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Pemanfatan Limbah Baglog Jamur Tiram Menjadi Bahan Alternatif Briket di Desa Mojorejo Kecamatan Pungging Hari Prastyo; Ahmad Sulthon; Muhammad Qhoiruman Afandi; Nur Azmil Muftakhoroh; Rita Efendi
JPMNT JURNAL PENGABDIAN MASYARAKAT NIAN TANA Vol. 4 No. 2 (2026): April: Jurnal Pengabdian Masyarakat Nian Tana
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/jpmnt.v4i2.1245

Abstract

Mojorejo Village has the potential to develop oyster mushroom cultivation. However, with increasing production, mushroom baglog waste also increases and often becomes an environmental problem. Local residents lack the knowledge to utilize this waste optimally. To this end, outreach and training were conducted on making charcoal briquettes from mushroom baglog waste. This processing process allows baglog waste to be converted into a value-added product, namely charcoal briquettes. In addition to providing an effective waste management solution, this training also opens up new business opportunities for the community. The approach used in this activity is the ABCD (Asset Based Community Development) method, which focuses on empowering local potential. The results of the outreach showed that the resulting charcoal briquettes have good combustion quality and have the potential to be an environmentally friendly fuel. It is hoped that this training will reduce the accumulation of baglog waste and provide economic and environmental benefits for the residents of Mojorejo Village.
Pendampingan Digital Marketing pada Pelaku UMKM Makanan Ringan melalui Pendekatan ABCD Aqidatul Izzah; Hari Prastyo; Ellina Feby Arianti; Khafidhoturrofia Khafidhoturrofia; Riza Nehru al-Badry
Ta'awun Jurnal Pengabdian Vol. 4 No. 1 (2025): Mei
Publisher : LPPM Universitas Uluwiyah Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47759/734ast84

Abstract

Program pendampingan pelaku UMKM makanan ringan berbasis digital marketing melalui pendekatan Asset Based Community Development (ABCD) ini bertujuan untuk mengoptimalkan potensi UMKM Robi Jaya di Desa Mergobener, Kecamatan Tarik, Kabupaten Sidoarjo. UMKM ini memproduksi kacang bawang sebagai produk unggulan dan beberapa jenis makanan ringan lainnya, namun masih menerapkan strategi pemasaran tradisional dengan jangkauan terbatas. Metode pendampingan menggunakan lima tahapan ABCD, yaitu Discovery, Dream, Design, Define, Destiny. Program implementasi digital marketing meliputi pelatihan digital marketing untuk pemilik UMKM, pembuatan akun bisnis di Instagram dan Facebook, pendaftaran di marketplace Shopee, pembuatan konten digital berkualitas, serta pengembangan sistem monitoring dan evaluasi. Hasil pendampingan menunjukkan peningkatan penjualan sebesar 35% dalam satu bulan pertama, peningkatan kapasitas digital pemilik UMKM, dan perluasan jangkauan pasar hingga ke luar kabupaten. Keberhasilan program ini membuktikan bahwa pendekatan ABCD efektif dalam mengembangkan UMKM dengan mengoptimalkan aset yang sudah dimiliki dan mendorong kemandirian pelaku usaha dalam implementasi digital marketing.