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All Journal Jurnal Price : Ekonomi dan Akuntasi Jurnal Ekonomi, Akuntasi dan Manajemen Indonesia(JEAMI)
Evi Fitrotun
Postgraduate Study Program in Management, Lamongan Islamic University, Lamongan, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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The Effect of Service Quality, Price, and Facilities on Consumer Satisfaction of Excellent Group Lamongan Tourism Bus Ali Makhmud; Mohammad Yaskun; Evi Fitrotun
Jurnal Price : Ekonomi dan Akuntasi Vol. 3 No. 01 (2024): Jurnal Price : ekonomi dan Akuntasi, November 2024
Publisher : Sean Institute

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This study aims to analyze the effect of service quality, price, and facilities on consumer satisfaction with Excellent Group Lamongan tourism buses. This research applied a quantitative approach. The population consisted of 10,800 consumers of Excellent Group Lamongan tourism buses during November 2023 to April 2024. The sample included 100 respondents determined using the Slovin formula and simple random sampling. Primary data were collected through a Likert-scale questionnaire, supported by secondary data from the management of PT. Excellent Empat Saudara Group. The data were analyzed using IBM SPSS version 24 through validity testing, reliability testing, classical assumption testing, multiple linear regression, coefficient of determination, t-test, and F-test. The results indicate that service quality has a positive and significant effect on consumer satisfaction (t = 3.920; sig. = 0.000), price has a positive and significant effect (t = 3.128; sig. = 0.002), and facilities have a positive and significant effect (t = 3.309; sig. = 0.001). Simultaneously, the three variables significantly affect consumer satisfaction (F = 13.777; sig. = 0.000). The R Square value of 0.301 indicates that 30.1% of the variation in consumer satisfaction can be explained by service quality, price, and facilities. Service quality is the most dominant factor based on the highest standardized beta value.
The Influence of E-Service Quality and Experiential Marketing on Customer Loyalty: A Study of ICONNET Users at PT Digital Media Telematika Lamongan Ikawati Diah Setianingsih; Evi Fitrotun; Titin Titin
Jurnal Price : Ekonomi dan Akuntasi Vol. 3 No. 01 (2024): Jurnal Price : ekonomi dan Akuntasi, November 2024
Publisher : Sean Institute

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This study aims to analyze the influence of brand image, product quality, and price perception on consumer purchase decisions at Ayesha Cell Kedungpring. The study used a quantitative approach with primary data collected through questionnaires to 94 respondents who were consumers of Ayesha Cell Kedungpring. Data were analyzed using IBM SPSS Statistics 26 through validity test, reliability test, classical assumption test, multiple linear regression, determination coefficient, t-test, and F-test. Product quality also had a positive and significant effect with t count 5.362 and significance 0.000, while price perception had a positive and significant effect with t count 4.409 and significance 0.000. Simultaneously, brand image, product quality, and price perception have a significant effect on purchasing decisions with F count 91.563 greater than F table 2.706. An R-Square value of 0.753 indicates that 75.3% of the variation in purchasing decisions can be explained by all three variables, while 24.7% is explained by other variables outside the model. The most dominant variable was the brand image with the highest regression coefficient of 0.654.
The Influence of Entrepreneurial Orientation, Market Orientation, and Business Network on Competitive Advantage in Msmes in Rengel Tuban Khikma Anggita; Nurul Badriyah; Evi Fitrotun
Jurnal Price : Ekonomi dan Akuntasi Vol. 3 No. 01 (2024): Jurnal Price : ekonomi dan Akuntasi, November 2024
Publisher : Sean Institute

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This study aims to analyze the influence of entrepreneurial orientation, market orientation, and business network on competitive advantage in micro, small, and medium enterprises (MSMEs) in Rengel District, Tuban Regency. The research uses a quantitative approach with a survey method. The research population is 1,427 MSME actors in Rengel District, while the sample was determined using the Slovin formula so that 93 respondents were obtained. Primary data was collected through a Likert scale questionnaire and analyzed using IBM SPSS 25. Data analysis techniques include validity test, reliability test, classical assumption test, multiple linear regression, t test, F test, and determination coefficient. The results showed that entrepreneurial orientation did not have a significant effect on competitive advantage (t = 0.931; sig. = 0.355). Market orientation has a positive and significant effect on competitive advantage (t = 6.128; sig. = 0.000), while business network also has a positive and significant effect on competitive advantage (t = 4.910; sig. = 0.000). Simultaneously, entrepreneurial orientation, market orientation, and business network had a significant effect on competitive advantage (F = 28,496; sig. = 0.000). The Adjusted R Square value of 0.473 indicates that the three independent variables are able to explain 47.3% of the variation in competitive advantage. This finding confirms that market orientation and business network are important factors in increasing the competitiveness of MSMEs in Rengel Tuban.
Analysis of the Influence of Work Discipline, Leadership Style, and Service at the Village Hall Office on the Level of Community Satisfaction Nike Nanda Pratiwi; Nurul Badriyah; Evi Fitrotun
Jurnal Price : Ekonomi dan Akuntasi Vol. 2 No. 2 (2024): Jurnal Price : ekonomi dan Akuntasi, Mei Edition 2024
Publisher : Sean Institute

