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Pengaruh label halal, persepsi keamanan pangan, dan influencer review terhadap keputusan pembelian pada mahasiswa Arini Noor Khasanah; Lestari Suryaningsih
Journal of Halal Industry Studies Vol. 5 No. 2 (2026): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v5i2.3419

Abstract

Consumers’ purchasing decisions are determined not only by price and product quality but also by halal label, food safety perceptions, and influencer reviews. Accordingly, this study examined the influence of these factors on purchasing decisions. The study aimed to analyze the influence of halal labels, food safety perceptions, and influencer reviews on students’ purchasing decisions. A quantitative, cross-sectional design was employed. The study involved 67 respondents selected using the Slovin formula and the purposive sampling technique. Data were collected via an online questionnaire using a 5-point Likert scale to assess perceptions of the halal label, food safety, influencer reviews, and purchasing decisions. Data were analyzed using SPSS, including validity and reliability tests, classical assumption tests, and multiple linear regression analysis. The results showed that halal labels had a positive and significant effect on purchasing decisions (t=4.45; p<0.05). In contrast, food safety perception (t = -0.38; p > 0.05) and influencer reviews (t = 0.78; p > 0.05) did not have a significant effect on purchasing decisions. Simultaneously, halal label, food safety perception, and influencer reviews significantly influenced purchasing decisions (F = 8.537; P<0.05). These findings suggest that producers should consider including halal labels as a primary means to enhance consumer purchasing decisions.
Peningkatan Kualitas Hidup Lansia Melalui Edukasi Gizi Seimbang di Pondok Lansia Gkmi Kudus Arini Noor Khasanah; Rizki Widyan Aisya; Muhammad Ridwanto; Atika Rahma
Dianmas Bhakti: Jurnal Pengabdian pada Masyarakat Vol 3 No 2 (2026): Dianmas Bhakti: Jurnal Pengabdian pada Masyarakat
Publisher : LPPM Universitas Panca Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54035/dianmas.v3i2.676

Abstract

Elderly people are vulnerable to nutritional problems due to declining physiological function and dietary changes with age. This community service activity aimed to improve elderly knowledge of balanced nutrition, detect nutritional status early through anthropometric measurement and Mini Nutritional Assessment (MNA) screening, and enhance fitness and active participation. The activity was conducted on 11 July 2026 at Pondok Lansia GKMI Kudus with 11 elderly participants, through balanced-nutrition counseling, anthropometric measurement (weight, height, MUAC), MNA screening, elderly exercise, educational games, and a doorprize distribution. Results showed an average weight of 62 kg and height of 153.6 cm, with 91% of participants having normal status, while 9% were at risk of malnutrition. This rate was relatively low compared to other institutional elderly studies (37.5–60%), suggesting adequate nutritional care. Participants showed high enthusiasm throughout. The activity ran smoothly and effectively increased elderly nutrition knowledge, though individual monitoring remains necessary for those at risk of malnutrition.