Renni Mayasari
STMIK Widya Cipta Dharma

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Perceived Ease of Use and Repurchase Intention: The Role of Customer Satisfaction in Mobile Banking Muhamad Amir Ariandi; Renni Mayasari; Yunita Yunita; Aisyah Fajriantini; Rizky Zakariyya Rasyad
SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora Vol. 5 No. 2 (2026): Juni 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sosmaniora.v5i2.7939

Abstract

This study investigates the relationship between perceived ease of use and repurchase intention by considering customer satisfaction as a mediating variable among Livin’ by Mandiri users in Samarinda. The increasing adoption of digital banking has created intense competition, making it essential for banks to improve user experience in order to maintain customer loyalty. A quantitative research approach was applied using a survey method. Data were obtained from 100 respondents through an online questionnaire and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The findings reveal that perceived ease of use does not directly influence repurchase intention. However, it has a significant positive impact on customer satisfaction, which subsequently affects repurchase intention. In addition, customer satisfaction functions as a full mediator in the relationship between perceived ease of use and repurchase intention. These results indicate that ease of use alone is insufficient to encourage continued usage unless it contributes to a satisfying user experience. Therefore, banks should prioritize enhancing overall user satisfaction alongside system usability to improve customer retention in digital banking services.
Gerakan Bersih Pantai: Kolaborasi Mahasiswa dan Masyarakat dalam Menjaga Kebersihan dan Kelestarian Ekosistem Pesisir di Pantai Panrita Lopi Muhamad Amir Ariandi; Rizky Zakariyya Rasyad; Renni Mayasari; Muhammad Nur Madani; Yunita Yunita
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 5 No. 2 (2026): Juni 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v5i2.7981

Abstract

This community service activity aims to enhance public awareness of the importance of maintaining coastal environmental cleanliness through a beach clean-up movement at Panrita Lopi Beach, Muara Badak District. This activity was motivated by the presence of waste scattered along the coastal area, which negatively affects environmental quality, visitor comfort, and the sustainability of the coastal ecosystem. The method applied was a participatory action approach, involving students and local communities directly in environmental education and beach clean-up activities. Data were collected through observation, documentation, and simple interviews to assess initial conditions, implementation processes, and changes after the activity. The results indicate that the beach clean-up movement significantly improved coastal cleanliness, increased community participation, and fostered collective awareness in maintaining environmental sustainability. Furthermore, the improved beach condition contributed positively to visitor comfort and enhanced the potential attractiveness of the area as a local tourism destination. This activity demonstrates that collaboration between students and the community can serve as an effective strategy for preserving coastal ecosystems while supporting the development of sustainable, environmentally based tourism.