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All Journal Jurnal Akademik Pengabdian Masyarakat Ichsan Sidenreng Rappang
Fina Ruzika Zaimar
Prodi Akuntansi, Universitas Negeri Makassar, Indonesia
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Library & Information Science

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Pelatihan Digital Marketing dan Social Media Tools Achmad Ridha; Wiwin Riski Windarsari; Nurazizah Rahmi R; Ardiansyah Ardiansyah; Fina Ruzika Zaimar
Jurnal Akademik Pengabdian Masyarakat Ichsan Sidrap Vol 2 No 1 (2025): Juni
Publisher : Universitas Ichsan Sidenreng Rappang

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Abstract

In today's digital era, marketing transformation from conventional to digital methods is an urgent need, especially for Micro, Small, and Medium Enterprises (MSMEs). Many MSMEs have not optimally utilized digital platforms to expand their market reach. This community service activity aims to improve the understanding and skills of MSMEs in using digital marketing strategies and utilizing social media tools effectively. The methods used are interactive training, direct practice, and case studies. The results of the activity showed an increase in participants' knowledge in identifying target markets, managing digital content, and optimizing platforms such as Instagram, Facebook, and WhatsApp Business. This activity is expected to be the first step in encouraging sustainable digital transformation of MSMEs.
Pelatihan Sistem Informasi Pengajuan Judul Skripsi (SIPJS) Fina Ruzika Zaimar; Hasisa Haruna; Wiwin Riski Windarsari; Nur Alim Bahri; Ahmad Ahmad
Jurnal Akademik Pengabdian Masyarakat Ichsan Sidrap Vol 2 No 1 (2025): Juni
Publisher : Universitas Ichsan Sidenreng Rappang

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Effective and efficient academic services are important indicators in improving the quality of higher education. One of the main challenges faced by study programs is the thesis title submission system which is still done manually, thus triggering various problems such as delays, data irregularities, and difficulties in monitoring by supervisors. Through this community service activity, training on the thesis title submission information system (SIPJS) was conducted for students and lecturers in order to introduce and implement digital technology in the academic administration process. This training uses a participatory approach and direct practice so that participants are able to understand and operate the system optimally. The evaluation results show that SIPJS can increase the efficiency of the title submission process and strengthen the transparency of academic communication between students and lecturers.
Pelatihan bagi UMKM dalam Mencapai Inklusi Ekonomi melalui Pembayaran Digital dan Akuntansi Terintegrasi Fina Ruzika Zaimar; Yulia Yunita Yusuf; Anisatun Humayrah Rais; Kartika Septiary Pratiwi Musa; Nur Alim Bahri
Jurnal Akademik Pengabdian Masyarakat Ichsan Sidrap Vol 2 No 2 (2025): November
Publisher : Universitas Ichsan Sidenreng Rappang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61912/japmis.v2i2.301

Abstract

Economic inclusion serves as a foundation for sustainable economic growth, particularly for Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. However, many MSMEs continue to face limitations in banking access, financial record-keeping, and the use of digital technology. This community service program aims to enhance digital literacy, expand access to digital payments, and introduce integrated accounting systems for MSMEs. The program was carried out through training sessions, mentoring, and the direct implementation of digital payment applications and technology-based financial recording systems. The results show an improvement in MSME actors’ understanding of cashless transactions, business operational efficiency, and the quality of their accounting records. Thus, this program contributes to accelerating digital-based economic inclusion at the local level.
Co-Authors Achmad Ridha Ahmad Ahmad Anisatun Humayrah Rais Ardiansyah Ardiansyah Hasisa Haruna Kartika Septiary Pratiwi Musa Nur Alim Bahri Nurazizah Rahmi R Wiwin Riski Windarsari Yulia Yunita Yusuf