Vivian Vivian
Universitas Multi Data Palembang

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ANALISIS PEMANFAATAN ARTIFICIAL INTELLIGENCE (AI) DALAM EFISIENSI PEMBUATAN KONTEN DIGITAL PADA APLIKASI TIKTOK Agnes Monica; Vionetha Lavega; Vivian Vivian; Dorie Pandora Kesuma
Jurnal Riset Sistem Informasi Vol. 3 No. 3 (2026): Juli : Jurnal Riset Sistem Informasi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/4m6j8670

Abstract

The development of digital technology has encouraged the utilization of Artificial Intelligence (AI) in various activities, including digital content creation on social media platforms such as TikTok. This study aims to analyze the role of AI in improving the efficiency of digital content creation on the TikTok application. The research employed a qualitative method with a literature review approach by examining various relevant scientific sources, including journals, books, articles, and previous studies. The results indicate that the utilization of AI contributes to improving the efficiency of the content creation process through the automation of various production stages, enhancement of content quality, and optimization of audience interaction. In addition to increasing productivity, AI also helps content creators produce content that is more relevant and adaptive to digital trends. However, the utilization of AI still faces several challenges, such as algorithmic bias, dependence on automated systems, and the risk of reduced content originality. Therefore, the use of AI should be balanced with users' creativity and capabilities to maximize the benefits of the technology. This study shows that AI plays a strategic role as a supporting technology in improving the efficiency and effectiveness of digital content creation on the TikTok platform.
EVALUASI TATA KELOLA INFRASTRUKTUR TEKNOLOGI INFORMASI PADA UMKM KULINER RYUDON CAFE & RESTO MENGGUNAKAN FRAMEWORK COBIT 2019 Vionetha Lavega; Vivian Vivian; Agnes Monica; Michella Valery; Calista Silvia Jaya; Dicky Pratama
Jurnal Riset Sistem Informasi Vol. 3 No. 2 (2026): April : Jurnal Riset Sistem Informasi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/e0tmf592

Abstract

The use of information technology (IT) in the culinary business sector has become increasingly essential to support service efficiency, transaction accuracy, and operational data security. Nevertheless, many micro, small, and medium enterprises (MSMEs) still experience limitations in implementing structured and well-documented IT governance. This study aims to evaluate the governance of IT infrastructure at Ryudon Cafe & Resto, an MSME in the culinary sector, using the COBIT 2019 framework. The evaluation focuses on four selected domains: DSS01 (Manage Operations), DSS02 (Manage Service Requests and Incidents), DSS05 (Manage Security), and BAI09 (Manage Assets). This research adopts a qualitative case study approach, with data collected through observations and interviews. The results indicate that IT operational activities have not been formally documented, service incidents are not systematically recorded, security controls are implemented informally, and IT asset management lacks an official inventory. These conditions suggest potential risks to operational continuity and information security. Based on the findings, several recommendations are proposed, including the development of standard operating procedures (SOPs), incident logging mechanisms, formal security policies, and structured IT asset inventories. The study demonstrates that COBIT 2019 can be effectively applied within MSME environments as a practical framework to strengthen IT governance and support sustainable organizational development.
PERENCANAAN STRATEGIS SISTEM INFORMASI PADA CV. REJEKI RAYA SEJAHTERA MENGGUNAKAN METODE WARD AND PEPPARD Michella Valery; Vivian Vivian; Agnes Monica; Nicholas Monica; Mulyati Mulyati
Jurnal Riset Sistem Informasi Vol. 3 No. 2 (2026): April : Jurnal Riset Sistem Informasi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/t3b1qp07

Abstract

The alignment of information systems with business needs plays an important role in improving organizational operational effectiveness. CV Rejeki Raya Sejahtera faces challenges because its information systems have not been strategically planned, resulting in limited support for achieving business objectives. This study aims to develop an information systems strategic plan that aligns with the company’s conditions and business needs. The study employs the Ward and Peppard method using a qualitative descriptive approach. Data were collected through interviews and observations, then analyzed using internal and external environmental analysis and information systems mapping with the McFarlan Strategic Grid. The results indicate that existing information systems are still focused on operational activities and have not yet supported business strategy. The contribution of this study is a structured application portfolio and IS/IT development recommendations, which are expected to improve business process effectiveness and support managerial decision making in a sustainable manner for organizational contexts.