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All Journal Ekopedia: Jurnal Ilmiah Ekonomi Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Rajulio Lopes
Sekolah Tinggi Ilmu Ekonomi (STIE) Bima
Economics, Econometrics & Finance Environmental Science Social Sciences Other

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Pelatihan Desain Logo Menggunakan Canva untuk Memperkuat Branding UMKM  Dimsum Ratu Yummy Kota Bima Rosa Yuliati; Sulfi Sulfi; Sri Wulandari; Faryatun Faryatun; Muhammad Prayoga; Rajulio Lopes
Aksi Kita: Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 3 (2026): MEI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/w8m5rv44

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kemampuan pelaku UMKM Dimsum Ratu Yummy Kota Bima dalam merancang logo sebagai identitas visual usaha guna memperkuat branding produk. Permasalahan yang dihadapi mitra adalah belum adanya logo yang dapat merepresentasikan usaha secara profesional sehingga produk kurang memiliki identitas visual yang kuat. Metode pelaksanaan kegiatan dilakukan melalui observasi, penyampaian materi branding, pelatihan penggunaan aplikasi Canva, praktik pembuatan logo, serta pendampingan desain. Kegiatan dilaksanakan pada tanggal 6 April 2026 dengan melibatkan pemilik usaha sebagai peserta utama. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta mengenai pentingnya branding dan identitas visual usaha. Selain itu, peserta berhasil membuat logo yang sesuai dengan karakteristik produk sehingga dapat digunakan sebagai media promosi dan identitas usaha. Keberadaan logo baru memberikan manfaat dalam meningkatkan daya tarik visual produk, memperkuat citra usaha, serta mendukung kegiatan pemasaran. Dengan demikian, pelatihan desain logo menggunakan Canva dapat menjadi salah satu strategi efektif dalam memperkuat branding dan daya saing UMKM
Pengaruh Motivasi dan Beban Kerja Terhadap Kepuasan Kerja Pegawai pada Dinas Pekerja Umum (PU) Kota Bima Rajulio Lopes; Muhammad Yusuf; Amirulmukminin Amirulmukminin
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/743z7g17

Abstract

This study aims to examine and analyze the effect of motivation and workload on employee job satisfaction at the Public Works Office (Dinas Pekerjaan Umum) of Bima City, both partially and simultaneously. This research employed an associative research design with a quantitative approach. The population consisted of 126 employees, while the sample comprised 60 civil servants selected using a purposive sampling technique. Data were collected through observation, questionnaires, and literature review. The data were analyzed using validity and reliability tests, classical assumption tests, multiple linear regression analysis, correlation coefficient analysis, coefficient of determination, t-test, and F-test with the assistance of SPSS software. The results of the study indicate that motivation has a positive and significant effect on employee job satisfaction, with a t-value of 3.306 and a significance value of 0.002 (<0.05). Workload has a negative and significant effect on job satisfaction, with a t-value of -2.213 and a significance value of 0.031 (<0.05). Simultaneously, motivation and workload have a significant effect on employee job satisfaction, as indicated by an F-value of 18.181 and a significance value of 0.000 (<0.05). The coefficient of determination (R²) is 0.589, indicating that 58.9% of the variation in employee job satisfaction is explained by motivation and workload, while the remaining 41.1% is influenced by other factors not examined in this study. Based on the findings, it can be concluded that higher motivation contributes to increased employee job satisfaction, whereas excessive or inappropriate workload tends to reduce job satisfaction. Therefore, the Public Works Office of Bima City is expected to enhance employee motivation and manage workload proportionally to improve employee job satisfaction.  
Co-Authors Faryatun Faryatun Jaenab, Jaenab Muhammad Prayoga Muhammad Yusuf Rosa Yuliati Sri Wulandari Sulfi Sulfi