Karina Ananda Putri
Al-Azhar University

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Halal Market Dynamics, Sharia-Oriented Dynamic Capabilities, and Innovation Performance in Muslim Fashion SMEs: Evidence from an Islamic Economic Perspective Mirhamida Rahmah; Karina Ananda Putri; Dinda Fatmah; Yusriyah Rahmah; Zakiyah Zulfa Rahmah; Chamdan Purnama
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 15 No. 1 (2026): April
Publisher : Department of Sharia Economics Faculty of Islamic Economics and Business, Universitas Islam Syarifuddin Lumajang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v15i1.3541

Abstract

This paper investigates how external dynamics moderate the relationships between human capital, business strategy, financial outcomes, and innovation capability within Muslim Fashion SMEs in Indonesia. Grounded in Dynamic Capabilities Theory, Organizational Learning Theory, Contingency Theory, and Islamic business perspectives, the study examines how environmental uncertainty influences SMEs’ strategic capacity to innovate within the halal fashion ecosystem. Using a quantitative approach and Structural Equation Modeling (SEM), the findings reveal that external dynamics strengthen the positive effects of human capital and business strategy on innovation capability, while weakening the influence of financial outcomes. These results indicate that financial strength alone is insufficient to sustain innovation without adaptability, strategic responsiveness, and competent human capital. The study contributes to the Islamic economics and halal business literature by demonstrating that innovation in Muslim Fashion SMEs is shaped not only by economic factors but also by Islamic values, halal orientation, and ethical entrepreneurship. Furthermore, the findings highlight the importance of innovation capability in supporting sustainable halal industry growth, strengthening Muslim entrepreneurship, and enhancing the competitiveness of Islamic SMEs in dynamic digital markets.
Entrepreneurial Orientation and Digital Capability Shaping Islamic Work Ethic Dinda Fatmah; Karina Ananda Putri; Nurul Aslikhah; Mirhamida Rahmah; Zakiyah Zulfa Rahmah; Yusriyah Rahmah
ETIKONOMI Vol. 25 No. 2 (2026)
Publisher : Faculty of Economic and Business, Universitas Islam Negeri Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/etk.v25i2.51086

Abstract

Research Originality: This study develops an integrated framework explaining Islamic work ethic through entrepreneurial orientation, digital capability, knowledge sharing, and work engagement, while positioning environmental dynamism as a contextual moderator in Indonesian fashion SMEs. Research Objectives: This study examines the effects of entrepreneurial orientation, digital capability, knowledge sharing, and environmental dynamism on Islamic work ethic, the mediating role of work engagement, and the moderating role of environmental dynamism. Research Method: A quantitative survey was conducted among 300 fashion SME owners and managers in Indonesia. Data were analyzed using Partial Least Squares Structural Equation Modeling. Empirical Results: The findings show that all direct relationships are positive and significant. Work engagement significantly mediates the effects of entrepreneurial orientation, digital capability, and knowledge sharing on Islamic work ethic. Environmental dynamism strengthens the effects of digital capability, entrepreneurial orientation, and work engagement, but does not significantly moderate knowledge sharing. Implications: The findings highlight the importance of integrating organizational capabilities, knowledge sharing, employee engagement, and Islamic ethical values to support sustainable SME development. JEL Classification: L26, M14, O33