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The Role of Self-Control in Reducing FOMO-Driven Impulsive Buying among Students Achmad Basofitrah; Mohammad Zainullah; Muhammad Irsyad Baitussalam
MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/6qx7md36

Abstract

The rapid growth of social media and e-commerce has intensified impulsive buying behavior among university students, particularly through psychological pressures associated with Fear of Missing Out (FOMO) and continuous digital exposure. Although previous studies have examined the direct effects of FOMO, social media intensity, and self-control on consumer behavior, limited attention has been given to the buffering role of self-control in weakening these influences within higher education settings. This study investigates the effects of FOMO and social media intensity on impulsive buying behavior and examines the moderating role of self-control among students of Institut Badri Mashduqi (IBAMA). Using an explanatory quantitative approach, data were collected from 180 students through purposive sampling and analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results reveal that FOMO and social media intensity positively and significantly influence impulsive buying behavior, whereas self-control has a significant negative effect. Furthermore, self-control significantly moderates the relationships between FOMO, social media intensity, and impulsive buying by reducing the strength of these effects. This study contributes to the digital consumer behavior literature by demonstrating the protective role of self-control as a psychological buffering mechanism and provides practical implications for developing digital literacy and self-regulation programs among university students.
Understanding Arab Culture: The Key to Successfully Seizing the Economic Opportunities of the Hajj and Umrah Affan Maulana; Mohammad Zainullah; Ahmad Shidqi Romadhani
HARAMAIN: Jurnal Manajemen Bisnis Vol. 6 No. 02 (2026): HARAMAIN : JURNAL MANAJEMEN BISNIS
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Kepada Masyarakat Institut Badri Mashduqi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66931/jmb-384

Abstract

This study examines the importance of understanding Arab culture as a foundation for the social adaptation of Hajj and Umrah pilgrims in the Holy Land. Limited cultural understanding, language barriers, and differences in communication styles often create difficulties for pilgrims in interacting with local communities and adjusting to the social environment in Saudi Arabia. Therefore, this study aims to analyze the relationship between Arab cultural understanding, intercultural communication, and pilgrims’ readiness through a literature review approach. This research employed a qualitative method using library research. Data were collected from books, scientific journals, conference proceedings, and other academic sources related to Arab culture, intercultural communication, social adaptation, and Hajj education. The data were analyzed using content analysis to identify patterns and relationships among previous studies. The findings reveal that understanding Arab culture significantly supports pilgrims’ social adaptation and enhances the quality of their worship experience. Pilgrims with better cultural knowledge tend to communicate more effectively, reduce misunderstandings, and adapt more easily to the social environment in Saudi Arabia. Furthermore, intercultural communication training and culturally oriented manasik education positively contribute to pilgrims’ confidence, comfort, and readiness. However, current Hajj preparation programs still focus primarily on ritual aspects and provide limited socio-cultural education. This study concludes that Arab cultural literacy should be integrated into Hajj and Umrah preparation programs to strengthen pilgrims’ social, cultural, and spiritual readiness.