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A Feasibility Analysis of Tilapia (Oreochromis Niloticus) Grow-Out Cultivation at Pokdakan Minasari, Purwosari Village, Baturaden Sub-District, Banyumas Regency Rahul Toni Ibrahim; Watemin watemin; Dumasari Lumongga; Pujiati Utami
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 12 No 2 (2025)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v12i2.9054

Abstract

Purpose: This study aims to determine the costs, revenues, income, and feasibility of tilapia fish farming in POKDAKAN Minasari, Purwosari Village, Baturaden District, Banyumas Regency. Methodology: This study uses a case study method. Informants in this study are members of POKDAKAN Minasari, Purwosari Village, Baturaden District, Banyumas Regency. This study uses a census method in sampling techniques. Data collection methods used include observation, interviews, and documentation to obtain eight respondents based on selection criteria. Results: This study shows that tilapia fish farming in POKDAKAN Minasari is in accordance with the procedure. The average total cost of tilapia fish farming reaches Rp 12,258,710, while the average business income is Rp 18,281,250. Findings: Water quality in the cultivation pond greatly affects the cultivation results, the better the water quality is maintained, the better the cultivation results will be because water quality affects the health of the fish. Conclusion: From this difference, the average income obtained is Rp 6,022,540. The tilapia cultivation business run by the Minasari Fish Farmers Group (POKDAKAN) in Purwosari Village, Baturaden District, Banyumas Regency, is considered feasible, with a R/C ratio of 1.49. The production break-even point (BEP) was recorded at 56 fish, while the BEP price was at Rp 16,770. Article Type: Research Article.
Business Development Strategy through Product Diversification of Crispy Bitter Melon in the Reginda Crispy Mushroom Home Industry Nur Faiqoh Izzati; Dumasari Lumongga; Muhammad Amir Biky; Watemin Watemin; Pujiati Utami
Indonesian Journal of Agriculture and Environmental Analytics Vol. 5 No. 1 (2026): January 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijaea.v5i1.16066

Abstract

This study aims to analyze business development strategies through the diversification of crispy bitter melon products at Reginda Jamur Crispy Home Industry. This study was motivated by increasing competition in the snack business and changes in consumer preferences towards innovative food products made from local ingredients. The research method used was a mixed approach (qualitative and quantitative) with a case study method. Primary data was obtained through observation, in-depth interviews with business owners, and questionnaires distributed to employees. Data analysis was performed using SWOT analysis to identify internal and external factors, followed by Quantitative Strategic Planning Matrix (QSPM) to determine priority strategies. The results showed that Reginda Jamur Crispy Home Industry was in Quadrant I (aggressive strategy) with coordinates (0.69; 0.34). The priority strategy was to utilize the unique taste of pare crispy as a competitive advantage with the highest STAS value of 15.08. This strategy was considered capable of increasing business competitiveness and supporting business sustainability.