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This study aims to analyze the influence of work discipline, leadership style, and service on the level of community satisfaction at the Slaharwotan Village Hall Office, Ngimbang District, Lamongan Regency. Community satisfaction is an important measure in the implementation of public services because it reflects the conformity between public expectations and the performance of services received. This study uses a quantitative approach with the population of the Slaharwotan Village community and a sample of 99 respondents. Data were collected through a questionnaire based on the Likert scale, then analyzed using validity, reliability, classical assumption, multiple linear regression, t-test, F-test, and determination coefficient with the help of SPSS. The results of the study showed that work discipline had a positive and significant effect on community satisfaction with a t-value of 6.605 and a significance of 0.000. Leadership style had a positive and significant effect with a t-value of 3.066 and a significance of 0.003. Services also had a positive and significant effect with a t-value of 2.829 and a significance of 0.006. Simultaneously, the three variables had a significant effect on community satisfaction with an F value of 42.897 and a significance of 0.000. The R Square value of 0.575 indicates that 57.5% of the variation in community satisfaction can be explained by work discipline, leadership style, and service. The dominant variable is work discipline because it has the highest standard regression coefficient and beta values.
The Effect of Facilities and Service Quality on Inpatient Satisfaction at Ngimbang Hospital, Lamongan Regency Via Vellina; M.Yaskun; Evi Fitrotun
Jurnal Price : Ekonomi dan Akuntasi Vol. 2 No. 2 (2024): Jurnal Price : ekonomi dan Akuntasi, Mei Edition 2024
Publisher : Sean Institute

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This study aims to analyze the influence of product innovation, product quality, and service quality on customer satisfaction in the Risqi Tailor Sewing Business. The study uses a quantitative approach with a population of 730 Risqi Tailor customers in 2023. The number of samples was determined using the Slovin formula with an error rate of 10%, so that 87 respondents were obtained. Data were collected through a Likert scale questionnaire and analyzed using SPSS version 25 through validity, reliability, classical assumptions, multiple linear regression, multiple correlation, determination coefficient, t-test, and F-test. Product quality had a positive and significant effect with a t-value of 9.952 and a significance of 0.000. The quality of service also had a positive and significant effect with a t-value of 2.432 and a significance of 0.017. Simultaneously, product innovation, product quality, and service quality had a significant effect on customer satisfaction with an F value of 107.225 and a significance of 0.000. Square's R-value of 0.795 indicates that 79.5% of the variation in customer satisfaction is explained by all three study variables, while the remaining 20.5% is explained by factors other than the model. The most dominant variable is product quality.
The Influence of Leadership Models, Organizational Culture, and Work Environment on Teacher Performance Moderated by Locus of Control in the New Habit Era Achmadi Ramadhani; Nurul Badriyah; Evi Fitrotun
Jurnal Ekonomi, Akuntasi dan manajemen Indonesia (JEAMI) Vol. 2 No. 02 (2024): Jurnal Ekonomi, Akuntasi dan Manajemen Indonesia (JEAMI), Mei 2024
Publisher : SEAN Institute

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This study aims to analyze the influence of leadership models, organizational culture, and work environment on teacher performance, as well as examine the role of locus of control moderation in these relationships in the era of new habits after the Covid-19 pandemic. The research was conducted at SMAN 1 Babat Lamongan by involving 96 teachers as respondents. The method used is a quantitative approach with Partial Least Square (PLS) analysis using SmartPLS. The results showed that the leadership model had a positive and significant effect on teacher performance (T-Statistic = 3.384; p = 0.001), as well as organizational culture (T-Statistic = 3.371; p = 0.001) and work environment (T-Statistic = 2.101; p = 0.036). The locus of control was also shown to have a significant effect directly on teacher performance (T-Statistic = 2.877; p = 0.004). However, the results of the moderation test showed that the locus of control did not moderate the relationship between leadership models, organizational culture, and work environment on teacher performance. The R-Square value of 0.926 indicates that independent variables explain 92.6% of the variation in teacher performance. These findings provide practical implications for school management to strengthen leadership, develop a positive organizational culture, and improve the quality of the work environment to encourage optimal teacher performance.
Co-Authors Achmadi Ramadhani Ali Makhmud Ikawati Diah Setianingsih Khikma Anggita M.Yaskun Mohammad Yaskun Nike Nanda Pratiwi Nurul Badriyah Titin Titin Via Vellina