Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi)
Fatih Fuadi
universitas islam negeri raden intan lampung, lampung
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PENGARUH GREENWASHING PERCEPTION DAN ENVIRONMENTAL AWARENESS TERHADAP REPURCHASING INTENTION PRODUK COCA-COLA KEMASAN BOTOL DALAM PERSPEKTIF ETIKA BISNIS ISLAM Ratu Tria; Fatih Fuadi; Mia Selvina
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 3 (2025): Edisi September - Desember 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i3.6383

Abstract

Kepedulian konsumen terhadap produk ramah lingkungan semakin meningkat, dengan banyak yang bersedia membayar lebih untuk mendukung keberlanjutan. Hal ini mendorong perusahaan untuk meluncurkan kampanye produk yang berfokus pada lingkungan, didukung oleh komunitas seperti Trash Hero dan Zero Waste Indonesia yang aktif dalam edukasi dan aksi nyata. Namun, isu polusi plastik, di mana Indonesia merupakan salah satu penghasil terbesar, menuntut perhatian lebih. Meskipun banyak perusahaan, termasuk Coca-Cola, mengklaim produk mereka ramah lingkungan, praktik greenwashing sering kali merusak kepercayaan konsumen. Penelitian ini bertujuan untuk mengeksplorasi pengaruh greenwashing perception dan environmental awareness terhadap repurchasing intention produk Coca-Cola kemasan botol dalam perspektif etika bisnis Islam. Metode yang digunakan adalah kuantitatif dengan alat analisis SmartPLS 4. Pengambilan sampel dilakukan dengan metode Non Probability Sampling jenis purposive sampling terhadap 100 responden di Kota Bandar Lampung. Data dikumpulkan melalui kuesioner Secara Online dan dianalisis dengan uji validitas, reliabilitas, uji hipotesis, uji t, dan analisis koefisien determinasi. Hasil menunjukkan bahwa greenwashing perception berpengaruh negatif dan signifikan terhadap repurchasing intention, sementara environmental awareness berpengaruh positif dan signifikan terhadap repurchasing intention. Penelitian ini menyarankan agar perusahaan lebih transparan dalam inisiatif keberlanjutan dan konsumen lebih kritis dalam mengevaluasi klaim ramah lingkungan, terutama dalam konteks nilai-nilai Islam yang menekankan tanggung jawab sosial dan lingkungan.
Pengaruh Jumlah Angkatan Kerja dan Tingkat Kemiskinan Terhadap Indeks Pembangunan Gender (IPG) Dalam Ekonomi Islam (Analisa Data Panel Periode 2015-2025) Zadli Rahma Ilahi; Fatih Fuadi; Is Susanto
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 8 No 1 (2026): August 2026
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v8i1.10592

Abstract

This study aims to analyze the influence of the workforce and poverty levels on the Gender Development Index (GDI) in 10 provinces on Sumatra Island for the period 2015–2025 from an Islamic economic perspective. The main issue raised is the low increase in the GDI despite a decrease in the poverty rate and an increase in the workforce during that period, thus raising questions about the effectiveness of both variables in promoting gender equality. This study uses a quantitative approach with panel data regression analysis. The data used are secondary data sourced from the Central Bureau of Statistics with a total of 110 observations (balanced panel). Model selection is carried out through the Chow, Hausman, and Lagrange Multiplier tests which indicate that the Random Effect Model (REM) is the best model. To overcome violations of the autocorrelation assumption, this study applies Robust Standard Errors with White Period. The results show that simultaneously, the workforce and poverty levels have a significant effect on the GDI (Prob. F = 0.0098). Partially, the poverty level has a negative and significant effect on the GDI at the α = 5% level, while the workforce has a positive but insignificant effect at the α = 5% level. The R-squared value of 8.28% indicates that many other factors influence the GDI. This study contributes to filling this gap by integrating panel data analysis on Sumatra Island with an Islamic economic perspective, specifically the maqasid sharia (Islamic principles), which emphasize the principles of social justice (al-'adl) and public welfare (maslahah). The results are expected to inform policy recommendations for gender-equitable poverty alleviation in Sumatra.
Co-Authors Is Susanto Mia Selvina Ratu Tria Zadli Rahma Ilahi