasya, Afina; Anggara, Adi Wahyu
Journal of Economics and Management Scienties Volume 8 No. 1, December 2025
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/jems.v8i1.270

Abstract

SMEs are independent productive enterprises managed by individuals or business entities that are not subsidiaries or branches of larger companies. This study aims to analyze the influence of entrepreneurial orientation, business environment adaptation, and business innovation on business performance through competitive advantage among culinary SMEs in Semarang City. The research involved 120 respondents, consisting of owners and managers of culinary SMEs in Semarang. Data were analyzed using the Structural Equation Modelling (SEM) method with the support of IBM AMOS 22 software. The findings reveal that entrepreneurial orientation, business environment adaptation, and innovation influence business performance through competitive advantage. However, only business environment adaptation has a direct effect on business performance without going through competitive advantage, while the other variables impact business performance only when mediated by competitive advantage. Therefore, MSME owners are advised to strengthen their adaptability, business innovation, and entrepreneurial orientation in order to face market dynamics and competition. For further research, it is highly recommended to expand the study to other MSME sectors or different regions to enrich local business development strategies.
The Evolution of Consumer Behavior in The Coffee Shop Industry Adi Wahyu Anggara; Aryoga Wiweko
JURNAL STUDI MANAJEMEN ORGANISASI Vol 23, No 1 (2026): 2026
Publisher : Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jsmo.v23i1.85221

Abstract

The global coffee shop industry has evolved from a transactional, caffeine-centered trade to a multidimensional experiential market. However, the consumer behavior literature documenting this shift remains fragmented across marketing, hospitality, food science, and sustainability disciplines. To consolidate this fragmented landscape, this study conducts a systematic literature review following the PRISMA 2020 protocol, mapping the thematic, theoretical, and methodological frontiers of coffee consumer behavior research. A structured Scopus search covering 2015–2025, combined with multistage screening and a strict journal-quality threshold (SJR Q1–Q2), yielded a final corpus of 51 empirical studies. Thematic synthesis identified six distinct research streams: servicescape and interpersonal exchange, cognitive-sensory processing, identity and symbolic consumption, corporate social responsibility, omni-channel marketing, and disruptive technology. Methodologically, the synthesis reveals a heavy overreliance on cross-sectional survey designs analyzed via structural equation modelling (SEM), concentrated primarily in Asian markets. Crucially, this review exposes three persistent theoretical and empirical gaps requiring urgent scholarly attention: distinct satisfaction–loyalty decoupling in experiential contexts, a stubborn sustainability intention–action gap resistant to standard behavioral nudges, and an unresolved novelty effect regarding human–robot service interactions. This study contributes an integrated thematic map and advances a structured future research agenda emphasizing the need for behaviorally validated, longitudinal, and cross-cultural methodologies. The findings offer strategic and actionable insights for franchise and independent coffee shop operators navigating an increasingly saturated, digital, and value-driven market.